When they no longer have 4 models in the top 10 best selling handsets worldwide and no longer make a profit. When are all those handset manufacturers not even in the top ten going to pull out? Personally I don't believe Canacord's nonsense of Apple garnering 93% of all profits. Manufacturers like One+ Oppo, Sony etc, would be pulling out of the market if they weren't making a profit, but according to Canacord they aren't. Their so called analysis just doesn't ring true.