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WWDC 2011 banners going up at Moscone Center

post #1 of 104
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Apple is working to prepare San Francisco's Moscone Center West for the company's 2011 Worldwide Developer Conference to be held next week.

This morning, workers were putting the finishing touches on the giant white Apple logos that are applied to the sides of the convention hall, located in the South of Market area just two blocks from the company's flagship Union Square retail store.

Inside, a huge banner depicts Mac OS X Lion, iOS 5, and iCloud as being the three components adding up for WWDC 2011. Additional banners hung from the ceiling are still under wraps.

In previous years, Apple has kept some of these banners under wraps until the Keynote presentation.




post #2 of 104
Quote:
Originally Posted by AppleInsider View Post

Apple is working to prepare San Francisco's Moscone Center West for the company's 2011 Worldwide Developer Conference to be held next week.

This morning, workers were putting the finishing touches on the giant white Apple logos that are applied to the sides of the convention hall, located in the South of Market area just two blocks from the company's flagship Union Square retail store.

Inside, a huge banner depicts Mac OS X Lion, iOS 5, and iCloud as being the three components adding up for WWDC 2011. Additional banners hung from the ceiling are still under wraps.

In previous years, Apple has kept some of these banners under wraps until the Keynote presentation.

When do you think iOS 5.0 will be available to download after the announcement? How does Apple normally do this?

Also, do you think 1 more thing will be iPhone 4GS?
post #3 of 104
Interesting icon for iCloud. The Lion and iOS 5 are clearly from the login screen and app icons respectively, but the iCloud one looks like a brushed metal iDisk icon, perhaps indicating an app? They definitely look to be integrated somehow.

Update: on second thoughts, the iCloud icon looks almost like the power button from the pre-unibody MacBook Pros. Not sure if there's any relation to physical hardware, but...
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post #4 of 104
I predict the "cloud" will be Time Magazine's Man of the Year for 2011 or maybe 2012.
post #5 of 104
Quote:
Originally Posted by AppleInsider View Post

Apple is working to prepare San Francisco's Moscone Center West for the company's 2011 Worldwide Developer Conference to be held next week. ...

That Cloud icon is kinda strange. The metal suggests a safe?

I quite prefer the current one.

post #6 of 104
You know, many folks have been saying that the unprecedented pre-announcment of the big reveal at WWDC suggests there's a lot more to iCloud services than just a digital locker for music and movies.

Putting the iCloud icon on an equal footing with Lion and iOS 5 really reinforces that idea-- the layout suggests fundamental integration across Apple's product line.
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post #7 of 104
"You got your cloud in my OS... You got your OS in my cloud"

let's hope it is as good as peanut butter and chocolate

How many iTunes upgrades will it require?
post #8 of 104
Quote:
Originally Posted by Prof. Peabody View Post

That Cloud icon is kinda strange. The metal suggests a safe?

I quite prefer the current one.


I definitely like the new one better; I'm just not sure what it stands for yet.
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post #9 of 104
I am excited about Lion. I know a lot of people here hate the drabness but I am excited about new functionality. I am excited about IOS5. It was interesting to see that Windows 8 video yesterday. I OS is beginning to look a little old and the Windows take is pretty fresh. Creating a new smart phone and tablet touch interface was a huge step by Apple. Now MS can build on established conventions. Hopefully Apple will do the same.
I am also really excited about iCloud. After having the streaming music thing knocked about for weeks (not excited) its beginning to look like Apple is taking a far greater and broader interest in the cloud and how it will integrate with existing services.

Hardware is becoming much less interesting these days.
post #10 of 104
Quote:
Originally Posted by msimpson View Post

"You got your cloud in my OS... You got your OS in my cloud"

let's hope it is as good as peanut butter and chocolate

How many iTunes upgrades will it require?

I'm just waiting for someone to associate it with the Rolling Stones "Get Off of My Cloud"
post #11 of 104
Quote:
Originally Posted by Smiles77 View Post

Interesting icon for iCloud. The Lion and iOS 5 are clearly from the login screen and app icons respectively, but the iCloud one looks like a brushed metal iDisk icon, perhaps indicating an app? They definitely look to be integrated somehow.

