This is why they did it. 3 billion for a crappy headphone maker with a subscription music business whose music Beats don't even own. LOL!
Beats is pure marketing from the ground up.
But it all looks good to investors and that's what counts apparently. So the stock shoots up and Tim buys back the goddamn stock using the company's cash rather than that thing called the markets. Then again, who the hell in the markets would have that money? LOL!