Wow, Taiwan in a headline!
Young folks in Taiwan love the iPhone/iPad. Case in point, my cousin (30s) lost his iPhone 4 half a year ago, and because he keeps up with the rumors, was already planning to buy the 5 this summer (which didn't end up launching). And he's neither an Apple enthusiast nor a gadget geek.
Also, Apple is in the local newspapers all the time because many of the manufacturers are Taiwan companies (with factories in China).