- Forum: iPod + iTunes + AppleTV
Changing it is simple. Reverse the equation. Your Cable box plugs into Apple TV, so does your XBox, you see APPLE's Siri-driven interface and it issues commands to your devices like a Harmony remote. Apple will turn the cable box into a dumb Hard-Drive and Content Pipe and control the interface and experience in the last mile - on the display. They can then slowly push the cable companies out with easier content availability via iTunes.