people buy blu ray movies, period, just like they bought dvds. my blu ray dvd collection is growing by the month. i use to buy dvds, now i buy blu ray cause the cost is similar if not less than dvd most of the time.
i like blu ray cause i want to have media that i can watch on my computer, watch on my big screen 1080p tv, and bring to work or wherever the heck i want, without having to pay apple for hardware so that i can do the same thing with digital movies (ie apple tv). i don't want to worry about a huge digital movie collection stored on an unreliable hard drive. i also don't wanna have to worry about backing up that prospective digital movie collection on other hard drives to secure my investment. i have enough data i need to back up as it is, terabytes and terabytes of it. i want my movies on stable blu ray discs that i can take anywhere. there isn't a day that goes by where i don't want to watch a movie on one of my 4 macs, and those movies just happen to be blu ray, not digital downloads and not dvd. how come every other computer manufacturer has a blu ray drive option? how the heck did they get around the "licensing issues" and software bugs? how come they allow their customers the ability to watch dvds, blu ray, and digital media on their computers?
i think its absurd to say that blu ray is a dying format and that everyone wants to download movies to their computer right now. i don't know ONE person that downloads movies to their computers as part of their movie collection, not one person. maybe music, a tv show, music video, podcast, or maybe a movie rental here and there for car trip, plane trip, or vacation, etc, but not their movie collection. and even if downloading our movies is in the near future, which it obviously is, we should still have a choice right now! not everybody is going to download their movies!
to me its really simple. blu ray drives should have been in all macs right from the get-go. apple is the largest tech company now. they have the ability to make blu ray happen if they wanted to, but they don't, which in my opinion is completely retarded and unbelievably annoying. jobs is trying to force people like me into downloading my movies. you can't do that!! he should be giving consumers a choice; dvd, blu ray, or digital download. thats it, give the public the option to choose. this shouldn't be a dicatorship!!