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Barnes & Noble announces intent to release iPad e-reader app

post #1 of 108
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Bookseller Barnes & Noble revealed Thursday its plans to release its bookstore and e-reading software for the iPad with an application that would compete with Apple's own iBookstore.

The free Barnes & Noble eReader application was released last July and now offers more than a million different titles. The company said it will release a new, iPad-specific version of the software around the time the iPad launches.

"Designed specifically for the iPad," the company said, "our new B&N eReader will give our customers access to more than one million eBooks, magazines and newspapers in the Barnes & Noble eBookstore, as well as the existing content in their Barnes & Noble digital library. (That includes eBooks and content customers have downloaded to their nook eBook reader.)"

Because the Barnes & Noble eReader application would compete with Apple's own iBookstore, it is unknown whether the Cupertino, Calif., company would actually allow the bookseller's new third-party application to be released on the App Store.

Apple's iBooks e-reader application, which includes access to the iBookstore, will not come standard on the iPad. Instead, users will have to download the iBooks application from the App Store onto their iPad.

Barnes & Noble competitor Amazon released its own Kindle application for the iPhone and iPod touch last year. The online retailer has not yet announced any plans for an application for the iPad.

Both Amazon and Barnes & Noble also have their own black-and-white e-ink readers, dubbed the Kindle and Nook, respectively. One recent study found that consumer interest in the Kindle dropped sharply after Apple introduced its multimedia iPad, which features a full color LCD screen. The iPad goes on sale in the U.S. on April 3, and pre-orders begin Friday.
post #2 of 108
That's great! Competition is a good thing.
post #3 of 108
Maybe it's time to ask what major publishing or "book" related company ISN'T going to have its own iPad app?
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post #4 of 108
Competition aside, variety aside, choice aside, doesn't B&N have their own ereader "The Nook"? What stock are they putting in their eco system of Nook and B&N Bookstore versus Apple's iPad and iBookstore? Is the handwriting already on the wall for these folks even before Apple has sold their first iPad?

One word: "WOW!"

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post #5 of 108
Quote:
Originally Posted by Rot'nApple View Post

Competition aside, variety aside, choice aside, doesn't B&N have their own ereader "The Nook"? What stock are they putting in their eco system of Nook and B&N Bookstore versus Apple's iPad and iBookstore? Is the handwriting already on the wall for these folks even before Apple has sold their first iPad?

One word: "WOW!"


Sort of like the Kindle on iPhone. They just want to sell books.

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post #6 of 108
Cool! Will it suck as bad as the software in the Nook?

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post #7 of 108
Quote:
Originally Posted by AppleInsider

Because the Barnes & Noble eReader application would compete with Apple's own iBookstore, it is unknown whether the Cupertino, Calif., company would actually allow the bookseller's new third-party application to be released on the App Store.

I figured it was a given that competing ereader apps were permissible on the iPad. I hope Apple doesn't plan to restrict it to iBooks only.
post #8 of 108
Lots of Kindles and Nooks coming to eBay next month.
post #9 of 108
Official AppStore Application Submission

Name: Barnes & Noble Ebook Reader
Developer: Barnes & Noble
In-App-Purchasing: YES

***** REJECTED *****

Reason:

- Duplicates native device functionality
- Would cause ENORMOUS confusion with our users who are too dumb to know what APP they themselves DOWNLOADED and then LAUNCHED. We are therefore FORCED to protect them from these potential confusions ourselves for the good of our product and our customer. Blinding lit from our Halo don't transmit too well over the internet but you can trust us its glowing BRIGHT WHITE.

Comment:

This APP is clearly unacceptable! Please resolve the issues noted above and kindly resubmit at your earliest convenience. However you might want to look at Google Voice for how things will likely turn out.

Have a nice day!

AppStore Approval Manager
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post #10 of 108
Wonder if Apple will approve such an app seeing as it will duplicate functionality (e.g. an e-reader app) Apple will be including with the iPad. I also wonder what will happen with the Kindle application.
post #11 of 108
Quote:
Originally Posted by AppleZilla View Post

Lots of Kindles and Nooks coming to eBay next month.

