Several discussion threads on Apple's support forums related to issues with HD rentals not loading and HDMI connectivity problems have reached hundreds of posts in length as increasing numbers of Apple TV owners report having trouble with the device.
Some users report that Apple TV displays HD rental wait times of hundreds of minutes, while other video, such as trailers, HD Netflix movies, and YouTube begin playing after just a few minutes. "At one point, the HD movie was going to take over 3,000 minutes to load," wrote one user.
Though a portion of the users have resolved the issue by upgrading to higher bandwidth Internet, others report the problem occurring even with high-speed connections capable of handling HD video.
Another Apple support thread details potential compatibility issues between Apple TV and a number of HD TV sets. Users report frequent "HDMI handshakes" between the TV and Apple TV, with the picture returning with inverted colors. A user-compiled list of TVs affected includes models by Philips and Sony.
The Apple TV 4.1 firmware update, which was released last week alongside iOS 4.2, does not appear to resolve either issue.
Apple unveiled the revamped $99 Apple TV in September with a focus on 'the cloud' and streaming media. With just 8GB of onboard storage, Apple's new set top box serves as a hub for content streamed from the Internet, computers, or iOS devices.
Apple CEO Steve Jobs announced in October that the company had sold 250,000 Apple TVs in "just a short amount of time."