Google event to bring Maps into 'next dimension' ahead of WWDC

AppleInsiderAppleInsider
Posted:
in General Discussion edited January 2014
Search monolith Google on Friday sent out invitations to an upcoming event centered around its popular Maps service and will reportedly announce new features and a behind-the-scenes look at how the system works.

At the invitation-only gathering, first reported by CNET, Vice President of Google Maps and Google Earth Brian McClendon is said to be unveiling the "next dimension" of the company's ubiquitous mapping service seen on a multitude of devices like computers, smartphones and tablets.

McClendon is scheduled to show-off the new product and give a taste of future technology in a "sneak peak" of upcoming features.

From the invitation:
At this invitation-only press gathering, Brian McClendon, VP of Google Maps and Google Earth, will give you a behind-the-scenes look at Google Maps and share our vision. We'll also demo some of the newest technology and provide a sneak peek at upcoming features that will help people get where they want to go -- both physically and virtually. We hope to see you there.
It is unclear whether Google is attempting to quench some of the media heat generated Apple's rumored switch from the search giant's Maps to a proprietary system said to be coming in iOS 6. The new iOS maps app, possibly based on technology gained from Apple acquisitions of mapping companies Placebase, Poly9 C3 Technologies, could be announced at WWDC which set to take place five days after Google's event.

Google Event
Source: CNET


Apple's new built-in Maps app will reportedly feature photorealistic 3D mapping technology that, according to one insider, will "blow your head off."

Google's event is scheduled to being at 9:30 a.m. PST on June 6.

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