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Motorola passes Apple in brand loyalty among men - study - Page 3

post #81 of 117
Quote:
Originally Posted by Gazoobee View Post

Makes sense to me. Men 18+ are dumb as sh*t. The fact that they like Motorolla better than Apple seems to fit right in with that.

Best quote of the day! I used to be 18+ and really didn't know sh*t till I was about 50.
post #82 of 117
Quote:
Originally Posted by Quadra 610 View Post

Motorola?? LOL

Yes Motorola, and if you see a few people on here owned their fair share of Motorola phones before getting an iPhone. It's very easy for us to like a company that we liked in the past. That's why the sudden spike in brand loyalty. A lot of us know Motorola a lot longer than we know Apple.
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post #83 of 117
The Droid marketing was done well enough that it was bound to generate substantial interest in men of a certain age, almost regardless of how decent the device is. Just licensing the name "Droid" was a huge step toward significant attention.

As for the device: I'll definitely give Android a look when the contract on my 3Gs is up, why wouldn't I?

I'll be particularly demanding on how well the nitty-gritty touch aspects of the interface work compared to the iPhone. The iPhone does touch SO well. And of course what the application marketplace is like in 2011 will be a factor too.

The iPhone gets more embedded in my life all the time, and that will make it harder and harder to switch.
post #84 of 117
This is a bunch of BS, this has nothing to do with brand loyalty it is just that Motorola has a new device and has been marketing it especially during sports events so the average Joe out there has it fresh in his mind, if Apple does the same marketing blitz it would change again, this is not about brand loyalty it is what is fresh in the dumb ass consumer mind!!!
post #85 of 117
Quote:
Originally Posted by dyler View Post

This is a bunch of BS, this has nothing to do with brand loyalty it is just that Motorola has a new device and has been marketing it especially during sports events so the average Joe out there has it fresh in his mind, if Apple does the same marketing blitz it would change again, this is not about brand loyalty it is what is fresh in the dumb ass consumer mind!!!

Actually you're correct in many ways. Many people are like fish and go for the flashy shiny bait.
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post #86 of 117
Quote:
Originally Posted by MacTripper View Post

Video from a iPhone is garbage. My 5 year old $500 camera does better and it has 10x zoom and auto everything. Plus I can add storage with more SD cards so I never run out on a trip with no signal or wifi to upload videos. SD slot is now standard on all new Mac's, but I use a USB converter.

I got a AT&T phone, only cost me voice as what I use. This last month I yacked a bit, it cost me $20. If I lose the phone overboard while fishing, it's only $20 for a new phone and minutes, compared to several hundred for a new iPhone.

I calculated the savings once and the iPhone and two year contract was equal to a new MacBook Pro every two years. I can get a iPhone no sweat, just don't see any value in getting one.

All I need now is a iPhone app emulator to run apps on my Mac.

Which I will check out the SDK, see if will work in reverse.

The video on the iPhone is great for an average user, obviously you would not use the iPhone for video if you are a professional videographer, but for taking video with a phone it is great and is perfect for the average user, the droids video is the same as the iPhone, and a video camera is still going to do better, do you have any brains, this is a pretty dumb comment!!!
post #87 of 117
Shouldn't brand loyalty have something to do with whether you would use a certain brand repeatedly? This survey does not appear to capture that. The graph seems to be under the "recommend" tab. The brand that you would recommend probably says something about your attitude toward that brand, but I'm not convinced that it's exactly the same thing as brand loyalty.

it's not even clear from the article that these 5,000 people own any products from the 3 companies mentioned. Would it not make more sense to survey people who own such products and find out if they would choose that brand for their next purchase?

What the heck does a 2 week period of time mean? Especially after the very recent launch of a product (Droid). Why does the survey company think that the survey results are the result of Verizon's ads rather than all of the publicity around the launch of the Droid?

How do you interpret these results in terms of any competitive advantage that any of these companies has when you consider future sales and market share? I'm not convinced of anything form these results.
post #88 of 117
Daily metrics like this don't follow US consumerism all that well, do they? I would think places like Japan, where consumer trends hit hard-and-fast (probably by an order of magnitude), that a daily poll like this would be more necessary.

