or Connect
AppleInsider › Forums › General › General Discussion › WWDC 2010 banners focus on iPhone OS 4 features, App Store success
New Posts  All Forums:Forum Nav:

WWDC 2010 banners focus on iPhone OS 4 features, App Store success

post #1 of 101
Thread Starter 
Apple has hung even more banners inside the Moscone Center in San Francisco for its forthcoming Worldwide Developer Conference, but they don't reveal any details about what the company plans to announce on Monday.

Apple began putting up banners earlier this week, and AppleInsider took a number of photos showing the giant Apple logo on the exterior of the building, and the main WWDC10 banner inside, featuring the slogan "The center of the app universe."

On Friday, reader Adam Jackson took photos of even more banners now on display at the Moscone Center. The promotional materials continue to emphasize the fact that this year's conference is focused primarily on the iPhone OS, which powers the iPhone, iPod touch and iPad.

One picture snapped through the windows of the building shows a banner centered around folders, a new feature in Apple's soon-to-be-released iPhone OS 4. It shows the applications Air Sharing, Bento and Evernote in an automatically named "Productivity" folder. The banner reads "Drag. Drop. Organize."

Other materials hanging from the ceiling boast the popularity of the App Store. One reads "4 Billion Apps Downloaded," while another touts there are "200,000 Apps on the App Store." And a display for Apple's iAd service coins the term "appvertise."



WWDC begins Monday at 10 a.m. Pacific Time, 1 p.m. Eastern, with a keynote from Apple Chief Executive Steve Jobs. The conference runs until the end of the week, with the last day being June 11.



Apple is expected to introduce its next-generation iPhone, of which prototypes have leaked and been publicly photographed. Other potential announcements include Safari 5, upgrades to the Mac mini and Mac Pro, and a 27-inch LED Cinema Display.



For more photos of the Moscone Center, see Jackson's full WWDC 2010 gallery available on Flickr.
post #2 of 101
It's gonna be a while 'til anyone catches up with that!

Daniel Swanson

Reply

Daniel Swanson

Reply
post #3 of 101
.

Elegant and Simple

.

Appvertise

.

Or is it ?

Simple and Elegant

.

post #4 of 101
HOW DARE THEY DO THIS! I don't believe Microsoft would do anything as controversial as this! And them images of the App's... there not open sauce! I hope FSF gets down there right now to take all these monopolistic images down now. I'll be ringing Steve Mobbs right now....
post #5 of 101
I can't wait for iAd to come online and give Google a taste of its own medicine. Imagine the potential for Apple to leverage its huge iPhone OS user base in this endeavor. Okay, Google, you wanted to play in our yard, so here we come into yours! Apple doesn't have to dominate the ad space in order to win, all they need to do is to cut into Google's profits enough to make them squirm. Hee-hee!
A.k.a. AppleHead on other forums.
Reply
A.k.a. AppleHead on other forums.
Reply
post #6 of 101
Quote:
Originally Posted by Robin Huber View Post

I can't wait for iAd to come online and give Google a taste of its own medicine. Imagine the potential for Apple to leverage its huge iPhone OS user base in this endeavor. Okay, Google, you wanted to play in our yard, so here we come into yours! Apple doesn't have to dominate the ad space in order to win, all they need to do is to cut into Google's profits enough to make them squirm. Hee-hee!

And by adding Bing, they're also cutting into Google's share of the search pie on iPhone OS. Google will see what an impact that decision will have, for sure. If I were a business partner (in any form) with Apple, the one thing I would be sure NOT to do is piss off Steve Jobs. He WILL get even!

"iOS 5 is the best phone we've ever made..." - Phil Schiller - Special Event September 12, 2012

Reply

"iOS 5 is the best phone we've ever made..." - Phil Schiller - Special Event September 12, 2012

Reply
post #7 of 101
The more the banners focus on things we already know, means the more Steve can announce things that we do not know....here's to hoping anyway.
post #8 of 101
The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

I want a phone with a decent camera and a larger screen, so I can read books on it - and when travelling, shoot good quality photos that are then beamed directly to my photo sharing destination of choice.

Don't ignore forthcoming phones from Motorola and Nokia that both feature Xenon flashes and take excellent photos - and have larger screens. The iPhone's main pro was it's responsive screen, but now, people are expecting more.

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.
post #9 of 101
Quote:
Originally Posted by BC Kelly View Post

.

Elegant and Simple

.

Appvertise

.

Or is it ?

Simple and Elegant

.


