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Conan O’Brien spoofs Apple iPad 2 event as "a little bit cocky"

post #1 of 145
Thread Starter 
Comedian Conan OBrien presented a parody of Apple's iPad 2 event video on his show last night, introducing it by saying, "I personally think that the people at Apple are starting to get a little bit cocky."

The clip took aim at Apple's minimalistic product videos that portray the company's products against blank backgrounds while narrators speak effusively about how great their new features are.

The spoof (below), ironically doesn't play on the iPad because TBS distributes its videos using a Flash applet. OBrien has successfully leveraged the Internet, particularly Twitter and Facebook, to reach his fan base after leaving his old network in a dispute and moving to TBS.

OBrien's staff of actors posed as Apple executives who poked at the new iPad 2 as being "the culmination of literally two to three meetings. It's truly incredible how little we did," specifically skewering the new model as "adding two holes with cheap cameras in them" and predicting that "people would just go nuts" for the model.

Other presenters lobbed jokes aimed at Steve Jobs' signature black turtleneck and the variety of "non specific ethnic accents" of various executives that speak in Apple videos.

The video ends with the tagline: "iPad 2. You'll buy it no matter what we say."



Flash and Xoom

Few new consumer electronic devices are well recognized enough to serve as parody material, but Apple's iPods, iPhone and iPad have been regularly spoofed by late night comics and in shows such as "Saturday Night Live," providing millions of dollars worth of free advertisement for Apple.

Somewhat ironically, viewers report that the clip is being shown with ads that include paid spots for Motorola's Xoom tablet, which it hopes will compete with iPad 2 this year. Motorola's Flash-based Xoom ads by Verizon have also entered paid circulation on AppleInsider, prompting at least one reader to complain that the ads are sapping the performance of his quad processor machine.



Flash playback is a promoted feature of both Motorola's Xoom and Google's Android 3.0 Honeycomb platform, although Adobe is still working out the kinks to get Flash Player delivered for tablets nearly a year after it began its campaign attempting to badger Apple into supporting its web browser plugin on the iPad.
post #2 of 145
Say Wot. That Godless plugin is using over 2 entire cores.
post #3 of 145
idiot masses probably consider Conan's skit a source of accurate information.
post #4 of 145
Quote:
Originally Posted by Slang4Art View Post

idiot masses probably consider Conan's skit a source of accurate information.

Satire. Look it up.
post #5 of 145
Is there some way for Appleinsider to get video wrapped in an html5 video player? Isn't this something that can be done on the server end? To recognize user end capacity? That way we can see flash video content, increasingly rare as it is?

Not that I would want to watch something as insensitive and offensive as the referenced video...
post #6 of 145
I enjoyed it. Still waiting for more of the fanboys to slam Conan as "not funny" or "washed up" or unrelated silly things because of this exaggerated joke, but laugh when other products are made fun of. This is AppleInsider, after all.

And I'm not sure what Flash and Xoom have to do with Conan O'Brien, but again, this is AppleInsider, so the authors here are a bit strange with grouping things together.
post #7 of 145
Satire from the guy who told the same basic Paris Hilton joke every night for three years.
post #8 of 145
America loves a winner and loves to see the underdog triumph. But once you are on top then watch out because America also takes great pleasure in cutting the winner off at the knees and laughing as they fall from the pedestal they were placed on.
post #9 of 145
Wasn't the huge CPU drain a problem fixed last year? I don't see that kind of drain on my first gen Mac Pro since updating the Flash several months ago, maybe last summer. It's probably more than it should be, but also far from that bad. I'd check if Apple is shipping an outdated flash player.
post #10 of 145
Quote:
Originally Posted by dualie View Post

Satire from the guy who told the same basic Paris Hilton joke every night for three years.

Called it. And the post right beneath mine, too. You people are so predictable.
post #11 of 145
Does anyone care about conan and his hair anymore?
post #12 of 145
Funny how iOS devices can't play it. Blame TBS on this one. Surely HTML5 can do it.
post #13 of 145
Quote:
Originally Posted by reklss41 View Post

Does anyone care about conan and his hair anymore?

Not emotionally fragile Apple fanboys, at least.
post #14 of 145
I thought it was frakking funny as hell. And true too. Apple overdues its style, and of course, that's why I love them, but then they cannot pass as "everyday people" as they try to too, which is a contradiction. In a nutshell, apple's dressing code is more strict than any other company, while trying to seem blazé. And they seem completely oblivious to the obviousness of this all...
post #15 of 145
Quote:
Originally Posted by StevesMinion View Post

Called it. And the post right beneath mine, too. You people are so predictable.