Otherwise, i would think a week to week survey would provide more clarity and iron out noisy data.

My 2 cents
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post #89 of 117
All this survey is actually measuring is "what was the most recent commercial that impressed you?" but that has nothing to do with "brand loyalty." really, how silly to suggest that. so its stats show huge sudden changes all the time, ephemeral, meaningless.

brand loyalty is in fact measured by repeat purchases of products of the same brand, period. duh. the more repeats, the stronger the loyalty. that is the survey that would matter.

i suppose there is also "brand identification" - where some people - not that many - will profess that they are a "Ford guy" or a "Chevy guy" (from back in the day) or some such. this is big tho in sports - the "faithful," the Cheeseheads, etc.
post #90 of 117
Didn't the Droid JUST come out? I find this statistic VERY suspect. It cannot even possibly be in that many people's hands so either the original statistic was WAY OFF or someone moved a decimal point somewhere.
post #91 of 117
Quote:
Originally Posted by MacTripper View Post

Motorola, "motor" is definably more appealing to most men, not just the name either. The phones work and are reasonably priced, very attractive to those who earn their money and think along value and cost.

Cheap is cheap. Dont mean that its worth it,, its just cheap. MHO

Quote:
Apple on the other hand has always appealed to the more visual appealing types: women, children, gays and artist men like myself. Who on many times, rather pay a fortune to have the flashiest device and more likely to be caught by impulsive decisions.

As a NASA engineer, I am neither an artist nor gay, I just like a great product that works. Simple.

Quote:
I avoided the iPhone completely, unlike the many iPods I've owned, there is no way I'm going to pay over $100 a month for a device that doesn't do much of anything very well that I can't do better with regular devices or my MacBook Pro.

I'm still waiting for a iPhone app emulator, it can't be THAT hard, the processor in the iPhone isn't very powerful that a dual core can't emulate it.

If its so easy, then you should do it. Just a thought. Apple spent mucho time and effort making a great product, great UI, and integrated system. Just a thought. :-)

Quote:
So what's the holdup, nobody wants to get rich anymore?

So, when do you see delivering the next iPhone killer. LOL

Just a thought.

en
post #92 of 117
Quote:
Originally Posted by PaulSorensen View Post

Real. Men. Prefer. Apples.

the article is using stats to show that Men 18-34 do not have that much loyalty, brand or otherwise. Must be written by a woman.
post #93 of 117
Quote:
Originally Posted by MacTripper View Post

Apple on the other hand has always appealed to the more visual appealing types: women, children, gays and artist men like myself.

The minute I read the headline of the article, "Motorola passes Apple in brand loyalty among men - study" I'm thinking "oh boy, here we go" and "what can I do to throw a little gasoline on the fire?" you know, get the fanboys really, really riled up! This is awesome and I've got nothing to add. I'm nominating the above comment and user for AI Comment of the Year!
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post #94 of 117
Quote:
Originally Posted by christopher126 View Post

Best quote of the day! I used to be 18+ and really didn't know sh*t till I was about 50.

Just wait until you are 70... all the secrets are revealed!

*
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post #95 of 117
I don't know about you but to me that slogan always sounded a bit gay.

btw my first phone was a Motorola Microtac:-



The phone I was using before my iPhone was a V3XXX, with a few scattered here and there among the other brands I used.

Quote:
Originally Posted by blogorant View Post

The minute I read the headline of the article, "Motorola passes Apple in brand loyalty among men - study" I'm thinking "oh boy, here we go" and "what can I do to throw a little gasoline on the fire?" you know, get the fanboys really, really riled up! This is awesome and I've got nothing to add. I'm nominating the above comment and user for AI Comment of the Year!
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post #96 of 117
Quote:
Originally Posted by kfhiggs View Post

And you mean "your first Blackberry Curve." "First ever" is redundant, and a bit retarded, which would explain why your post made no attempt to further conversation other than shout that you use Blackberry.
Is there a reason you use RIM instead of Apple or Motorola? What qualifies your brand loyalty to RIM?
Another thing to consider is the fact that Droid just came out. It hasn't even been on the market for a full month, I find it strange that anyone could provide a valid source of polling and statistics to say that a product this new could really hold any real measure of brand loyalty.
I guess we will see how things change in the following months.

