Here's a shot in the dark: You won't sell any in Europe. They're kinda preoccupied at the moment. I'd seriously consider putting this thing on hold until things stabilize. Apple should focus on proven products for now.
There is a lot of room for improvement in satellite Internet and voice. If they could get the lag time down around a second, they could deploy a global network with no dead zones and bypass all the tower networks.
Apple needs to buy a network. In 4 or 5 generations they'll have the perfect hardware/software combo for iphone and ipad. So many of their products rely on a reliable connection that they shouldn't allow themselves to be at the mercy of the service providers.