The customer will pay more... for less... of worse...
-The Palo Alto Postulate-
...because worse is undesirable, the customer wants less of it, and will pay more for what he wants!
-The California Ave. Corollary
– Alan Kay –
– Alan Kay –






















iPhone 4S 64GB, Black, soon to be sold in favor of a Nokia Lumia 920
Early 2010 MacBook Pro 2.4GHz, soon to be replaced with a Retina MacBook Pro, or an Asus U500
iPhone 4S 64GB, Black, soon to be sold in favor of a Nokia Lumia 920
Early 2010 MacBook Pro 2.4GHz, soon to be replaced with a Retina MacBook Pro, or an Asus U500


iPhone 4S 64GB, Black, soon to be sold in favor of a Nokia Lumia 920
Early 2010 MacBook Pro 2.4GHz, soon to be replaced with a Retina MacBook Pro, or an Asus U500
iPhone 4S 64GB, Black, soon to be sold in favor of a Nokia Lumia 920
Early 2010 MacBook Pro 2.4GHz, soon to be replaced with a Retina MacBook Pro, or an Asus U500


iMac Intel 27" Core i7 3.4, 16Gb RAM, 120GB SSD + 3TB HD, Nuforce Icon HDP, OS X 10.8.2; iPad 3 64GB; iPhone 5 32GB; iPod Classic; iPod Nano 4G; Apple TV.
iMac Intel 27" Core i7 3.4, 16Gb RAM, 120GB SSD + 3TB HD, Nuforce Icon HDP, OS X 10.8.2; iPad 3 64GB; iPhone 5 32GB; iPod Classic; iPod Nano 4G; Apple TV.










