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Apple expands iTunes Preview to allow browser-based song sampling

post #1 of 24
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A month after Apple's purchase of music streaming service Lala, iTunes Preview has been expanded to allow 30-second song samples within a browser.

In November, Apple quietly introduced iTunes Preview, which gives customers the option to view content without launching the iTunes application. This week, the Web site has added the same half-minute song samples that are available from within iTunes.

By clicking a play button to the left of an artist's song, a sample of the track plays in a manner identical to iTunes. However, to purchase the content, users must still click the "View in iTunes" link.

In December, Apple purchased music streaming service Lala for $85 million. The acquisition is expected to pave the way for a cloud-based iTunes service that could allow users to access and manage their purchased content directly through the Internet, without using Apple's desktop media suite.

Currently, users are required to download and manage iTunes purchases on a per-computer basis. Some have speculated that, in the future, Apple could allow users to log into their iTunes account and stream the music they own from any computer or device with an Internet connection.

In October, Lala, along with iLike, entered a partnership with Google to allow users to quickly discover song previews, artist info, pictures, video and more. Currently, Google searches for artists or songs can return a full, streaming, embedded song at the top of results, courtesy of Lala -- unlike iTunes Preview's 30-second samples. Lala allows its users to stream any song in its 8 million strong song library once, with the option for unlimited streaming at 10 cents per track and 79 cents for permanent MP3 download.

post #2 of 24
That's a first and so is my post mo' fo's.

Booya


post #3 of 24
Purchasing the next thing to come via the web?
post #4 of 24
I like it.
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80 million iPhones by 2012. That's only 15% of the market.

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post #5 of 24
Neat for those who don't have iTunes.

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post #6 of 24
Just give me the subscription service for $15/month with Genius and customizable playlists already. BTW I'm getting really sick and tired of trying to purchase an HD movie on iTunes only to find out it's not there when it was a week before. The movie industry is just pushing people to torrents.
post #7 of 24
Quote:
Originally Posted by Aizmov View Post

Neat for those who don't have iTunes.

Its only for preview. To buy, they still have to use iTunes. I dont think there would be too many people who just preview and dont buy.

A feature nonetheless. But not too useful nonetheless.
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post #8 of 24
Quote:
Originally Posted by success View Post

That's a first and so is my post mo' fo's.

Booya



Was that the guy with the painting show from the 70s, who was all mellow while he was painting, etc. ?
post #9 of 24
Quote:
Originally Posted by Quadra 610 View Post

Was that the guy with the painting show from the 70s, who was all mellow while he was painting, etc. ?

Badass Bob Ross!!
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post #10 of 24
Quote:
Originally Posted by Motlee View Post

Badass Bob Ross!!

YES!!

"Alright, and we'll put a happy little tree here, and another happy little guy here . . . and there you go . . ."
post #11 of 24
Maybe it's just me, but I first noticed this feature back on the 22nd December. When I saw it, I told a friend of mine I was chatting with, and I just checked my logs to see the exact date.
post #12 of 24
At last! I was bothered with need to install iTunes when someone simply wanted to point to me to piece of nice music I could get.

In fact, I still buy full CD albums after buying a few sample songs from iTunes. There are valid reasons to do this, but they may become less valid in future... especially when DRM-free songs are popular now so, I can get them on few of my own iPod's or on CD for one of my cars that cannot play nice with iPod or any MP3 device, but it can play CD's.


Thanks Apple for making life easier in this area.
post #13 of 24
Quote:
Originally Posted by jimeh View Post

Maybe it's just me, but I first noticed this feature back on the 22nd December. When I saw it, I told a friend of mine I was chatting with, and I just checked my logs to see the exact date.

Yeah, I noticed this ages ago as well.

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post #14 of 24
I don't think this has anything to do with LaLa.

More to do with Apple changing the iTunes layout to HTML... allows them to plug "iTunes" pieces onto standard web pages.