Why? Do you think that someone who wants an ereader will exchange it for an iPad?
post #12 of 108
Quote:
Originally Posted by DaveGee View Post

Official AppStore Application Submission

Name: Barnes & Noble Ebook Reader
Developer: Barnes & Noble
In-App-Purchasing: YES

***** REJECTED *****

Reason:

- Duplicates native device functionality
- Would cause ENORMOUS confusion with our users who are too dumb to know what APP they themselves DOWNLOADED and then LAUNCHED. We are therefore FORCED to protect them from these potential confusions ourselves for the good of our product and our customer. Blinding lit from our Halo don't transmit too well over the internet but you can trust us its glowing BRIGHT WHITE.

Comment:

This APP is clearly unacceptable! Please resolve the issues noted above and kindly resubmit at your earliest convenience. However you might want to look at Google Voice for how things will likely turn out.

Have a nice day!

AppStore Approval Manager

Quote:
Originally Posted by justinkim View Post

Wonder if Apple will approve such an app seeing as it will duplicate functionality (e.g. an e-reader app) Apple will be including with the iPad. I also wonder what will happen with the Kindle application.

Guys, let's not think negatively.

Apple could have a problem doing that. If they won't allow those apps, such as the ones from Amazon and B&N, then the ones such as Stanza, and the others I use on my iPhone wouldn't likely work either.

But then what would happen to those apps on the iP/T platform, which is a subset of the iPad version? I don't see how Apple could take that away. And as the other article earlier stated, the Apple book app will have to be downloaded from Apple. If that's true, then we couldn't buy any books from the iPad. That would get Apple customers ticked, because we couldn't read all the books we've already bought for our iP/T on the iPad. I don't think Apple would want to do that.
post #13 of 108
Quote:
Originally Posted by DaveGee View Post

Official AppStore Application Submission

Name: Barnes & Noble Ebook Reader
Developer: Barnes & Noble
In-App-Purchasing: YES

***** REJECTED *****

Reason:

- Duplicates native device functionality
- Would cause ENORMOUS confusion with our users who are too dumb to know what APP they themselves DOWNLOADED and then LAUNCHED. We are therefore FORCED to protect them from these potential confusions ourselves for the good of our product and our customer. Blinding lit from our Halo don't transmit too well over the internet but you can trust us its glowing BRIGHT WHITE.

Comment:

This APP is clearly unacceptable! Please resolve the issues noted above and kindly resubmit at your earliest convenience. However you might want to look at Google Voice for how things will likely turn out.

Have a nice day!

AppStore Approval Manager

Luckily it doesn't duplicate native device functionality, so this is unlikely.

Quote:
Originally Posted by justinkim View Post

Wonder if Apple will approve such an app seeing as it will duplicate functionality (e.g. an e-reader app) Apple will be including with the iPad. I also wonder what will happen with the Kindle application.

They are not including it with the iPad. You have to download it from the App Store.
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post #14 of 108
Quote:
Originally Posted by Gwydion View Post

Why? Do you think that someone who wants an ereader will exchange it for an iPad?

But people who want a book reader, but not an iPad, and yes, there will be plenty of those, will be able to get them for $100, or even less. Assuming that Amazon allows the transfer of the account, that would be worth it to some people.

While $260 or $490 (for the DX) is too much for many people for what is a basic book reader, devices selling for a fraction of that might not be.
post #15 of 108
Quote:
Originally Posted by melgross View Post

But people who want a book reader, but not an iPad, and yes, there will be plenty of those, will be able to get them for $100, or even less. Assuming that Amazon allows the transfer of the account, that would be worth it to some people.

While $260 or $490 (for the DX) is too much for many people for what is a basic book reader, devices selling for a fraction of that might not be.

And why there will be a lot of Kindles/Nooks for $100 or less?

Peoples will sell like crazies to buy an iPad?
post #16 of 108
Quote:
Originally Posted by Gwydion View Post

Why? Do you think that someone who wants an ereader will exchange it for an iPad?

I do. Of all the possible uses, that one seems most compelling. Indeed, the basic form factor of the device seems to be optimized for that use, despite diminishing the device's overall functionality.

