- Forum: General Discussion
I think it has to do more with battery life than trying to get you to buy an accompanying iPhone. Fitbit can probably get away with it because of their minimalist and more energy-efficient display. Put a GPS on the Apple Watch, and coupled with that display it will suck the battery dry in a few hours.I think the reality is that most people will always carry their phone no matter what anyways. So it's kind of a moot point really.