Originally Posted by digitalclips
I've heard many a bad thing said about Apple by both Best Buy staff and Target staff. I just happened to be passing by as they spewed their anti-Apple 'sound bytes'. It is a tough call to know if they do more harm than good even being allowed to carry Apple when they often hire folks who would rather try to switch sell.
This is the same underhanded tactics that "Futureshop" (a "Best Buy for electronics" kind of place in Canada), engages in.
A lot of electronic retailers do this because the staff basically work for a commission based on the dollar value of their sales and also have daily quotas of product to sell. The managers of the stores sometimes even decide how much of *which* product each sales person is supposed to push each day, based on what can only be called kickbacks from the suppliers. The sales staff job depends on hitting the quotas. The managers kickback depends on selling x amount of product y.
The "extended warranty" in these situations is basically a scam. The product prices are often set by the suppliers and the margins are thin, so they can only *lower* the price to increase sales. This results in a low sales volume (by dollar value), so the sales person has to push the extended warranty to keep the value of their sales (and thus their commission) high. Selling the warranty is the goal because it's all gravy as far as they are concerned.
This is also why Best Buy may have been holding back stock from customers. If they have a quota of four sales a day and they have eight iPad2's in the back, why sell all eight today and hit *over* your quota when tomorrow you might not have stock and may not hit the quota at all. It's also why they favour "up-sells" of all kinds like mice, keyboards, cases, etc. They make more money on that junk than on the sale itself.
Given that Apple doesn't engage in these kind of shady practices, it's also why the sales staff get more value out of pushing the Windows/Android product than they do the Apple stuff. Most people are aware that Apple products have a free warranty for the first year and that AppleCare is a great and eminently fair deal offered straight from Apple, so the sales staff can't sell as many of the lucrative "extended warranties" if they focus on the Apple stuff. They can make much more commission if they manage to sell you on Android or Windows.
The whole set-up is inherently deceptive and the sales people are forced to use the "hard sell," mostly on unsuspecting older women or kids as they are the least likely to be aware of technology and the fact that the product already has the best warranty in the business (or at least that's what the sales person thinks).