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Posts by Dick Applebaum

The only thing more horrible than the future is the past!
To uniquely identify individuals in an area… Much more than just those watching TV!
Hey Sol, welcome back… Are you through with school for a while?
Apple iBeacons 101 Before iBeacons You decide to go shopping at Macys You walk up to a store window or aisle that contains a sign with a QR code or web address You use your phone to scan the QR code or enter the web address The sign doesn't know you are doing this, who you are, or that you are even there. The store can use cameras, lasers, sound waves or traffic treads to detect people but they don't identify individuals With Apple iBeacons (Basic Operation --...
The world has moved on from BYO -- you might want to try and catch up...
Good posts!Oddly, IBM was working on something like this with Safeway, the Big Red "S"... in 1971... before barcodes.
Sorry, you have a misconception of what an iBeacon is.For purposes of your example an iBeacon is nothing more than an electronic sign on every product category, on every aisle in the store.If you wish it could work like this:the store publishes a floor plan of its storeyou download the floor plan to your shopping list appthe app matches your shopping list to the locations of those product categories (iBeacons) in the storeyou enter the store and the app recognizes an...
"First of all, it's not "tracking" you, it's just aware of when you enter a specific area. Second, it has to know this information if you want it to help you find something."This bit is not, necessarily, true! Your iPhone is aware of the iBeacon -- the iBeacon is not aware of your iPhone.You can run an app on your iPhone that says "I am interested in the shirt department at Macys". The app listens for specific iBeacons. When you approach an iBeacon in the shirt...
It depends on the App!1) iBeacons are exclusive to Apple and do not provide any advertising data that can be used for tracking... An app just listens for iBeacons of interest and takes user-specified action when one is detected.2) BLE beacons are a lower-level implementation and, likely, both advertise and listen. If they are advertising, they can be tracked -- but they need not advertise any device-specific or user-specific information... In that case they can only be...
It can't track you if you don't want it to. Neither you or your iPhone (out of the box) is a BLE beacon or an iBeacon.If you run an app on your iPhone that detects beacons -- it can do that only -- and as far as anyone knows you or your phone are not there,If you chose to advertise your [device's] existence by running an app advertising your location -- you can be tracked -- but it doesn't know who you are or what your device is... you are anonymous.If you choose to...
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