Sellegant.
post #10 of 101
Quote:
Originally Posted by Oflife View Post

The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

I want a phone with a decent camera and a larger screen, so I can read books on it - and when travelling, shoot good quality photos that are then beamed directly to my photo sharing destination of choice.

Don't ignore forthcoming phones from Motorola and Nokia that both feature Xenon flashes and take excellent photos - and have larger screens. The iPhone's main pro was it's responsive screen, but now, people are expecting more.

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.

Don't forget though, new hardware means better apps to take advantage of this, so both are intrinsically linked. As far as hardware improvements are concerned, I would have liked to see a bigger screen since we're looking cramped next to the iPad, but I doubt that will happen. Looking forward to replacing my ageing 3G none the less.

Personally, I was hoping for more OS X 10.7 news, but looks like that's going to be restricted to Safari, 10.6.4 and Xcode.
post #11 of 101
Quote:
Originally Posted by quinney View Post

Sellegant.

Sold.
post #12 of 101
Quote:
Originally Posted by Oflife View Post

The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

I want a phone with a decent camera and a larger screen, so I can read books on it - and when travelling, shoot good quality photos that are then beamed directly to my photo sharing destination of choice.

Don't ignore forthcoming phones from Motorola and Nokia that both feature Xenon flashes and take excellent photos - and have larger screens. The iPhone's main pro was it's responsive screen, but now, people are expecting more.

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.

I dont think apple is to worried if people like you jump ship. there has and always will be phones with better cameras faster processors etc, even after the new iphone is released. apple has proven its not about the best specs, its about the whole user experience and the average phone user has proven that is all it takes. example: iphones success.
post #13 of 101
Quote:
Originally Posted by Oflife View Post

...the future lies in web apps and more innovative use of the cloud.

What's hilarious is that this is exactly the "features" that people said would cause the iPhone to fail when it first came out.
post #14 of 101
Quote:
Originally Posted by Oflife View Post

The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

The cloud is already here and has been for awhile now. You should be asking yourself why it is that the cloud hasn't been as successful as you're projecting it to be. It's because native apps have always worked better. This is something that will simply never change. The hardware gets better and native apps will always take advantage of it. I'm sure you believe Google's hype of this because they can't wait to serve you web ads.

Quote:
Originally Posted by Oflife View Post

I want a phone with a decent camera and a larger screen, so I can read books on it - and when travelling, shoot good quality photos that are then beamed directly to my photo sharing destination of choice.

Don't ignore forthcoming phones from Motorola and Nokia that both feature Xenon flashes and take excellent photos - and have larger screens. The iPhone's main pro was it's responsive screen, but now, people are expecting more.

It's funny that you mention the camera because the N1 had more MP and a Flash, yet still took worse photos than the iPhone. This is the perfect example of specs meaning nothing. It's the implementation. The same hype surrounded the N1's screen yet most tests shown the iphone's screen was better.

I don't know how many books you actually read but there is no way I'm going to use my phone as my main book reading device. I'd seriously doubt .8" is the difference in you having a screen that is suitable for book reading.
post #15 of 101
Quote:
Originally Posted by Oflife View Post

The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

I want a phone with a decent camera and a larger screen, so I can read books on it - and when travelling, shoot good quality photos that are then beamed directly to my photo sharing destination of choice.

Don't ignore forthcoming phones from Motorola and Nokia that both feature Xenon flashes and take excellent photos - and have larger screens. The iPhone's main pro was it's responsive screen, but now, people are expecting more.

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.

I am sure Apple will miss you!

Not.
post #16 of 101
What happened to all the leaked metal cool square phones?
Now all the images leaked are the white plastic ones.

Quote:
Originally Posted by BC Kelly View Post

.

Elegant and Simple

.

Appvertise

.

Or is it ?

Simple and Elegant

.

post #17 of 101
Quote:
Originally Posted by Oflife View Post

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.

Certainly, it's the case that simple people get excited about bullet lists, without any sense of implementation. In fact the Android hardware tends to be quite inferior. The way you interact with it is via the touchscreen. No doubt you never really pay attention to OBJECTIVE comparisons, though.
post #18 of 101
Doesn't look too good for the Mac, so far we've seen only iPhone stuff in advance. I mean, iPhone is interesting and I'm looking forward to seeing what the new model is going to be like, but I kinda miss those WWDC:s when Apple still focused mainly on the Mac.

I do hope I am wrong and we'll see some cool Mac-related things this year!
You can commit no mistake and still lose. That's not a weakness. That's life.
Reply
You can commit no mistake and still lose. That's not a weakness. That's life.
Reply
post #19 of 101
Quote:
Originally Posted by Oflife View Post

The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

I want a phone with a decent camera and a larger screen, so I can read books on it - and when travelling, shoot good quality photos that are then beamed directly to my photo sharing destination of choice.

