Apple plans Mac marketing blitz around Windows 7 launch - Page 3

Marketing ... that's all.

This recent influx of trolls is really beginning to irritate me. There are many intelligent people who use this forum, however, recently they are being drowned out by morons with no lives.

Please go back to macrumors, plenty of your type there.

Or go play on the road.

An adult talking about little girls like that is just creepy; really creepy!

My point is Apple issue an install disk that doesn't require any of that. It is simpler. You instal on top of everything (yes of course I always clone the drive first but it is not a requirement) ... simpler ... get it? Not having to re-instal the software . ... sorry I thought i what i meant was really, really obvious. I was saying I was surprised M$ didn't make a simpler upgrade procedure. In fact maybe they do, I was saying it was a disaster waiting to happen if they don't for the millions of users who are not Geeks. That's all. Follow me now or still feeling defensive?
p.s. I run a network of many PCs and Macs and have been a consultant to many large corporations. Try not to insult people eh?

Your right about most home users, but power users/hobbyists/geeks, etc. and corporate it do upgrade, which is quite significant (mainly because of all the corporate boxes). Corporate IT departments never embraced vista for the most part, but they MAY see Win 7 as a reasonable step forward from xp. We will have to wait and see.

Epson

I think it's time for you to go, and do you not even know your wonderful OS's marketing campaign, you really fail and hopefully will be deleted sooner then later, oh I'm sorry iDeleted.

I agree the rash of trolls here is dragging this site down, it's a shame, at least techstud has something to add now and then, he's a tolerable troll.

Are they those corporations consist of 5 fat tight shirt wearing hipsters drinking starbucks latte and playing with iChat all the time?

After that recent T-Mobile incident, I'm not sure many would trust Microsoft with *any* of their data for fear of losing it.

Apple took a computer running a proprietary operating system and upgraded it to a UNIX based system with an IN PLACE upgrade using a single CD.

It was a outstanding technical achievement!!!

They also:
[1] Left all OS 9 apps and documents un-touched
[2] Allowed OS 9 apps to be virtualised in the new system
[3] Allowed the computer to dual-boot between OS 9 and OS X.

And they did this in 2001. Six months later, they shipped a free upgrade to all users with 2 CDs to dual update the classic environment and the Mac OS X environment.

So don't go that -- for me it was fairly seamless. The fact it worked at all was amazing.

Microsoft has never attempted anything like this in their history. Ever. Calling the user experience of this into question is crazy - it would have been harder to have nailed it better than Apple at the time.

The equivalent would be Microsoft using XP Mode to virtualise users existing XP installations after upgrading (whilst also leaving bootable XP virtual partition). Of course we know they can't do that because you can't even do an in place upgrades from XP.

If it is not technically possible then there is nothing stopping Microsoft putting Vista discs in the 7 box, so you upgrade to Vista first then 7. Apple put OS 9 discs in the Mac OS X boxes for users still running Mac OS 8.5 or earlier.

Apple software upgrade process is ahead of everything in terms of user experience. Better than Linux distros, Windows, anything. They've been doing it for years better than anyone, they've had more practice.

I know advertising campaign. But some average adult dude talking about little girls is deeply concerning and creepy! I know mac users "Think Different", but it's really scary!

Man I wish every OS had the iDelete feature. I've heard Apple spent hours trying to make iDelete fast by using GPU accelaration and CPU multi-threading! Did you know that Apple might use quad core chips in their next iMac? I mean, come on quad cores dont even exist on PCs yet!

"Imagine That"

Yes, Apple's marketing is "that good".

When you have a next to nothing worldwide marketshare and no corporate support, it's easier to do bigger upgrades and changing architectures than when you have %90+ marketshare!

So According to Phil Schiller, Instead of clicking few times and upgrading Windows it's more logical to spend $1000+ for a slow computer that uses yesterday's components! Phil must be smoking a lot of crack lately!

Wow do you write your own material?

Well I, and many others, have an Epson printer with no problems, so I'm guessing it's more than likely ... your fault.

