Originally Posted by jdhayes117
. . . Many organizations gather personal information as part of their operations and provide that information (for some form of recompense) to their business partners. In most cases (Apple and MS for example) it's ancillary to their primary profit centers, hardware and/or software. In the case of Google, it IS their primary profit center.
You do know the definition of FUD, correct? Where have you read that Google sells any personal information about you to anyone willing to pay for it? They do not.
Any user statistics they have gathered based on how or what you search for are intended to allow the delivery of more relevant advertising and/or results based on what is likely to interest you. In my case I have no interest in exercise for women, and I don't recall seeing ads for that in my searches. My wife has tho. But I have been researching the market for a new truck. And I have seen some ads from Ford and Toyota in the past couple of days in the sidebar of some searches. Since I'm interested in buying a new vehicle I don't find them intrusive. But Google is not selling my name/address, my son or daughters birthdates, the size condom I use or the fact I don't like broccoli, to Ford and Toyota. Google retains the user stats and does the matching and delivery of the ads.
Google only shares personal information with other companies or individuals outside of Google in the following limited circumstances:We have your consent. We require opt-in consent for the sharing of any sensitive personal information.
We have a good faith belief that access, use, preservation or disclosure of such information is reasonably necessary to (a) satisfy any applicable law, regulation, legal process or enforceable governmental request, (b) enforce applicable Terms of Service, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against harm to the rights, property or safety of Google, its users or the public as required or permitted by law.
We take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. These include internal reviews of our data collection, storage and processing practices and security measures, including appropriate encryption and physical security measures to guard against unauthorized access to systems where we store personal data.
We restrict access to personal information to Google employees, contractors and agents who need to know that information in order to process it on our behalf. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.