- Forum: General Discussion
Actually, it says exactly that. The publisher could set prices differently for different resellers, but whatever the lowest price was always what Apple's price would be. It couldn't set a price of $13.99 for Apple and $10.99 for Amazon. If it tried to do that, the Apple price became $10.99. Although it could do the reverse, say set a price of $10.99 for Apple and $13.99 for Amazon.