Something will have to give.
Apple is in a new Frontier.
Things have not been done this way yet. I am sure the ads being done are better than what was done prior. But Apple does not have enough eyeballs seeing them yet.
That will also be the case for the papers and magazines coming onboard.
Either Apple will have to sacrifice a little and let these people see some better money, or all the other Googles of the world will undercut them.
Apple is making...