Guess you missed the (it's the best windows yet) part huh?

I don't know. Where did you see it last?

Ha ha, that's funny, coming from the biggest (read, most annoying) Apple basher out there. Really TeckDud, sometimes I wonder how delusional can you get? Sad, man.

Hey I got news for you NEWBEE- anytime something new comes out- it's the best whatever(FILL_ IN_ THE_BLANK) yet.
Only time that didn't work was for the iPod shuffle with no controls.
In that case it was more or less universally panned except by AI.

no it's Apple's fault for not warning me when I was installing SL that it wasn't supported. but it is now.

Well he is a hipster mac noob like the rest of iSheep community! If you listen to Phil Schiller, these are the folks that are unable to do a simple OS upgrade and hence need to spend more money to buy an overpriced mac! They need their hands held and live their life in an Apple "way"!

They "Think Different"!

Don't spread fud yourself.

There are no known viruses for Mac OS X in the wild, what you might refer to are Malware and Trojans, which have to be installed by the use entering the account's password by the user itself.

The rest is debatable of course.

My upgrade took quite longer than advertised.
But I had no account data deleted due to a backup and due to a missing guest account.
But others weren't as lucky.

Also I like to add to the "SL screwed up this an that"-list, that sometimes the OS freezes for 20 to thirty seconds. Nothing happens, even the clock stops.

It seems to happen while I watch something with VLC or in Safari and change to another Space.


Also, what does it matter if Windows gains market-share again and Apple loses some?
It seems the community got worse ever since Apple went Intel and the market share of Macintosh computers rose to a new "intelligence" low regarding the users, and especially non-users.

Trolls were mostly absent during those PPC days on this forum, as far as I can remember, and I was just a lurker then.

I maybe a fan but not a boy of Apple computers, and I see their faults too, especially in newer Intel related notebook hardware,
Ever since I'Ve gone the MacBook route (last year) and went on to two MacBook Pros I have had more trouble than with my good old iBook in four years.
Of course statistically speaking, it is more probable to get lemons with three fruits than with one.

Enough of this rant.

Just get on with all the mindless trolling about Windows this and Mac OS X that.

That's known as "sweat equity" ... and believe me , if you're working with windows, you're investing a lot of "sweat equity".


I dunno ... sales up, profits up ... hardly losing double.



Well so far the only businesses the government has shown any interest in investing/saving/owning via bailouts are the ones who "succeed" in failing.

You're right, TeckDud. In the absence of ANY PREVIOUS WINDOWS RAVE ... this , then would qualify as a "rave".

Sorry .... not necessary! ....Fail

Holy crap, Teckstud ... that was ALMOST an admission of a M$ fault and , by extrapolation, faint praise for Apple. I know, I'm reaching here, but hey, this doesn't happen every day.

when it comes down to it, the average consumer is totally oblivious to OS's and I find it hard to believe that people buy PCs based on Windows vs. OSX. For most people, their computing time is spent web browsing, emailing, multimedia, word processing, etc... These are pretty basic tasks and I can't believe that one OS outperforms another in these areas. Macs may have better performance then PCs but does it really make a difference to the average consumer who is just looking to do some web browsing?

I really don't understand the appeal of macs. I see tons of MacBooks at my university and can't see the justification of buying a $1000+ laptop when the most you're going to be using it for is taking notes, typing up reports, and browsing the web. I bought a high end HP laptop for substantially less than a MacBook Pro and with raw specs it outperforms the MacBook. I'm not going to get into the OS argument because I don't know enough about OSX, though I have used it and find any performance differences are negligible. One thing is for sure though, Apple does know how to make aesthetically pleasing products.

I have no idea what that refers to .... but it's funny!

Only if you're an idiot and can't follow instructions .... sound familiar ?

Yes, but it still has to be done.

Your reply to original post hardly constitutes PROOF, even by your low standards.

