Well, I'm one such person. Ordered a 64gb iPhone 5S on the weekend via Apple online, shipping "October". Apple Store employee confirmed in person that my credit card won't be charged til the phone ships.
I've said the same thing here and on other fora. It should also be mentioned that the middle class in Asia will number approximately 1.7 billion by 2022. That's the demographic that Apple is aiming for, they don't need to go cheap, or cheaper for that matter, at all.