Wow, apparently the only ones left in the major studios are robber barons and fools. If I were Jobs, I'd work out a separate deal with (real) independent studios to sell their movies.
Quicktime is a given. It's highly probable that these rentals will be DRM'd H.264 files. WMP? DIVX? I think one would face disciplinary action for bringing those up at Apple.
Front Row integration and Bonjour streaming are very likely, but they may hold off.
Netflix was/is very...