What makes you think that they have "plenty" of data center capacity? And why wouldn't they want to have data centers close to the populations served? I'm surprised it's taken this long to open large data centers in Europe.
I think he's attacking a straw man.
If an Apple-designed car ends up being manufactured, it is a safe bet that it will be produced, marketed, and monetized in a very different way than how GM operates.
My pet theory is that Apple won't sell cars at all. Instead, I speculate that they will provide transportation as a service/accessory to iPhone users. In other words, Apple will provide a car service for iPhone users that uses cars designed by Apple (but...
I was getting all ready to be inflamed, and then I saw this was just an editorial in the WSJ. Pfft. The editorial page of the WSJ is the domain of right wing hacks. This is just an attack on anti-trust law. If there's truth to it, it's purely coincidental.
Apple won't be selling cars.
Apple will be selling extremely convenient (bordering on luxurious) and affordable transportation to customers participating in Apple's ecosystem. In other words -- transportation will be an iPhone accessory. Uber, only better and cheaper, and for Apple customers only.
Apple will design the electric vehicles that provide the transportation but contract out the manufacturing. The vehicles will be stylish but...
The prediction about the mix of Sport and other models is interesting. I strongly suspect he's right to assume that the gold watch represents a small fraction of sales. But the split between stainless steel and aluminum could be very interesting. My guess is that stainless steel makes up closer to 20% of sales.
Apple isn't making an investment -- they are issuing a bond (that is, they aren't lending, they're borrowing). You don't want to borrow money in a currency that you expect to go up relative to your own currency. Instead, you want to borrow money in a currency that is expected to lose value.