Quote:
Originally Posted by shadash 
There is no evidence presented in this article to substantiate the idea that the buy one, get one free offers significantly impacted sales. If there is real evidence out there I will retract this. But all I have seen are vague hints that this is the reason Android and Verizon are doing so well - and that otherwise people would be flocking to the iPhone and AT&T. Barring actual evidence, I doubt that a customer going in for a feature phone is going to be swayed by a "free" phone that will cost him/her several thousand dollars over the life of the contract. I also doubt that most Verizon customers would be willing to switch to AT&T if not for this offer.

There is no evidence presented in this article to substantiate the idea that the buy one, get one free offers significantly impacted sales. If there is real evidence out there I will retract this. But all I have seen are vague hints that this is the reason Android and Verizon are doing so well - and that otherwise people would be flocking to the iPhone and AT&T. Barring actual evidence, I doubt that a customer going in for a feature phone is going to be swayed by a "free" phone that will cost him/her several thousand dollars over the life of the contract. I also doubt that most Verizon customers would be willing to switch to AT&T if not for this offer.
Really? You don't think buy one get one free smartphone offers influence customers? Then why do you think Verizon is willing to do it? Duh! To stem the, albeit relatively small, flow of customers to the inferior ATT network to get iPhones. ATT has shaved a tiny percent of Verizon's customers with the iphone. Its a fact. Verizon did a number of things to attempt to slow and/or stop that. Two being advertising the heck out of the Droid and giving them away! They obviously think this influences people or they wouldn't waste money doing it.





I will never understand why Apple plays hardball like this. They shot themselves in the foot by only staying loyal to AT&T. that used to irritate me soooo much because I wanted an iPhone.