I'd rather be predictable than prejudiced, arrogant and self-righteous.
post #16 of 145
That was pretty funny. Some people here need to get a friggin' sense of humor_I love Apple but come on that was just a satire in good fun!
X7DWA-N Supermicro mobo,Dual QC 3.0 Xeons, 12Gb RAM, 6 Raptor drives + 500 Gb TM drive, 2x DVR-218L burners, M-Audio 7.1 sound card, Titan 650 case running Leopard 10.6.6,Win7 x64, Linux Fluxbox...
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X7DWA-N Supermicro mobo,Dual QC 3.0 Xeons, 12Gb RAM, 6 Raptor drives + 500 Gb TM drive, 2x DVR-218L burners, M-Audio 7.1 sound card, Titan 650 case running Leopard 10.6.6,Win7 x64, Linux Fluxbox...
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post #17 of 145
This is just an example of exactly the penetration Apple has in popular culture, with the iPod and now the iPad. Their competitors would kill for that.
post #18 of 145
.....
post #19 of 145
Quote:
Originally Posted by irnchriz View Post

This is just an example of exactly the penetration Apple has in popular culture, with the iPod and now the iPad. Their competitors would kill for that.

You could replace penetration with pretentious. Can't Apple make a normal video? I don't need Jony Ive to describe the iPad as a god. Product shots and captions would do.
post #20 of 145
Quote:
Originally Posted by tomlawler View Post

Is there some way for Appleinsider to get video wrapped in an html5 video player? Isn't this something that can be done on the server end? To recognize user end capacity? That way we can see flash video content, increasingly rare as it is?

Not that I would want to watch something as insensitive and offensive as the referenced video...

AI has posted HTML5 videos of its own, but this is a TBS video that AI doesn't own. So you'll have to complain to TBS.
post #21 of 145
Quote:
Originally Posted by StevesMinion View Post

You could replace penetration with pretentious. Can't Apple make a normal video? I don't need Jony Ive to describe the iPad as a god. Product shots and captions would do.

Come on show us how it should be done funny guy.
post #22 of 145
Is this really funny to millions of Americans? There's so much to parody about Apple, and this is the best they can do? It's pathetic. Good satire takes truths about something and presents them humorously. Does anyone really think the iPad 2 represents a minimal amount of effort? Ask Samsung if 'squashing it a bit' is such a small task. Steve Jobs never appears in the product videos either. It's just devoid of wit.

I'd happily laugh at a good satire of Apple, but this just isn't funny. I watched it bemused as to what the audience were actually laughing at. Someone made a funnier joke on the forums yesterday about 'Scot Foreskin' going on for ten minutes about the mute switch than anything in this. Childish, but just funny cause it was true, we got the point in 3 seconds and he talked about it for 60! In the product video he says: "It's amazing!" (which the iPad is!) with such a cheesy joy that it's ripe for satire. There's comedy gold there and instead this 'comedian' comes up with this bland tripe...I don't know what US tele is like, but I hope there's something funnier on the other channel for you guys!!
post #23 of 145
I am getting an iPad 2 and love my iPhone, but I got a good laugh out of the video.
Apple is a master at PR and this just pokes fun at it...really can't take it personally.
post #24 of 145
post #25 of 145
Hmm.... the video playing caused 96mB of usage and 20% CPU. With the adblock gone off of ai's main page and the video playing in another tab I get 120mB of usage and up to 70% of the CPU, and that is in unix terms so it never went over one core.

Perhaps that person should get a PC or something.
post #26 of 145
Quote:
Originally Posted by irnchriz View Post

This is just an example of exactly the penetration Apple has in popular culture, with the iPod and now the iPad. Their competitors would kill for that.

You got it. As Oscar Wilde wrote, "the only thing worse than being talked about is not being talked about."

Apple is a big company now, they can take it.
Please don't be insane.
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Please don't be insane.
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post #27 of 145
Quote:
Originally Posted by LuisDias View Post

I thought it was frakking funny as hell. And true too. Apple overdues its style, and of course, that's why I love them, but then they cannot pass as "everyday people" as they try to too, which is a contradiction. In a nutshell, apple's dressing code is more strict than any other company, while trying to seem blazé. And they seem completely oblivious to the obviousness of this all...

I think it was funny to see how helpless conan was to make a significant joke about the iPad. Its rather embarassing how he must be lacking of inspiration.
post #28 of 145
While the parody of the Apple ad was hilarious, the Android ad (presumably real) that preceded the video was so ridiculously full of motion and color and so short on information that it would be almost impossible to parody.
post #29 of 145
Quote:
Originally Posted by redbarchetta View Post

Satire. Look it up.

