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Non-iPad tablet makers expected to slash prices to move inventory overstock

post #1 of 47
Thread Starter 
Faced with growing inventory due to sluggish sales, the makers of tablets competing with Apple's iPad are said to continue to cut prices in order to reduce losses, potentially sparking an industry-wide price war, according to a new report.

DigiTimes reported on Tuesday that non-Apple tablet manufacturers are having "weaker sales than their order volumes" after seeing shrinking retail demand. As such, the publication's sources claimed that companies will cuts prices by the end of September "to digest inventory and minimize losses" and are expected to trigger a price war within the tablet industry.

According to the report, most iPad competitors have seen "weaker-than-expected performance." Asustek, which is said to have had better performance than some of its rivals, took shipments of 700,000 tablets from May to July but actual sales reached 500,000 units.

Samsung and Motorola have also both reportedly seen sluggish demand for their tablet offerings. Meanwhile, Acer is said to be reducing orders in order to cope with slack demand.

Despite the fact that Motorola, HP, Asustek and Acer have all recently reduced their tablet prices, with the cheapest tablet currently selling for $370, sources believe there will be "at least two waves of price cuts from the end of September to the year-end holiday," reportedly bringing the average price level to $350 and possibly as low at $300 in the future. By comparison, Apple sells its entry-level Wi-Fi iPad 2 for $499.

HP slashed the price of its TouchPad tablet by $100, just one month after its release. The company had originally offered the deal as a weekend special, but decided to keep the discount after seeing increased interest and sales.



Tuesday's report also claimed that Research in Motion, which makes the BlackBerry PlayBook, and HTC are already "placing their hopes" in 2012. Last week, Sprint canceled plans to introduce a 4G PlayBook after the device failed to gain traction in the market. HTC CEO Peter Chou said last month that his company is "carefully assessing the tablet market" and plans to become more competitive next year.

Analysts have cautioned that Apple's tablet rivals will face struggles in competing with the iPad on price. Deutsche Bank analyst Chris Whitmore expressed concerns this spring that "non-iPad tablets will underwhelm" and will face negative margin implications if they undercut the iPad on price.

Recent teardown analyses from IHS iSuppli show that tablet makers had a difficult time cutting costs and achieving the same level of "design efficiency" as the iPad.

Apple CEO Steve Jobs said as much last year: "Our potential competitors [in tablets] are having a tough time coming close to iPad's pricing. iPad incorporates everything we've learned about building high value productsThe proof will be in the pricing of our competitors' products, which will offer less for more."
post #2 of 47
Apple's competitor haven't got a snowballs chance in catching up!
post #3 of 47
They could save a lot of money with a) plastic housings and b) ceasing the development and delivery of software updates (obsolete before the warranty runs out).

I dont know if they can save enough, but some
post #4 of 47
Quote:
Originally Posted by nudist View Post

Apple's competitor haven't got a snowballs chance in catching up!

People said that about Android when they saw the original G1 phone.
post #5 of 47
There are companies like Apple that do the actual work of moving technology forward, and there are those that just try to ride on their coat tails and dump garbage in the market for their quick-fix.

Most of these tablets will end up gathering dust in someone's drawer, closet, or end up as landfill. Shame on these companies for essentially wasting valuable resources and contributing nothing in the big picture.
post #6 of 47
Quote:
Originally Posted by Orlando View Post

People said that about Android when they saw the original G1 phone.

And since Android is still a money losing proposition and he iPhone is number one, I am not seeing your point.

Back to the story, I am not sure this creates a "price war" as having now test driven 4 of these non-iPad tablets, I wouldn't pay more than 25 bucks for anyone of them. If they drop the price that low though, the product doesn't even have potential value in a buyers mind, so what starts the price war?
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post #7 of 47
It's amazing that there's obviously such an enormous demand for 'tablets' yet only one company seems to be able to make money off them. It's even more amazing when you consider how much money Apple is making and that they cannot make the product fast enough. You'd think that at least one really serious second banana would emerge from all this, but no.

Of course, that was very much the experience with the iPod, too.
post #8 of 47
Do you guys remember when Steve was introducing iPad one and he said something like : "How much should we price this thing? $999?" The forum I was on exploded with chinese, japanese and other non-english speakers going crazy over the price. It took 5-10 minutes of us translating that the price is not 999.

