Apple will, and Steve Jobs Would've been thrilled with the amount of interest these ad's have generated.
On a side note I can understand the frustrations of many posters here. . .
I dislike IKEA furniture I won't...
I think these ad's are excellent.
If I put myself in the shoes of the target audience. . .
I would like to get one of those apple computers I've heard so much about. I've heard they are very good, but don't know...
I'm pretty sure Jony Ive prototyped many different sizes, and the 7" version was sidelined by Steve Jobs for not being big enough.
He said as much himself.
So far the market has proved him correct, 7" tablet sales have been poor.
I am suspicious that alot of the supporters of the mini ipad are also pro android in other threads.
Could it be that if apple release a mini ipad they can . . .
Say Apple is copying samsung, google, amazon etc and will bleat about it...
I don't have a problem with the design of the samsung s3.
In fact I think it is a beautiful, elegant almost feminine design that I'm sure appeals to most woman.
It will of course appeal to certain men also.
This is another consideration.
There is a marked difference between software written for mouse interface gestures (click, drag, right click etc ), and touchscreen gestures (pinch, rotate, swipe etc).