Yep. It's a joke people and a good one at that. I'm a big Apple fan but that video was hilarious! Well done Conan.
post #30 of 145
Quote:
Originally Posted by StevesMinion View Post

You could replace penetration with pretentious. Can't Apple make a normal video? I don't need Jony Ive to describe the iPad as a god. Product shots and captions would do.

That's ironic, given the Xoom super bowl ad
post #31 of 145
Spoofs or not, whatever the case, its all good for Apple. Free commercial/advertisement.
post #32 of 145
I love Apple and CoCo! Another great bit from Conan! Anyone who can't see the humor in it needs to lighten up.

"Be aware of wonder." ~ Robert Fulghum

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"Be aware of wonder." ~ Robert Fulghum

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post #33 of 145
Does anyone care?
post #34 of 145
I thought it was hilarious. He's making fun of a company/product, not your mom. Some of you guys need to get a grip.
post #35 of 145
"In a nutshell, apple's dressing code is more strict than any other company"

Actually, not true.
I visited the Apple campus in Cupertino a couple years ago for a presentation by Apple to our school.
While having lunch there, one of the (male) engineers walked by with his tray....wearing a skirt, nylons, heels and a sports coat and tie. The representative with us said there are a couple such cross-dressers, and Apple has no problem with what they wear, as long as they do their job.
People wore a wide variety of stuff from jeans and sandals to suits and ties.
Nobody stared. Nobody cared. Everybody was happy to be working for one of the coolest companies on earth.
Make fun of Apple all you (or Conan) wants, but they make some da** cool and innovative products, a pleasure to use and built with great care and attention to detail.
I would venture that most people who rip on Apple have never really tried an Apple product.
They either a) can't afford one, b) don't want to admit that the cheap generic pc/windows product they are using might really be a piece of junk, or c) just like bashing what they don't understand and can't have.
I think I recall a story about something to do with sour grapes.
By the way, I thought Conan's bit was funny. C'mon, it's just humor!
post #36 of 145
Quote:
Originally Posted by dualie View Post

Satire from the guy who told the same basic Paris Hilton joke every night for three years.

Yeah, this is "satire" in the same way as Mad Magazine was satire, which is to say, just barely.

I didn't find it funny and it wasn't worth the load time and the advertisement you have to watch before you can even see it, but I must agree that the standard Apple formula for their product videos is wearing really, really thin.

If I have to hear Jonathan Ive go on in that every so earnest voice about how *this* product (product of the day) is so "special" and so forth I think I'll puke. How many times can they say the same thing in exactly the same way about a product before it's obvious to everyone that it's just the standard BS. I actually believed him when he said the same things about the iMac G4, but sheesh! He's said the exact same thing about every product since and wearing the same clothes against that same white background.

Apple really needs a new act.
post #37 of 145
Quote:
Originally Posted by AppleInsider View Post

The video ends with the tagline: "iPad 2. You'll buy it no matter what we say."

They at least got that last bit right.

Life is too short to drink bad coffee.

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Life is too short to drink bad coffee.

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post #38 of 145
Quote:
Originally Posted by redbarchetta View Post

Satire. Look it up.

He has a point. I live in NYC where you think people would be better informed. Not so...
post #39 of 145
deleted
post #40 of 145
Quote:
Originally Posted by redbarchetta View Post

Satire. Look it up.

BAD satire. Look it up. Then go look up something by a true master of satire. REAL satire. GOOD satire. Then again, you wouldn't know the difference, would you?


George Bernard Shaw said "Dying is easy. Comedy is hard." Even Conan O'Brien would be upfront in admitting that, compared to a master like Shaw, most of what he does on his show is pretty weak. Conan knows this because he's a bright guy who has actually turned out some great work (the Simpsons' early days, for example). The 'iPad' bit was not his best work. Not by a long shot.


Quote:
Originally Posted by macnyc View Post

He has a point. I live in NYC where you think people would be better informed. Not so...

He certainly did have a point. Some people are quick to post, slow to think about whether they actually have something worth saying. 'redbarchetta, unfortunately, is the problem rather than any kind of solution.


Quote:
Originally Posted by Prof. Peabody View Post

Yeah, this is "satire" in the same way as Mad Magazine was satire, which is to say, just barely.

Sergio Aragones has read your post, and he is not amused. Expect a visit.

Agree with you about Ive. Apple needs to take another approach re those videos. That act IS tired. Liked the video showing the iPad COVER though.
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