I disagree. As a non-American, I don't find 'Designed in California' jingoistic at all. It shows pride in your place of origin without chanting "USA! USA! USA!" in your face. The reality of California is far less important than the perception of it from outside, as well. Edit: And it seems the reality of California and Silicon Valley may not be as you describe, if Woochifer's posts are an accurate indication.