Going to Japan in three weeks. Reading a book on modern Japanese culture and customs. Says they rate foreigners in order of popularity. English speakers get the most respect, Koreans the least. No surprise this extends to buying preferences.
Smart move using white as the default color for Beats headphones. Made for a natural transition to Apple's lineup. Wonder if the Beats logo will be supplanted by a red apple? Or an apple-shaped "b" with a leaf/stem at the top?
It's hard for an industrial behemoth like Samsung to create an image of being cool (as defined by outsider status). Like your dad using current hip-hop slang which just makes him seem a little ridiculous. Apple, while big, is much more narrowly focused, thus seeming like the David in this fight. Thanks, Samsung, for unwittingly being the new Microsoft for Apple to play off of.