I wasn't trying to insult you, just responding to your statement that uses the perceived cliche that all PC users are stupid (granted, there are lots of PC airheads out there!). At the same time, using my friends as an example, I've found that people who don't really know how to use PCs (computer illiterate, I guess you could say) migrate to Macs because they think it'll be easier, when in fact you still have to know how to utilize an OS in order to do things. Being a dumb PC user does not lead to being a smart Mac user; more often than not, it just means that they are now a dumb Mac user. That was all I was getting at, sorry for conveying that wrong.

I keep seeing this shibboleth put forth on forums, but it's always stated as a third person fact - never by someone saying his or her own iTunes experience on Win is notably inferior because of A, B and C.

And given that something like 70% of iTunes users are Win iTunes users year after year, why would so many people - with millions more added every year - voluntarily opt to use and keep using a program they all ("universally") loathe?

Either back this up (evidence of mass loathing or at least specific reasons to diss the Win flavor of IT) or fold your cards and quit running an empty truism.

iTunes for Win is what convinced me to buy my first Mac, I use it on both and other than a few settings diffs, I'm hard-pressed to tell the difference.


There's a kind of schizophrenia about the users of Win and OSX as to which are the gearheads and which are the ones who can't plug in a USB cable - when in fact there are plenty of both on both platforms - if for different reasons.

Noobs with cash who will use it enough to get their money's worth and who especially know someone who groks Macs - and right-brained creatives who are bright but technophobic - are clearly advised to get a Mac. But in the real world that - especially the $$ and regular use parts - excludes many.

On the geek side the choice comes down to intended uses, programs of interest, and what kind of geek you are. It actually took me two years to become fully comfortable on the Mac side in terms of trouble shooting, configuration and understanding the whole UI metaphor differences and there are things I can troubleshoot on Win that still elude me on my and friends' Macs (and lately, now that I'm a Mac vet, vice-versa).

So it's not nearly as clear as some imply as to which strokes best need the needs and means and predilections of different folks.


Comparable to superior tech can be out-marketed or "out-consortiumed" - e.g. VHS v BetaMax (Sony loses) or HD-DVD v BluRay (Sony actually wins one for a change).

Proprietary tech can sink (again Sony's Memory Stick and Atrac media format) or soar - e.g., iPods and iPhones and OSX finally taking off around the time of Tiger.

Superior tech can fail or be marginalized - e.g., DOS v DR-DOS, WordPerfect v Word - and even with buzz - e.g. Mac OS v Windows.

But now Apple's had both superior tech, support and amazing press and mind share for awhile. And they do sell a fair amount of sizzle not backed up by steak, e.g. their memory upgrade prices, offering only a whole replace of an overpriced power brick when only one removable AC plug tang is damaged, etc.

If they ever do start resting on their laurels from this enviable perch, it might take awhile for the world to realize it, but in the long run vision, deep R&D, creativity, innovation, growing and effective ISV and other partners systems and customer focus are more important than all the marketing and Apple Stores in the world.

But then the corporations will go ballistic and users will whine that 10 years old Geforce 3 doesn't run the OS properly. Microsoft tried that approach with Windows Vista and it didn't work. When you have such large marketshare, you just cant make decisions like that unless you are willing to risk your business and start alientating your users! I'm not saying it's good or bad, but it's the reality!

When thousands of users are complaining and computer manufacturers have to offer a downgrade to a previous OS that must tell you something.

JFYI, making the font bigger adds nothing to the intelligence of the post, and, unlike your usual M$ haunts, people here can read without moving their lips ... ok,..... maybe not you or TeckDud.

I have to say that the ad in question is a good ad, imo, I kinda wish it was an Apple ad .... but face it, was bound to happen sometime, even a broken clock gets it right twice a day.

What, you can't read print that's not highlighted?

Yes, you're right ....TeckDud may not say anything intelligent often, but when he does, it doesn't mean anything.

At least now we know when the new hardware updates will be released. What better way to block MS release of Window 7, with a complete hardware solution that would be cheaper to upgrade to. An entry level mac mini that would be cheaper to buy then the total cost of the Windows upgrade.

Upgrade vs. System.