IMO, the iPad will sell well to folks looking for an eReader, because it has additional functionality thrown into the mix.
post #17 of 108
Quote:
Originally Posted by DaveGee View Post

Official AppStore Application Submission

Name: Barnes & Noble Ebook Reader...




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Quote:
YOU'RE THE DEVIL!! GO BACK TO YOUR WINDOWS MACHINE YOU REDMOND STOOGIE!!

I'M CRAWLING THROUGH THE INTERNET WIRES TO GET YOU!!! FSCKIN$T($F!!!!!!!!

<end kneejerk Apple fanboy response>





disclaimer: just kidding of course.
post #18 of 108
Awesome. This actually got me to consider Nook 2 in the future.

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post #19 of 108
Quote:
Originally Posted by melgross View Post

Guys, let's not think negatively.

Negatively?!?! Me?!?!

I was simply going by track record.

I don't believe Apple has ever allowed an App to be approved that in turn allowed the user to perform IN APP PURCHASES songs from any of the major iTunes competitors same for TV Shows and Movies. Somehow I think Apple has that all locked up... however since the SDK now provided developers a method of implementing in APP purchases maybe this has/will change... Somehow I still wouldn't see B&N or Amazon or any other mass marketer of digital media content participating in the system (unless they pass along (tack on) the 'apple cut' to the final selling price call it an Apple Tax if you will.

I could be wrong about this since it's not exactly something I follow that closely but I'm betting I'm not. But if Apple was to approve a B&N app that allowed the person to do in app purchasing via the B&N store instead of the iTunes Book Store I'd be very surprised.
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post #20 of 108
Quote:
Originally Posted by Woohoo! View Post

disclaimer: just kidding of course.

Nice someone that can appreciate a good (mostly well meaning) dig when they see it... I've said this countless times but believe it or not I'm a really be fan of most of the stuff Apple does. I've own their machines since my first SE30!

My main gripe with the AppStore is this .. Apple can and DOES reject Apps at their own whim .. they say they follow a set of guidelines but the guidelines are written in such a way to enable them to quite easily reject whatever they don't happen to like.

'Duplicated Existing Device Functionality'

Is one of the most OBNOXIOUS reasons for rejection... That can be applied 'at whim' to one app and then not applied to another app that does the same exact thing. It's a trump card.. they pull it out when then need to and put it away until another app that they "just don't like" comes along.

Anyway.. This dead horse is been beaten far too many times and I will not be replying to any arguments this post might instigate.
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post #21 of 108
Quote:
Originally Posted by melgross View Post

But people who want a book reader, but not an iPad, and yes, there will be plenty of those, will be able to get them for $100, or even less. Assuming that Amazon allows the transfer of the account, that would be worth it to some people.

While $260 or $490 (for the DX) is too much for many people for what is a basic book reader, devices selling for a fraction of that might not be.

The trick is being able to build a reasonably well designed ebook reader at a price low enough that people wont say... Why would I buy this ebook reader when for 50, 75 or maybe even $100 more I can get an iPad that does millions different of things. Everyone is different and will have their own 'price' they'd be willing to pay to get an iPad over an ereader. Any YES of course some people will not care what the iPad can do and want the look of an eInk (ePaper?) based device or whatever.. So yes there will ALWAYS be a certain percentage of the population that will always come down on the side of an eReader and some people in fact might even pay more than the iPad depending on the features of an eReader and the persons situation.

But for the 'average person' with a somewhat flexible budget the price of a basic ebook reader would have to be fairly low for them not think hard about getting an iPad instead.
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post #22 of 108
When consumers have an iPad with the B&N app on it, all will be revealed.

However, the reverse question is interesting as well: if I buy a book on the Apple iBookstore, can i read it on my Nook as well? The iBookstore will use epub as His Steveness has promised, but I assume it will also be wrapped in DRM. Adobe digital editions seems to handle some of that for us in putting things on the Nook.

All will be revealed. My iPad order goes in first thing Friday. :-)
post #23 of 108
Geez, does anyone think that publishers themselves will come to their senses and develop their own apps (I mean, they are the ones who design & manufacture, through one medium or another, their products) to sell "virtual printed matter" directly to the consumer? (Via the iPad, of course -- isn't this what some newspapers are [hopefully] doing?)