Update: on second thoughts, the iCloud icon looks almost like the power button from the pre-unibody MacBook Pros. Not sure if there's any relation to physical hardware, but...

Hardware? Maybe an iCloud server? A home server permanently synced to icloud?
post #12 of 104
Quote:
Originally Posted by freethinker View Post

When do you think iOS 5.0 will be available to download after the announcement? How does Apple normally do this?

Also, do you think 1 more thing will be iPhone 4GS?

A beta will probably be released to developers, either on June 6 or soon after.

No iPhone 4GS. iCloud, OS X, and iOS 5.
post #13 of 104
Quote:
Originally Posted by Cougar View Post

A beta will probably be released to developers, either on June 6 or soon after.

No iPhone 4GS. iCloud, OS X, and iOS 5.

I don't think we can rule out a surprise hardware announcement. Not necessarily going to happen, of course, but typically for Apple we'd never see it coming.
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post #14 of 104
People can say what they like about Apple, but nobody generates excitement like they do.

I can't imagine sitting with a drink and watching any other company's keynotes!! lol
post #15 of 104
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post #16 of 104
What's the confusion about?
Seems pretty clear:
http://www.cloudme.com/en
And toying around I made this:
http://tinyurl.com/3lrzng2
post #17 of 104
Quote:
Originally Posted by Cougar View Post

A beta will probably be released to developers, either on June 6 or soon after.

No iPhone 4GS. iCloud, OS X, and iOS 5.

I agree that the 1 more thing will not be the next generation iphone. But I have to believe that there will be a 1 more thing.

So, what are everyones predictions???

My best guess: new time capsule with icloud integration.
Most hoping for: iPhone nano (or whatever it would be called)
post #18 of 104
Lion + 5 + Metal Cloud = WWDC

Lion * 5 * Metal Cloud = Voltron
post #19 of 104
Quote:
Originally Posted by bcahill009 View Post

I agree that the 1 more thing will not be the next generation iphone. But I have to believe that there will be a 1 more thing.

So, what are everyones predictions???

My best guess: new time capsule with icloud integration.
Most hoping for: iPhone nano (or whatever it would be called)

There won't be any iPhone, iPod, or Mac announcements. Apple has made that pretty clear.

Time Capsule with iCloud isn't a bad guess. There have been reports of Airport shortages. I'm not sure why it would be a "one more thing" though. It would have to be very impressive, and I don't know what that would entail.
post #20 of 104
Quote:
Originally Posted by Jonamac View Post

People can say what they like about Apple, but nobody generates excitement like they do.

I can't imagine sitting with a drink and watching any other company's keynotes!! lol



You're right! I can't even imagine sitting there with a joint and watching to Ballmer Etc.'s off-keynotes.
post #21 of 104
Quote:
Originally Posted by Smiles77 View Post

I definitely like the new one better; I'm just not sure what it stands for yet.

Over on 9to5Mac (hate to promote that cesspool though), people are speculating that the new icon is a mash-up of the Sync button and the iDisk cloud. When you add to that the fact that iSync is missing from Lion it makes sense that it's a DropBox type icon/folder and that putting something in it syncs with all your iOS devices and desktop LockBoxes automatically.
post #22 of 104
Quote:
Originally Posted by addabox View Post

Putting the iCloud icon on an equal footing with Lion and iOS 5 really reinforces that idea-- the layout suggests fundamental integration across Apple's product line.

Or, maybe even more radically, iCloud is a 3rd* "operating system." Maybe iCloud is much bigger than anyone has been thinking.

Sure things like syncing of content across devices will be part of it. Sure integration with the mobile and desktop operating systems will be part of it. But let's take a step back for a moment...

MobileMe consists of a set of web(cloud)-based applications.

There's that iWork.com thing.

Maybe iCloud is an entire platform for delivering content and cloud-based applications from Apple and 3rd parties. The first "consumer cloud operating system?"

That would make the equal-footing positioning, plus the algorithm of: Mac OS X Lion + iOS 5 + iCloud = WWDC make a lot more sense.

*I know Mac OS X and iOS are really two variations of the same OS.

