Originally Posted by thefferon
says their pricing scheme is as follows:
NYTimes.com + smartphone app: $15/mo.
NYTimes.com + tablet app: $20/mo.
All Digital Access (i.e., NYTimes.com + smartphone + tablet): $35/mo.
So they looked at the Kindle idea of buying content once, and making it universally available on all a consumers devices with syncing of progress read / bookmarks / notes, etc, and thought "We are cleverer than that" and came up with the idea of charging per device.
Good luck NYT, you going to need it. A better model would have been;
NYTimes.com + smartphone app: $12.50/mo.
NYTimes.com + tablet app: $15/mo.
All Digital Access (i.e., NYTimes.com + smartphone + tablet): $20/mo.
You would then attract more customers and in total, more revenue. There are too many free / low cost alternatives for this to be viable.
I like in the UK, and used to read The Times online, but since they've been behind a paywall, I now get my news from elsewhere. They are equally too expensive.
The only way these dinasours will learn, is when they are extinct.