Originally Posted by solipsism
You of all people should know that a 1.6GHz 18W TDP CULV C2D was going for about $350 in 2008 making it impossible for Apple to sell the MBA for $600. Furthermore, you should know that is this slower CPU costs more than the 2.4GHz 35W TDP C2D because of it's worse power efficency and larger size. How could that entire system be under $600 on just HW costs? It's literally impossible for what's included.
It is pretty clear that the market place doesn't value Intel ULV processors in the same way Intel does. As for that $600 point I don't know where that came from, but the joke with AIR is the entire platfom not just the processor.
We can rehash the specifics if you want but the sales figures are evidence that the market can't digest the joke. Not being able to justify the extra expense of the poorly performing ULV processor is only part of the digestion problem. The AIR comes up significantly short in other areas too.
Saying it's an overpriced joke is as silly as saying an iPhone for $700 with an 800MHz CPU, 512MHz RAM, 32GB storage and 3.5" display are an overpriced joke when compared to pretty much any PC in the world when you compare specs.
The big difference here is that iPhone lives up to user expectations.
I'm using an extreme example to show that the MBA is a specialized satellite computing device, not designed to be you main computer like a MB or MBP.
Is it not marketed as a laptop? If we where talking about the iPad, it would be clear that Apples intention is for iPad to be a satellite device. AIR on the otherhand is clearly marketed as an ultraportable laptop, but yet comes up short when judged against peoples expectations.
Before the ipa release I predicted that Apple would change the name again to exclude iPhone as it obviously made little sense and could hurt the brand of their other devices if people think they simply install one into the other and call it a day. The iPad OS is clearly tailored for the HW, yet the trolls on this forums enjoyed saying how wrong I was in January when that didn't come to pass. Turns out I was just ahead of the curve by a few months.
Memory is fuzzy but I might be remembering that. Apples had a hard time properly naming iOS, I believe that part of the issue is coming up with a name that minimizes consumer confusion. Apples path is the direct opposite of Microsofts here. Windows Phone 7 or whatever they call it is bound to confuse some.
In any event it looks like iOS has some staying power now. I suspect it will be showing up in a lot of devices in the future even if not declared as such. The new Apple TV is one example but iOS could easily drive future routers, storage devices and other gadgets Apple dreams up.
What is funny here is that 20 some odd years ago i dreamed of having this much computing power on my desk at home. Back then the college I was attending had SUN work stations for Comp Sci students to use. The thought of being able to afford such capability didn't exist. Now i can put better performance in my pocket.
That little bit of history is in part why I'm so negative with respect to AIR. There is no reason for a small & light device like AIR to give up as much as it did these days. Similar machines from PC manufactures only reinforces this point. You can argue about my points but I still have to return to the overwheming fact that the market has rejected AIR. Maybe the reasons are different than my overall classification of the machine as a joke. The PC phrase could be: it lacks value to justify its price.