Who needs a bunch of "bookseller apps?" An app for each store sticks to the same ancient formula. Who needs a bunch of bookstores?

(Unless, of course, the issue is competition for best prices -- best for whom, of course, is always the question...)
post #24 of 108
Quote:
Originally Posted by eightzero View Post

When consumers have an iPad with the B&N app on it, all will be revealed.

However, the reverse question is interesting as well: if I buy a book on the Apple iBookstore, can i read it on my Nook as well? The iBookstore will use epub as His Steveness has promised, but I assume it will also be wrapped in DRM. Adobe digital editions seems to handle some of that for us in putting things on the Nook.

All will be revealed. My iPad order goes in first thing Friday. :-)

Apple's iPub will have their own DRM with Fairplay, you won't be able to use those ebooks in other readers
post #25 of 108
Quote:
Originally Posted by Gwydion View Post

Apple's iPub will have their own DRM with Fairplay, you won't be able to use those ebooks in other readers

I'd believe it. But if that is the case, why is the use of ePub so important to announce? "We use ePub, the most popular ebook format" part of the iPad rollout by youknowwho then is seemingly irrelevant? An iBookstore purchase is only usable on a iPad/iPod/iPhone/iMac Apple device? Really?
post #26 of 108
What possible incentive does Apple have to allow this? It would be like MS submitting a Zune app. It is like allowing B&N to set up a kiosk in a Books a Million store. It is like T-Mobile selling phones out of an AT&T store. What am I missing?
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post #27 of 108
Quote:
Originally Posted by DaveGee View Post

Anyway.. This dead horse is been beaten far too many times and I will not be replying to any arguments this post might instigate.

That's probably good since I'm not aware of a single app that was rejected because it duplicated the functionality of an app that Apple provides in the App Store.
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post #28 of 108
Quote:
Originally Posted by Mac Voyer View Post

What possible incentive does Apple have to allow this? It would be like MS submitting a Zune app. It is like allowing B&N to set up a kiosk in a Books a Million store. It is like T-Mobile selling phones out of an AT&T store. What am I missing?

The question for Apple is whether it will sell iPads.

The question for B&N is whether this will keep the Nook e-book store relevant.

Right now you can download the Kindle app for the iPhone, how is this materially different?

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post #29 of 108
Quote:
Originally Posted by Doug Halfen View Post

Geez, does anyone think that publishers themselves will come to their senses and develop their own apps (I mean, they are the ones who design & manufacture, through one medium or another, their products) to sell "virtual printed matter" directly to the consumer? (Via the iPad, of course -- isn't this what some newspapers are [hopefully] doing?)

Who needs a bunch of "bookseller apps?" An app for each store sticks to the same ancient formula. Who needs a bunch of bookstores?

(Unless, of course, the issue is competition for best prices -- best for whom, of course, is always the question...)

They are doing that with the AppStore. One book per app directly from the publisher. The downside is that you can't read the same book on another device. Hopefully the iBookStore will let you read on the iPad and a MacBook Pro.

It really doesn't matter if the publisher sells through the iBookStore or through their own app. The revenue split is the same.

Although unlikely... it would be interesting if the iBookStore allowed authors to sell direct.

If b&n or amazon were to make an app they definitely would not have a built in bookstore because they would have to share their revenue with Apple if I understand the developer agreement correctly. Of course there are shopping apps out there like Amazons app and eBay... so I'm not exactly sure what the rules are... but I think it depends on if the content is downloadable. Maybe someone who has read the store inside an app part of the agreement more recently could comment?
post #30 of 108
Smart move.
post #31 of 108
Quote:
Originally Posted by John.B View Post

Right now you can download the Kindle app for the iPhone, how is this materially different?

The KIndle app on the iPhone doesn't compete with the iPhones native eBook functionality because the iPhone doesn't have native eBook functionality. With the iPad, it's a whole other story.
post #32 of 108
Quote:
Originally Posted by Rob55 View Post

The KIndle app on the iPhone doesn't compete with the iPhones native eBook functionality because the iPhone doesn't have native eBook functionality. With the iPad, it's a whole other story.