Well seeing as how i just caught three gross errors in your weak ass post, trying to be a grammar nazi is about as cool as using a dollar sign for the "s" in Microsoft. If your going to try to make a feeble attempt to correct someone, maybe you should double check yourself like using an aside that doesn't make any fucking sense.

My first EVER Curve was a 8330, but i am a Bold 9000 user. The gorgeous screen, unrivaled keyboard and screen, unmatched email client, blazing speed and full multi-tasking. Apple nor Motorola offers anything in this regard.

As well, its not like the Droid is the ONLY PHONE MADE BY MOTOROLA. If i still had VZW maybe i would give the phone a shot until the new Blackberry Tour drops next year.
post #97 of 117
Would you like me to send you a 5MB email from my iPhone explaining where your Bold meets it's match?

Quote:
Originally Posted by ifail View Post

My first EVER Curve was a 8330, but i am a Bold 9000 user...

unmatched email client...

...Apple nor Motorola offers anything in this regard.

You can reply later when you get to a PC.

Game.

Set.

Match.
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post #98 of 117
Quote:
Originally Posted by hill60 View Post

Would you like me to send you a 5MB email from my iPhone explaining where your Bold meets it's match?



You can reply later when you get to a PC.

Game.

Set.

Match.

Feel free, I'd laugh in your face when you'd realize that I'm on BES and not BIS.

NO SOUP FOR YOU! COME BACK, ONE YEAR!
post #99 of 117
Do you really have to print every piece of garbage press lease that is sent to you? Can you use a little common sense to vet the information as presented? You don't have to be a trained statistician to realize that less than a month of numbers does not a trend make. Any product will experience a surge in sales upon release, especially when backed by the marketing and advertising budgets of corporate monoliths such as Google and Motorola. And you just gave those two corporation a bunch of free "sucker" advertising by printing spin that their ads guys write based on numbers obtained from a survey company that is notoriously lax in their survey standards in the first place. These numbers mean nothing. They might, time will tell, but for now, they mean zilch, nada. The only thing they represent is journalistic laziness being exploited by savvy corporateers.
post #100 of 117
Quote:
Originally Posted by MacTripper View Post

Apple on the other hand has always appealed to the more visual appealing types: women, children, gays and artist men like myself.

Are you saying you are visually appealing?

Isn't Tinky Winky visually appealing?

post #101 of 117
Quote:
Originally Posted by hezekiahb View Post

I switched from PC to Mac for the same reason. I used to spend hours & hours each month fixing weird issues that would just arise with our PC

Can you name a pair of such issues?
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post #102 of 117
Quote:
Originally Posted by dasanman69 View Post

Actually you're correct in many ways. Many people are like fish and go for the flashy shiny bait.

Is it about iPhone?
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post #103 of 117
If you look at the chart:



Um, I'm not sure one can draw any meaning from it. It only shows 2 weeks data from early Nov to mid-Nov. Brands simply don't change that quickly. I doubt one can correlate any specific event to upswings and downswings either. Motorola appears to hold steady at a score of 30 while Apple and RIMM fluctuate a bit. It appears Apple's score swung down from 48 to 21 resulting in Motorola "surpassing" Apple's brand index. Perhaps its the App Store business that is driving the downswing, but I doubt it.

Who knows, maybe Motorola's branding is more driven by NFL football than their cell phones. Maybe the small uptick near 11/16 is really due to the Colts-Patriots game rather than Droid. The Droid was released on 11/6 and it basically held steady.
post #104 of 117
Quote:
Originally Posted by gin_tonic View Post

Can you name a pair of such issues?

