Originally Posted by Wakashizuma
The world doesnt mean US only!  when it comes to worldwide marketshare Mac has no meaningful marketshare.
And marketshare doesnt mean Unit Sales only. It can be expressed by revenue, gross profit or net profit for a market of market segment. If you look compare the profit from PC vendors you see that Apple is not only a player, but a threat. This metric is much important to a company than the unit sales alone.
All the corporations in the world plus the 90% of the world choose Microsoft and Windows over Apple on a daily basis; Apple has been rejected by over 90% of the folks while Microsoft has only been rejected by 4%. It is clear who is the winner here. When it comes to computers, things are done the "Microsoft" way which means substance over style unlike Apple
Apple is the one that did the rejecting by not agreeing to license their OS to the other PC vendors that desperately want out from under MS thumb. Theyve tried Linux and it failed.
Even with Win7 being a good version of Windows they still have to pay $50, according to MS, for the starter version for their PCs that dont cost much more to make. Apple has the profitable, high-end market segment wrapped up with tightly at this point so volume sales with little profit is what they have to suffer with.
MS has a solid business model, but it requires a lot of legacy HW and legacy code support. They are the robber barons at the hands of the PC vendors. Apple is immune to this in their kingdom because unlike the other PC vendors they stuck with the prime markets. If you cant see that MS Windows business model and Apples Mac business model are very, very different and not easily compared then you need to take some business classes ASAP.