There is something missing for sure. Force Touch is not a selling point. No one will care about that.
Neither is "improved" Touch ID. What, did it not work before? Sure it did.
Improved cameras is great, but is also a given with every iPhone update.
Just like the lead into WWDC last year, where HEALTH AND FITNESS was smeared all over every article leading up to it, but barely even took 3 minutes of the keynote.
There is something much more to these new iPhones that we...