Dont be obtuse. Viruses, spyware, defraging,removing processes from RegEdit from newly installed apps that run in the background at start up/log in, general unraveling of Windows XP after continued use.
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post #105 of 117
Quote:
Originally Posted by Shrike View Post

If you look at the chart:

image: http://images.appleinsider.com/yougov-091124.png

Um, I'm not sure one can draw any meaning from it. It only shows 2 weeks data from early Nov to mid-Nov. Brands simply don't change that quickly.

Its almost like the were standing outside of a Verizon store for the latest survey.
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post #106 of 117
Quote:
Originally Posted by solipsism View Post

Don’t be obtuse. Viruses, spyware, defraging,removing processes from RegEdit from newly installed apps that run in the background at start up/log in, general unraveling of Windows XP after continued use.

Have no such issues with my working computer (surprise!) with Windows 2000. It even has been reloaded/turned off about 5-6 times only in last 3 years.

Have no such issues with my home computer - Windows XP, and Windows 7 now. Just install antivirus (there are a lot of free good AV) and firewall (even built-in Windows firewall is a good choice). Do not download and install any piece of garbage - is this policy hard to follow? I only defragment my home computer once a year - that's enough.
Yes, I need to agree with you about background process issues I got it. After installing iTunes
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post #107 of 117
Quote:
Originally Posted by gin_tonic View Post

Have no such issues with my working computer (surprise!) with Windows 2000. It even has been reloaded/turned off about 5-6 times only in last 3 years.

A restart every 6 to 7 months. Complete BS. MS issues critical updates that require restarts much more frequently than that. Or are saying that you dont need no stinking updates?
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post #108 of 117
Quote:
Originally Posted by solipsism View Post

A restart every 6 to 7 months. Complete BS. MS issues critical updates that require restarts much more frequently than that. Or are saying that you don’t need no stinking updates?

So you state that I'm lying?
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post #109 of 117
Quote:
Originally Posted by solipsism View Post

Its almost like the were standing outside of a Verizon store for the latest survey.

No not really.

Apple's and Moto's curve is symptomatic of negative campaigning. One could say Verizon's advertising is working and is bringing Apple's brand down, but I'm sure that's really not the case. Maybe it's Verizon's ads combined with the App Store PR issues over the least couple of weeks. But I don't think so either.

Apple's score rose 20 points than dipped 30 points in space of 2 weeks. That's really hard to explain. The 20 point rise started near 11/6, the day of the Droid release and peak advertising. No, there is no correlation to recent events. YouGov's day to day sampling methodology has some very low sampling. The swings in these day-to-day scores just aren't sensical. Perhaps it's a sampling set problem. On some days, there are more disloyal people submitting their surveys, and on other days, there are more loyal people submitting surveys. Apple's and maybe RIMM's brand are very much love-hate, so the sub-sampling sets can wildly vary the scores.
post #110 of 117
Quote:
Originally Posted by gin_tonic View Post

So you state that I'm lying?

It seems unlikely that you are telling the truth, hence my BS comment, but its certainly possible that you arent installing updates or simply not recalling how many times your system has restarted. I dont know a single admin that doesnt reboot Windows servers once a month.
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post #111 of 117
So your phone was chosen for you by someone else.

Quote:
Originally Posted by ifail View Post

Feel free, I'd laugh in your face when you'd realize that I'm on BES and not BIS.

Toe the company line, NO CHOICE FOR YOU!
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post #112 of 117
pardon my french, but what the heck kind of data is this..
the chart is over just ~*20 days.. if the results are this varied, there really cannot be a conclusion that holds truth for more than a couple of days. I really don't see any way to interpret any insightful meaning in this..
post #113 of 117
Quote:
Originally Posted by hill60 View Post

So your phone was chosen for you by someone else.



Toe the company line, NO CHOICE FOR YOU!

Wrong yet again, i have used BB as my phone of choice for going on almost 3 years, long before i ever got onto a BES.

We support any phone that has on device encryption for exchange emails at work (yes, that includes the 3GS) my choice of using Blackberry is because it does everything i need it to and better at doing it to boot.