Don't ignore forthcoming phones from Motorola and Nokia that both feature Xenon flashes and take excellent photos - and have larger screens. The iPhone's main pro was it's responsive screen, but now, people are expecting more.

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.

Web apps generally suck, and the "cloud" is overrated.
post #20 of 101
Quote:
Originally Posted by Oflife View Post

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.

As usual... people think that superior hardware is the sole factor in a phone. How these folks never learn.

I'll take iPhone hardware with iPhone OSX combo anytime versus the generic, fragmented POS that everyone else has.
post #21 of 101
Quote:
Originally Posted by Oflife View Post

The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

The future is apps which leverage the cloud, like Shazam, like Dropbox, like SimpleNote, RedDelicious, all the public transport apps, Skype, Wikipedia gateways, RSS readers, Twitterific, etc.

Now, please tell me why all these apps are apps distributed via the appstore and are not webapps? If the future is the cloud and webapps, why are most of the leading apps levering the cloud not webapps?

(Hint: It's about UI features and distribution/backup.
post #22 of 101
Quote:
Originally Posted by iTuomas View Post

Doesn't look too good for the Mac

Maybe it does not look good for the PC (as in personal computer not as in Windows-PC).
post #23 of 101
Since there's a lot of discussion of Google here....

Just remember, Google is an advertising company. Nothing more, nothing less. Without that, they are dead. Why would any consumer allow them to control their hardware or software? They only got into Chrome, and Android, etc, because they know the future is mobile and they don't want to be locked out.

They're terrified of Apple - Jobs: "People aren't searching anymore. They're using apps. They're using Yelp".
2011 13" 2.3 MBP, 2006 15" 2.16 MBP, iPhone 4, iPod Shuffle, AEBS, AppleTV2 with XBMC.
Reply
2011 13" 2.3 MBP, 2006 15" 2.16 MBP, iPhone 4, iPod Shuffle, AEBS, AppleTV2 with XBMC.
Reply
post #24 of 101
This is most likely a stupid question but will there be a streamed/broadcasted live video and/or sound feed?
post #25 of 101
All of the things mentioned on the rumor sites seem disappointing so far. We know about iPhone OS 4 and the new phones. Safari 5 is nothing to write home about. Hopefully Steve has something up his sleeve.
http://www.ipadweek.ly/ - iPad News, Reviews, Apps and Accessories by iPad Weekly
Reply
http://www.ipadweek.ly/ - iPad News, Reviews, Apps and Accessories by iPad Weekly
Reply
post #26 of 101
Quote:
Originally Posted by iPadWeekly View Post

All of the things mentioned on the rumor sites seem disappointing so far. We know about iPhone OS 4 and the new phones. Safari 5 is nothing to write home about. Hopefully Steve has something up his sleeve.

+1, or it'll be a big waste of $1,599 for the atendees.
Perhaps he'll use gizmodos photos of the iPhone prototype when he gets to the part were he shows what it looks like?

PS. one day to go (00:36, Sunday 6th. GMT)
post #27 of 101
Perhaps I'm naive: maybe some attendees go for the technical sessions.

Steve isn't giving Gizmodo any more pageviews. He doesn't look backward very often. He's already focused on the next iPad, the next iPhone, the next whatever-it-is. He's just going to let the San Mateo County District Attorney's office do its thing.

Apparently, Gizmodo's Brian Lam was begging for help in liveblogging the keynote since Apple turned down their request for a press pass. I can just imagine the conversation in the office when Gizmodo's request was received by Apple. I wonder how many people it was forwarded to...
post #28 of 101
Native apps are more satisfying than web apps. The main advantage web apps have is their ease of deployment.

But the App Store solves many of the problems of deploying native apps. I think ultimately native apps + managed distribution + documents on the cloud will be a better user experience than web apps.
post #29 of 101
Quote:
Originally Posted by sflocal View Post

As usual... people think that superior hardware is the sole factor in a phone. How these folks never learn.

I'll take iPhone hardware with iPhone OSX combo anytime versus the generic, fragmented POS that everyone else has.

Went to lunch today with a friend with a Droid Incredible. She got a text message, as noted by the vibration and possible the audible sound. She couldn't even read the display because she was outside in the sunlight. She moving it around like someone looking for a signal. So much for marketing hype over usability.
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
post #30 of 101
Quote:
Originally Posted by aokadam View Post

This is most likely a stupid question but will there be a streamed/broadcasted live video and/or sound feed?