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post #23 of 104
Quote:
Originally Posted by addabox View Post

I don't think we can rule out a surprise hardware announcement. Not necessarily going to happen, of course, but typically for Apple we'd never see it coming.

MacBook Airs.
post #24 of 104
For sure iCloud will be accessible by third party apps through new APIs in both Mac OS and iOS. Syncing your apps though multiple iOS devices is a must in my opinion.
post #25 of 104
Quote:
Originally Posted by Cougar View Post

A beta will probably be released to developers, either on June 6 or soon after.

No iPhone 4GS. iCloud, OS X, and iOS 5.

I think that a surprise hardware announcement, a la new iPhone model would send AAPL $360 and beyond...
post #26 of 104
Quote:
Originally Posted by Smiles77 View Post

I definitely like the new one better; I'm just not sure what it stands for yet.

Looks like the revamping of the ol' iSync button to me.

http://www.apple.com/support/isync/ I hope we don't see this iCloud icon as an app without deep integration into iOS 5.0 so you don't need an app. For example, the iPod app on the iPhone will have an option to access your iCloud content from within the app.

Note that iSync.app was included with Mac OS X from 10.2 to 10.6, even as SyncServices.framework and iTunes has taken over its duties. As of 10.7 iSync.app is not present.

edit: There is a FileSync.app that uses the same logo as iSync.app save for it being orange instead of brushed metal.
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post #27 of 104
Quote:
Originally Posted by MJ1970 View Post

Or, maybe even more radically, iCloud is a 3rd* "operating system." Maybe iCloud is much bigger than anyone has been thinking.

Sure things like syncing of content across devices will be part of it. Sure integration with the mobile and desktop operating systems will be part of it. But let's take a step back for a moment...

MobileMe consists of a set of web(cloud)-based applications.

There's that iWork.com thing.

Maybe iCloud is an entire platform for delivering content and cloud-based applications from Apple and 3rd parties. The first "consumer cloud operating system?"

That would make the equal-footing positioning, plus the algorithm of: Mac OS X Lion + iOS 5 + iCloud = WWDC make a lot more sense.

*I know Mac OS X and iOS are really two variations of the same OS.

Very, very interesting idea. I do highly doubt it since Apple is first and foremost a hardware maker, but it is interesting none the less.
post #28 of 104
Quote:
Originally Posted by Cougar View Post

There won't be any iPhone, iPod, or Mac announcements. Apple has made that pretty clear.

Time Capsule with iCloud isn't a bad guess. There have been reports of Airport shortages. I'm not sure why it would be a "one more thing" though. It would have to be very impressive, and I don't know what that would entail.

Maybe my long time dream of a Time Capsule that doubles as an iTunes media server will come true...
post #29 of 104
Quote:
Originally Posted by solipsism View Post

Looks like the revamping of the ol' iSync button to me.

http://www.apple.com/support/isync/ I hope we don't see this iCloud icon as an app without deep integration into iOS 5.0 so you don't need an app. For example, the iPod app on the iPhone will have an option to access your iCloud content from within the app.

Note that iSync.app was included with Mac OS X from 10.2 to 10.6, even as SyncServices.framework and iTunes has taken over its duties. As of 10.7 iSync.app is not present.

I agree with icon being a comb of isync and idisk. I definitley think we will see the icloud icon in the top right on both mac os x and ios5. I also agree that the integration and how intuitive it is will determine it's success.

another guess: one more thing, a new iwork with iwork.com finally coming out of beta. Possibly being built into icloud or at least with deep integration.
post #30 of 104
Quote:
Originally Posted by Solar View Post

Lion + 5 + Metal Cloud = WWDC

Lion * 5 * Metal Cloud = Voltron

Apple's moto: Every dark cloud has a silver lining. Even MobileMe


Quote:
Originally Posted by scoates View Post

Maybe my long time dream of a Time Capsule that doubles as an iTunes media server will come true...

I've been waiting for an iOS/ARM-based revamping of their Time Capsule with multiple HDDs to make it a proper home server product for years. Hopefully I get my wish.
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post #31 of 104
Quote:
Originally Posted by Prof. Peabody View Post

When you add to that the fact that iSync is missing from Lion it makes sense that it's a DropBox type icon/folder and that putting something in it syncs with all your iOS devices and desktop LockBoxes automatically.

