This. The real cost of the phone is buried in the monthly contract fee. For all we know, AT&T may be kicking money back to Wal*Mart for each iPhone contract activation. I'm paying $35/mo for unlimited data and a few hundred minutes of voice with VirginMobile/Sprint. Yes, I have to actually buy the phone, but the cost of the phone is not hidden from me. - Jasen.
5/4/12 at 10:14am