Personally I was amazed at $499 price point and almost peed in my pants, though the presentation felt a bit underwhelming before that point for some reason.
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post #9 of 47
Quote:
Originally Posted by shen View Post

And since Android is still a money losing proposition and he iPhone is number one, I am not seeing your point.

Back to the story, I am not sure this creates a "price war" as having now test driven 4 of these non-iPad tablets, I wouldn't pay more than 25 bucks for anyone of them. If they drop the price that low though, the product doesn't even have potential value in a buyers mind, so what starts the price war?

The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.
post #10 of 47
Ah, more people hivhlighing apple makes more money on be product you brought than other companies made on competing products, as if a high margin is the reason to purchase stuff.
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post #11 of 47
Quote:
Originally Posted by shen View Post

Back to the story, I am not sure this creates a "price war" as having now test driven 4 of these non-iPad tablets, I wouldn't pay more than 25 bucks for anyone of them. If they drop the price that low though, the product doesn't even have potential value in a buyers mind, so what starts the price war?

A price war for the bottom of the tablet barrel may end up being very, very ugly.

Look at what happened with the Personal Music Player (PMP) business. Some tried to compete with features (Zune HD) and others on price and in the end, it really didn't matter. Zune is dead. While you can buy a 4GB iRiver MP3 player for $25 (versus the 2GB iPod shuffle at $49), guess what? Apple still has something like 90% of the PMP market, including 99% of the market that the iPod touch covers.

Heck, cost competition isn't even driving sales of competitors' content. The iTunes Store is the dominant digital music store; Amazon has never gotten much traction and Wal-mart is shutting down their digital music storefront (Yahoo and Microsoft are a distant memory now).

The market would benefit from some credible competition to Apple's iPad and yet, it appears no one can get it done and worse, they are falling farther and farther behind.

Quote:
Originally Posted by cycomiko View Post

Ah, more people hivhlighing apple makes more money on be product you brought than other companies made on competing products, as if a high margin is the reason to purchase stuff.

The key point is that Apple's customers don't care about such matters. It's not like they're reading SEC filings from Apple and their competitors and deciding which device to buy. They just buy what seems to be the best for their needs and if they don't like it, they have 30 days to return it.
post #12 of 47
Quote:
Originally Posted by Orlando View Post

The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.

But don't just look at the current state of the iPad either.
post #13 of 47
Who didn't see the sh** coming?
These tablets makers are using off the shelf hardware and Android. So, they have no REAL investment in the tablet space other than jumping on the bandwagon while talking sh** about Apple.
post #14 of 47
Quote:
Originally Posted by cycomiko View Post

Ah, more people hivhlighing apple makes more money on be product you brought than other companies made on competing products, as if a high margin is the reason to purchase stuff.


First they weren't saying that high margin was a reason to purchase. they were pointing out that apple is able to be very competitive on the price and still make it profitable, which others can't.

Second, it's not a direct reason to buy. But the higher margins mean they have more money to spend on R&D to continue to improve. It means better support, which is important as we see more tablets drop out of the market and customers left with an obsolete product. It means a better app community and an ecosystem to continue to provide added value. So the more successful the iPad is in profit as well as simple volume, the better the customer experience.

So yeah. People will buy it because it's a better product, and it's a better product because it's profitable.
post #15 of 47
Better support from Apple? Read this one:
http://www.dzone.com/links/r/welcome...een_disab.html
This is not just 1 random case. There are many many cases like this since Nov. 2010.
I'm closing my iTune acct now... until Apple admits about the security problem and puts in some fix.
post #16 of 47
Quote:
Originally Posted by Orlando View Post

The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.

Please. The phone market is a different segment than the tablet market. Phones are (arguably) a necessity in today's world. Quite a few of them are literally given away for free, part of two-for-one deals, or very low entrance price. Android phones are so all over the place in terms of OS level and compatibility. Coming out with a new phone every five minutes does not help and in my opinion, and contributes to their "junk" status.

A tablet is not a necessity. People put more thought into it before purchase. Sure, the ones that opt for an Android tablet after seeing those flashy ADHD-afflicted ads, usually end up returning them back for a refund. Why? Because they do not see any value that an Android tablet brings to them. Even when priced cheaper to clear inventory, they just aren't selling.

