What part of the word 'consumers' don't you guys understand? cropr, are you your company's consumer or owner? ktappe, who do you think a hedge buyer is, if not a consumer of the hedge? (And incidentally, what's wrong with hedges? Companies, farmers, etc use them to protect against foreign exchange swings, raw material and commodity price swings etc. all the time. Heck, every time you buy insurance, you're, in effect, buying a hedge).