Besides Apple is giving me very little reasons to switch from my Bold (i can truly multitask on it, be it thru using the phone or looking completely the other direction and still be able to type my email with 95% accuracy) and seeing as how RIM supports BB on Macs one major reason to switch fell completely.
post #114 of 117
Don't forget someone somewhere is paying the BES licence, which here in Australia is roughly $A100 a seat.

The Bold web browser is crap, BES does not cover streaming video it's outside RIM's service so you need data on top.

I've seen people with BB's who don't even know they have garbage like brickbreaker running in the background along with other things and wondering why it takes so long to do anything.

Like refresh the media playlist for one thing, which can enter a constant, neverending loop.

You see scrolling to the bottom of a long list to find "exit" is not readily apparent and having it never switch off (It takes so long to start the damn thing.) means that often things have been running for weeks or months without the user being aware of it.

Anyway until you have experienced using an iPhone on a day to day basis you have no way of really knowing how much of a subpar experience you are actually having with the Bold.

I'm glad you are happy, have a nice day.

Quote:
Originally Posted by ifail View Post

Wrong yet again, i have used BB as my phone of choice for going on almost 3 years, long before i ever got onto a BES.

We support any phone that has on device encryption for exchange emails at work (yes, that includes the 3GS) my choice of using Blackberry is because it does everything i need it to and better at doing it to boot.

Besides Apple is giving me very little reasons to switch from my Bold (i can truly multitask on it, be it thru using the phone or looking completely the other direction and still be able to type my email with 95% accuracy) and seeing as how RIM supports BB on Macs one major reason to switch fell completely.
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post #115 of 117
Quote:
Originally Posted by hill60 View Post

Don't forget someone somewhere is paying the BES licence, which here in Australia is roughly $A100 a seat.

The Bold web browser is crap, BES does not cover streaming video it's outside RIM's service so you need data on top.

I've seen people with BB's who don't even know they have garbage like brickbreaker running in the background along with other things and wondering why it takes so long to do anything.

Like refresh the media playlist for one thing, which can enter a constant, neverending loop.

You see scrolling to the bottom of a long list to find "exit" is not readily apparent and having it never switch off (It takes so long to start the damn thing.) means that often things have been running for weeks or months without the user being aware of it.

Anyway until you have experienced using an iPhone on a day to day basis you have no way of really knowing how much of a subpar experience you are actually having with the Bold.

I'm glad you are happy, have a nice day.

I won't lie, the blackberry bold stock browser is GARBAGE, but seeing as how I have skyfire and bolt which gives even Safari a run for it's money in terms of speed (oh and it has flash).

I guess you live in Australia but here you pay for the data plan (30 bucks) then exhange/bes usage (15 bucks) so you have unlimited data to stream movies or whatev.

It's not that hard to hold the back button to close an app, but heaven forbid they could scroll down which takes like one second to do so.

It does take an awful long time from boot up on old 4.x software but on 5.0 this is irrelevant cause it boots in about a minute.I'll be honest after a week of using a berry it's easy to grasp and most people realize that when you open programs you have to close them out kinda like a computer eh?

Anyways if I wanted to use an iPhone I could easily walk over to my girls nightstand and grab hers, but then why would I do that? Btw I'm intrigued at this repeat music list your talking about, cause I've never heard of it
post #116 of 117
Always remember...

1) All companies lie about their products or services in one way or another. But to really lie requires the use of statistics.

2) 85% of all statistics are made up.

3) If you plan to use statistics to support your claims, please refer to points #1 & #2.
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post #117 of 117
Quote:
Originally Posted by ifail View Post

I won't lie, the blackberry bold stock browser is GARBAGE, but seeing as how I have skyfire and bolt which gives even Safari a run for it's money in terms of speed (oh and it has flash).

For speed, Skyfire is a great alternative for certain mobile OSes but it does have it’s limitations. This Cnet comparison does a pretty good job of the most popular mobile browsers. They even test Fennc, which is hella fast on JS, but I wonder if that is because it’s being used on faster HW than the other devices since I know FF3’s JS engine isnt’ better than Nitro or V8.

http://crave.cnet.co.uk/mobiles/0,39...04091-2,00.htm
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