On multiple occasions I have had people that own smart phones see the watch on my wrist and ask me the time instead of going through the trouble of dragging their phone out of their pocket or purse to check the time.
Perhaps it isn't Macs they are looking at.
New products for new markets or niches.
Lot's of other variety of apples to use for names.
Some apple varieties and possible products.
Beacon - tracking device
Beautiful Arcade - gaming computer
Pilot - navigation aid
Revival - CPR device
And the Yellow Transparent apple is also known as the Glass apple.
Has to be something with the Apple stores.
CO2 is plant food and plants grow faster and stronger with more CO2 and are also more water efficient and drought tolerant.
Where Apple wasn't being green is when it bulldozed all those acres of trees to install solar panels.