I hope so. The way that DropBox currently integrates into the operating system is very nice. I just put stuff into a folder and it's automatically synced, and accessible from multiple platforms including Windows and iOS.

I wonder if the new iCloud will function this way, if it will include more than the 2GB that DropBox gives for free, and if it will work with Windows.
post #32 of 104
Quote:
Originally Posted by solipsism View Post

Looks like the revamping of the ol' iSync button to me.
http://www.apple.com/support/isync/ I hope we don't see this iCloud icon as an app without deep integration into iOS 5.0 so you don't need an app. For example, the iPod app on the iPhone will have an option to access your iCloud content from within the app.

Note that iSync.app was included with Mac OS X from 10.2 to 10.6, even as SyncServices.framework and iTunes has taken over its duties. As of 10.7 iSync.app is not present.

Yes, that's definitely what it's looking like. I believe iCloud integration will be a lot of the major revamping of iOS. Now, how much of it will be new to us, but common to Android (like user info syncing across any device) is the ticker. I can see a lot of it as being very similar to Android's syncing (which is great for new devices), but I'm looking forward to even greater things.

I think we'll see "wireless tech" period being integrated more deeply: from app info syncing, to deeper AirPlay integration, to social elements, to data backup. I'm very interested in seeing if there are any significant UI changes in iOS. We could see a rethinking of the homescreen, or not. I'm excited for Monday.
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post #33 of 104
Quote:
Originally Posted by Goldenclaw View Post

I hope so. The way that DropBox currently integrates into the operating system is very nice. I just put stuff into a folder and it's automatically synced, and accessible from multiple platforms including Windows and iOS.

I wonder if the new iCloud will function this way

If you turn on iDisk sync, MobileMe already works this way.
post #34 of 104
Please dear sweet baby Jesus, let the "one more thing" be that iPhone is coming to Sprint.
post #35 of 104
Quote:
Originally Posted by Smiles77 View Post

Yes, that's definitely what it's looking like. I believe iCloud integration will be a lot of the major revamping of iOS. Now, how much of it will be new to us, but common to Android (like user info syncing across any device) is the ticker. I can see a lot of it as being very similar to Android's syncing (which is great for new devices), but I'm looking forward to even greater things.

I think we'll see "wireless tech" period being integrated more deeply: from app info syncing, to deeper AirPlay integration, to social elements, to data backup. I'm very interested in seeing if there are any significant UI changes in iOS. We could see a rethinking of the homescreen, or not. I'm excited for Monday.

1) MR has a report of the new AirPort/TC keeping a log of devices that use that network and downloading a single copy of that file and then doing the install on the LAN. That has several clear benefits and also makes me wonder if wireless syncing will come with IOS 5.0 since such an intelligent service could allow for remote syncing independent of a Mac on and running iTunes.

2) I think we'll be getting widgets next week if that rumor of Twitter integration is true. I can't think of another reason for Twitter to be integration if not to have access to tweets from the lock screen.

3) I expect Apple to offer a certain portion of their backup and sync services for free for iTunes Store account holders but note that MobileMe/.Mac users have had this for years. I find the service indispensable that I'm willing to spend $65/year on it.
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post #36 of 104
Very exciting! I can't wait!
post #37 of 104
Quote:
Originally Posted by guch20 View Post

Please dear sweet baby Jesus, let the "one more thing" be that iPhone is coming to Sprint.

I second that!
post #38 of 104
Quote:
Originally Posted by Jonamac View Post

People can say what they like about Apple, but nobody generates excitement like they do.

I can't imagine sitting with a drink and watching any other company's keynotes!! lol

Agreed! Maybe a Ferrari keynote, but that's about it for me!
post #39 of 104
Haven't seen all the banners posted every year, but this one needs a little pizazz
post #40 of 104
Quote:
Originally Posted by idji73 View Post

Haven't seen all the banners posted every year, but this one needs a little pizazz

The two largest facets of Apple software are getting major updates and a third is being created.

You want "pizazz", stare at some banners for Adobe and Microsoft for a while. Apple's products make the advertising, not the other way around.

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