- Forum: iPod + iTunes + AppleTV
1) iTunes is essentially a retailer, not a music label. It shouldn't have any more involvement with the artists beyond that expected of a record store or a Target. Talent scout? 2) iTunes, selling legitimate music, basically saved the music industry from piracy. It KEEPS people from stealing music, it doesn't encourage it. I think he has it backwards on this one. 3) Prices are determined by the market. Apparently, paying $23 for an 10-track CD was artificially high.