Wasn't Apple already a huge brand and Steve already a celebrity in 1982?I don't think we guessed that we'd someday listen to "Eye of the Tiger" on an Apple replacement for the Walkman, but still, the Apple brand and its leaders had celebrity recognition.
According to Schmidt, Apple has "caught up". OK, for sake of argument, let's say that's the case. So now what is Google/Samsung gonna do? That's really what they were really asking him. And he didn't have a good answer.