Just so I have a better understanding of this technology, can someone here answer a question? Will those who want to take advantage of what iBeacons offer need to download an app for every participating store or organization? In other words, will I need to download an NFL, MLB, Apple and Macy's (etc.) app in order to participate in their particular use of their iBeacon technology? Edit add-on: And will the app launch automatically when in close proximity to the iBeacon?
2/1/14 at 6:42am