Apple is perfectly capable of providing a live audio/video feed, however they choose not to do so for these types of events. They normally post a video of the entire keynote shortly after its conclusion (same day, or next day).

I believe there have been some attempts by third parties at providing live A/V feed, but with mixed results in terms of quality. As with previous events, there would be a number of sites liveblogging the whole thing (with photos).

Note: If I recall correctly, Apple does provide streaming audio of its quarterly financial conference calls. Again, this is a marketing decision by Apple, not a perceived technical limitation.
post #31 of 101
Quote:
Originally Posted by cvaldes1831 View Post

Apple is perfectly capable of providing a live audio/video feed, however they choose not to do so for these types of events. They normally post a video of the entire keynote shortly after its conclusion (same day, or next day).

I believe there have been some attempts by third parties at providing live A/V feed, but with mixed results in terms of quality. As with previous events, there would be a number of sites liveblogging the whole thing (with photos).

Note: If I recall correctly, Apple does provide streaming audio of its quarterly financial conference calls. Again, this is a marketing decision by Apple, not a perceived technical limitation.

There really is not financial reason for them to stream the keynote live.

1st Promotion: They bring down the store that morning until after the keynote.
2nd Promotion: They have the live bloggers doing their thing.
3rd Promotion: Change apple.com to reflect changes, make an SW updates active.
4th Promotion: Post the video as a stream.
5th Promotion: Post the video as downloadable podcast.

This is all pretty inexpensive for Apple yet from tech sites, to major newspapers, to financial news, to national and local news shows are all reporting on this. They certainly know how to make the most of a marketing budget.

PS: Can you imagine if they sold this as exclusive live TV rights or offered it up to everyone like a State of the Union address? I have think that more a few stations would go for it.
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
post #32 of 101
i hope apple can improve on final cut studio and the macs. the whole iphone/ipad are changing their core values i think. i hope there is better stuff going on at wwdc than just iphone os. bring back the macs and software like the good old days!

AppleGrad.com - Video training for Mac, iPhone, iPad, Final Cut Pro, Aperture, iLife, iWork, Logic Pro, and more

Reply

AppleGrad.com - Video training for Mac, iPhone, iPad, Final Cut Pro, Aperture, iLife, iWork, Logic Pro, and more

Reply
post #33 of 101
I don't know why people are moaning about the lack of Mac stuff. Can you say to me that Mac is behind on the industry? No, you can't. It's on par with the industry if not a cut above. Just because Apple aren't making big noise about it, doesn't mean it's forgotten. They talk more about iPad/iPod Touch/iPhone because it's making big bucks and is the new 'Apple II'. If they neglect it for a second they would lose this new market. If they neglect Mac (which they aren't doing) it will still have it's fans. (I hate using Fan Boy's; makes us look mad.)
post #34 of 101
Quote:
Originally Posted by Thomas Gilling View Post

I don't know why people are moaning about the lack of Mac stuff.

When they have the next version of Mac OS X on the ready we'll see Mac workshops at WWDC. Until then, it makes little sense when the iPad and iPhone OS v4.0 are fresh out of the gate.
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
post #35 of 101
Why on Earth would anyone want a larger screen? How much larger can it get? This is a MOBILE PHONE after all. If you want something bigger to watch movies and read books on, I think Apple just came out with a product for that.

Also, if you want a camera that takes amazing, high-quality photos to showcase for your family and friends... BUY A CAMERA! My iPhone camera is great for snapping pictures on the go to upload to Facebook or MMS to a friend. But if I'm looking to make a real collection of memorable photos, I pull out my CAMERA.

Lord, ya'll made me stamp down the CAPS key. So, so sorry.
post #36 of 101
Quote:
Originally Posted by cliphord View Post

Why on Earth would anyone want a larger screen? How much larger can it get? This is a MOBILE PHONE after all. If you want something bigger to watch movies and read books on, I think Apple just came out with a product for that.

Also, if you want a camera that takes amazing, high-quality photos to showcase for your family and friends... BUY A CAMERA! My iPhone camera is great for snapping pictures on the go to upload to Facebook or MMS to a friend. But if I'm looking to make a real collection of memorable photos, I pull out my CAMERA.

Lord, ya'll made me stamp down the CAPS key. So, so sorry.

I agree with everything you said but this seems to ba a men's issue (I'm a man). There is no way a typical woman can handle a 4.1-4.5" screen. They can barely handle theiphone screen and that is discounting fingernails. These are things I've noticed from personal experience.