In fact, I bet we'll see a MobileMe based iTunes application that will allow you to log in from any computer and purchase content for your mobile device.
Disclaimer: The things I say are merely my own personal opinion and may or may not be based on facts. At certain points in any discussion, sarcasm may ensue.
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Disclaimer: The things I say are merely my own personal opinion and may or may not be based on facts. At certain points in any discussion, sarcasm may ensue.
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post #15 of 24
Now we just have to wait until Apple lets us buy music without using iTunes. Their music is DRM-free, so there is no reason to still use iTunes.
post #16 of 24
30 second previews are just a way of testing the system before making purchases available.
personally i'm not interested unless apple lets me upload all of the music i've had my entire life, purchased on cd and ripped to mp3's, and allow me to access that as well as content purchased through i-whatever-is-after-itunes.
post #17 of 24
Quote:
Originally Posted by Chintan100 View Post

Its only for preview. To buy, they still have to use iTunes. I dont think there would be too many people who just preview and dont buy.

A feature nonetheless. But not too useful nonetheless.

Apple should allow purchases or release iTunes for other OSes.

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post #18 of 24
Quote:
Originally Posted by mjtomlin View Post

I don't think this has anything to do with LaLa.

i wouldn't be surprised to find out that they are using parts of LaLa for running this. or that if in the near future (say about two weeks from now) they announce a merging where you're itunes store account and lala will be linked. all existing apple ids are registered into lala and early lala folks can link theirs by going to this profile link.

and a new lala app so you can have your whole music library on your device without taking up tons of space.

it would be cool if you think about it. imagine I buy a song on itunes but I forget to sync it over to my iphone/touch/tablet. I just fire up the lala app and it's already there cause the system knows that I bought the song and has auto registered it as streamable.

on the flip, perhaps this preview thing will combine with lala. you are streaming something and genius comes up with a suggested artist you don't know, you go to the preview page and listen to some tracks. you buy and again, auto streaming. but better yet, it's listed as 'available for download' the next time you open itunes at home.

and maybe in the future there will be two prices for music. one for streaming only and one for streaming and download.

Quote:
Originally Posted by Aizmov View Post

Apple should allow purchases or release iTunes for other OSes.

you mean like Windows? cause it has had one for a while.

perhaps what you are thinking is that they would allow syncing with non ipods. they most likely will never (until the laws make them) cause itunes is part of the package to push folks into buying ipods, much like Mac OS X make a profit by making you buy Apple hardware.

as for the apps, again, it's about pushing you to buy Apple hardware. and they don't prevent folks from porting games to Android etc if they want.

and the movies and tv are under the control of the studios. they don't want files that work any and everywhere cause the DRM is too easily cracked the more open you are (they say) and they don't want to hand over pretty 720-1080 files to folks to upload to the torrents etc
post #19 of 24
Quote:
Some have speculated that, in the future, Apple could allow users to log into their iTunes account and stream the music they own from any computer or device with an Internet connection.

About time too.

Its always struck me as odd why Apple has taken so long with this. I mean i have Napster, streaming through my Sonos, Spotify streaming through my iPhone and all the time i'm thinking why hasn't Apple done this.

Maybe its been a curse helping the music industry out of a hole. Maybe they don't like what Apple has become. Whatever the reasons there's definitely something afoot.
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A reputation is not built upon the restful domain of one's comfort zone; it is made out of stalwart exposition of your core beliefs, for all challenges to disprove them as irrelevant hubris.- Berp...
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post #20 of 24
Quote:
Originally Posted by Motlee View Post

Badass Bob Ross!!

I was going to say Rolf Harris
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post #21 of 24
Quote:
Originally Posted by charlituna View Post

Originally Posted by Aizmov View Post
Apple should allow purchases or release iTunes for other OSes.

you mean like Windows? cause it has had one for a while.

Ever heard of Linux? There are Linux users with iPods who complain that Apple is deliberately preventing them from syncing with their iPods, or that they can't buy music because Apple won't write a version of iTunes for Linux.

Granted, Linux represents about 1% of the installed base of desktop OS's, but an all-browser iTunes would allow Apple to sell music and other content to those users.
post #22 of 24
Quote:
Originally Posted by charlituna View Post

you mean like Windows? cause it has had one for a while.

Have you actually used iTunes for Windows, or Safari for that matter? They are horrible applications
post #23 of 24
Next up iTunes music streaming for a flat fee. My prediction for 2010 per my blog.
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post #24 of 24
Quote:
Originally Posted by charlituna View Post

you mean like Windows? cause it has had one for a while.

What's wrong with you?
There are other OSes beside Windows and Mac OS X. I'm one such user of other OSes.

The rest of your post is irrelevant because you totally misunderstood me.

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Mac mini Core 2 Duo 2.4GHz 8GB RAM, iPhone 5 32GB Black

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