No, the iPad isn't going to ship with the iBookstore. So the iPad technically doesnt' have native eBook functionality either. You'll be able to decide which reader you want to download based on which bookstore you want to be able to buy from.

Which is a damned sight different from the Nook and Kindle where you are locked into the B&N and Amazon bookstores and applications because it's baked into the device.

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post #33 of 108
Quote:
Originally Posted by John.B View Post


Right now you can download the Kindle app for the iPhone, how is this materially different?

As far as I know, the big difference is that you cannot buy a book through the Kindle app, you have to use Safari.
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post #34 of 108
Quote:
Originally Posted by John.B View Post

No, the iPad isn't going to ship with the iBookstore. So the iPad technically doesnt' have native eBook functionality either. You'll be able to decide which reader you want to download based on which bookstore you want to be able to buy from.

Which is a damned sight different from the Nook and Kindle where you are locked into the B&N and Amazon bookstores and applications because it's baked into the device.

You sure about that? The Apple site clearly references iBooks as one of the key features. http://www.apple.com/ipad/features/
Where does it say the iPad won't ship with the iBook reader? If the iPad comes with the iBook app, then it has native eBook reader functionality.
post #35 of 108
Quote:
Originally Posted by John.B View Post

No, the iPad isn't going to ship with the iBookstore. So the iPad technically doesnt' have native eBook functionality either. You'll be able to decide which reader you want to download based on which bookstore you want to be able to buy from.

Which is a damned sight different from the Nook and Kindle where you are locked into the B&N and Amazon bookstores and applications because it's baked into the device.

At least with the Nook you can buy in any other store and sideload the books.

And regarding the iPad and Kindle/B&N apps, the iBook Store will be an USA only Store, so it won't be a problem to allow them
post #36 of 108
Quote:
Originally Posted by sandau View Post

As far as I know, the big difference is that you cannot buy a book through the Kindle app, you have to use Safari.

Because, I'm guessing, the Kindle app would make you pay through the iTunes payment system like any other iPhone application (even in-app purchases). So it's not that it couldn't be bought through the Kindle app, but that Amazon doesn't want to pay 30% of their $9.99/book revenue stream to Apple for the privilege.

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post #37 of 108
Quote:
Originally Posted by Rob55 View Post

You sure about that? The Apple site clearly references iBooks as one of the key features. http://www.apple.com/ipad/features/
Where does it say the iPad won't ship with the iBook reader? If the iPad comes with the iBook app, then it has native eBook reader functionality.

From your link:

Quote:
iBooks
The iBooks app is a great new way to read and buy books.1 Download the free app from the App Store and buy everything from classics to best sellers from the built-in iBookstore.
post #38 of 108
Quote:
Originally Posted by Rob55 View Post

You sure about that? The Apple site clearly references iBooks as one of the key features. http://www.apple.com/ipad/features/
Where does it say the iPad won't ship with the iBook reader? If the iPad comes with the iBook app, then it has native eBook reader functionality.

I'm not sure if it is stated anywhere, but I definitely remember Jobs saying in the Keynote that it will be an app in the App Store that can be downloaded. He definitely made it sound like the app will not be shipping with the iPad.
post #39 of 108
Quote:
Originally Posted by esummers View Post

Although unlikely... it would be interesting if the iBookStore allowed authors to sell direct.

That would be the ultimate solution, though surely reached after many obstacles.

Of course, any "smart" author(s) would learn to make the text a more "interactive" experience -- dress their work up as a game, text adventure, puzzle, slideshow, etc. -- anything to turn their work into an "app" itself.

For now, the iBookStore is the ultimate gateway.
post #40 of 108
Quote:
Originally Posted by JupiterOne View Post

I'm not sure if it is stated anywhere, but I definitely remember Jobs saying in the Keynote that it will be an app in the App Store that can be downloaded. He definitely made it sound like the app will not be shipping with the iPad.

Wow, I always assumed it would come with the iPad (not that it's such a bid deal to download it from the app store) and never bothered to check. It features so prominently as one of it's core features, you'd think it would ship with the iPad.
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