If you need a real camera then buy one. Current smartphone cameras don't have what it takes but, like they say, the best camera is the one you have with you. So far the iphone's cera is as goof as anything out due to the quality of the software.
post #37 of 101
Quote:
Originally Posted by Oflife View Post

The app store success cannot continue to be Apple's card, the future lies in web apps and more innovative use of the cloud.

I'm not sure you understand what the cloud means. So the cloud in cloud computing means that resources like storage and computing power (i.e. CPU, disk throughput, and memory) are served-up on a farm of servers and SAN storage. That kind of computing is idea for streaming applications (e.g. music and video) and apps that need high computational power (e.g. analytic, business, or engineering apps).

So you say the app store success cannot continue yet it embraces the cloud. All of these apps are bought and sold over the wire and not in a store or on hard media. App developers have the choice to create native apps or web apps so Apple is not limiting people to native app development. Many of these apps like Pandora stream content or actively pull content to your phone in a very cloud centric way.

I'm not sure how a major hard core video game could not have some native component on the iPhone. Even a Flash add-in has to be native for you to play a Flash game so don't tell me Flash embraces the cloud. A majority of the apps in the store or games.

Quote:
Originally Posted by Oflife View Post

So, come June 7, if the next iPhone is not the ONLY device I need carry with me on my travels, Android beckons with it's superior hardware. Or perhaps even the Nokia N8 with it's excellent camera.

The Android phones are nice. If you believe they are superior then get one. I don't see what the problem is.
post #38 of 101
Even though the banners are saying very little they look fantastic this year!
post #39 of 101
Quote:
Originally Posted by noirdesir View Post

The future is apps which leverage the cloud, like Shazam, like Dropbox, like SimpleNote, RedDelicious, all the public transport apps, Skype, Wikipedia gateways, RSS readers, Twitterific, etc.

Now, please tell me why all these apps are apps distributed via the appstore and are not webapps? If the future is the cloud and webapps, why are most of the leading apps levering the cloud not webapps?

(Hint: It's about UI features and distribution/backup.

Wow! The future lies within Distributed Networks? Oh Yea! We're back to 1994.

Sorry, but the future relies on Local applications that can leverage distributed networks where it adds value to the localized application and the user/developer using/designing for not just the social network [1996 IM junkie] but to have seamless access to highly specialized/smartly tagged information which adds value to your work flow, not one's down time/social time flow where 99.9% of that information is the same crap you overheard in high school.

We haven't really experienced the world where Corporations small and large are in fact distributed employee networks who spend more time remotely than locally.

What we call the Web today, will either evolve into broader access to more specialized information to get work done or it will continue to be an endless playground of TV, Advertisements and Strip Malls.
post #40 of 101
Started to get a little tired of iPhone OS. I'll stick with OS X, no doubt. However, I'm thinking switching away from the iDevices to something like Dell's Android-base (gasp!) mini tablet. My needs for an mobile OS have changed and there something even the iPhone OS can't do. Thats all.

I know OS 4 looks good. Though lately I've been trying Android 1.5-2.1 on their cross-platform emulator and have been fairly impressed. Its so open. Like, I like how you can download music straight from a the cloud, download, then listen to it the minute it's done, for example. Something the iPhone can't do.


Of course, I'm gonna be beaten to a pulp for praising the Apple communitie's newest "Microsoft," but still. I'm glad Apple finally has some real competition going with Google in the the mobile arena.

Quote:
Originally Posted by Robin Huber View Post

I can't wait for iAd to come online and give Google a taste of its own medicine. Imagine the potential for Apple to leverage its huge iPhone OS user base in this endeavor. Okay, Google, you wanted to play in our yard, so here we come into yours! Apple doesn't have to dominate the ad space in order to win, all they need to do is to cut into Google's profits enough to make them squirm. Hee-hee!

Yesh. Whatever happened to plain old competition?

HP Omni 100-5100z, 500GB HDD, 4GB RAM; ASUS Transformer, 16GB, Android 4.0 ICS
Although I no longer own Apple products like I did before, I'll continue to post my opinions.

Reply

HP Omni 100-5100z, 500GB HDD, 4GB RAM; ASUS Transformer, 16GB, Android 4.0 ICS
Although I no longer own Apple products like I did before, I'll continue to post my opinions.

Reply
New Posts  All Forums:Forum Nav:
  Return Home
  Back to Forum: General Discussion
AppleInsider › Forums › General › General Discussion › WWDC 2010 banners focus on iPhone OS 4 features, App Store success