What the iPad brings is evident considering the tens of millions they have sold. No need to discuss those reasons for the umpteenth time.
post #17 of 47
Quote:
Originally Posted by ipen View Post

Better support from Apple? Read this one:
http://www.dzone.com/links/r/welcome...een_disab.html
This is not just 1 random case. There are many many cases like this since Nov. 2010.
I'm closing my iTune acct now... until Apple admits about the security problem and puts in some fix.

Right, because we all know how secure Android is.

http://www.zdnet.com/blog/security/a...ven-in-q1/8707
post #18 of 47
Quote:
Originally Posted by Orlando View Post

The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.

When you have Android in all it's various forms dumped onto every cheap POS phone on the market (as well as some very good ones) and add into the mix BOGO offers to get sales, market share of Android based phones doesn't look so impressive.

But tablets aren't phones either. People don't need tablets, much like they didn't need mp3 players. Apple dominates both markets by wide margins. Comparing the phone market to the tablet market is wishful thinking by fandroids, nothing more.

Better hope Ice Cream Sandwich fixes Honeycombs flaws AND developers start writing programs for these tablets, otherwise Google will be a quickly fading memory in the tablet arena.
post #19 of 47
Quote:
Originally Posted by ipen View Post

Better support from Apple? Read this one:
http://www.dzone.com/links/r/welcome...een_disab.html
This is not just 1 random case. There are many many cases like this since Nov. 2010.
I'm closing my iTune acct now... until Apple admits about the security problem and puts in some fix.

And how many viruses and malware programs were found with Android and the marketplace this year alone. Nearly 50,000! If I have a choice between iTunes and the app store and the Android marketplace, the choice is obvious.

Have you noticed how anti-virus companies now have tons of google ads for their products for Android based phones and tablets? I find that a bit humorous.
post #20 of 47
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Offer ends soon. Contact your local store for details.
post #21 of 47
Quote:
Originally Posted by Orlando View Post

The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.

You are right -- but of course, the marketplace is NOT going to be fair.

>> What is happening, is an acceleration of the market we just saw skuttle the "Netbook" market.

All the manufacturers, fought to come out with the lightest $300-$400 Netbook they could create. The cannibalized any margins they had on Laptops, and created a product that, though it DID come down to a much cheaper weight and price point -- really left the customer underwhelmed.

The ATOM processor was NOT the Intel Duo by any stretch, and the MARKETING that killed the netbooks was "replaces the laptop".


>> Apple did NOT try and create another me-to Computer -- they created a lifestyle, that everyone could see filling a nitch. Your kid wants to get creative -- or grandma wants to surf the web -- or you want to scan in some grocery tag,... Apple's marketing goes after; "what are you going to be able to do with an iPad?"



>> So, whether ANDROID gets as good or better than the iPad/iPhone -- it doesn't matter. Because MOST of the manufacturers of these designs, are going to chase the LOWEST PRICE MARGIN --- so the customer experience is going to be; "Hey, I spent half the money I would have on an iPad..." which is faint praise when your device disassembles after being left on a hot car seat.



By NOT competing with Apple on "great experience" -- these manufacturers have doomed themselves to low profit pieces of junk.



>> The OTHER HUGE PROBLEM: Apple uses it's billions in reserve cash to guarantee important components at the best price -- so since the Android Manufacturers, MIGHT compete -- they cannot produce as good a quality device as Apple with the same margins because they cannot get the price/product guarantees.

Apple USED to be burned by all the PC manufacturers on components -- and they learned their lesson.


>> I expect that there will be a consortium of companies that sue Apple over "non-competitive business practices" -- since, even though Apple is competing fairly, they've created a situation where their HUGE cash reserves, design and marketing, means that it's almost impossible for other companies to compete.

Since our government and courts aren't interested in FAIR competition -- such a lawsuit will not succeed... and I recommend getting Apple stock whenever it takes a hit, because they OWN this emerging marketplace for the next few years, and every school kid is going to be using a tablet -- along with every doctor and nurse, and these things are the 21st century equivalent to a TriCorder on Star Trek.


>> The Advantage for Apple as well -- is not just the hardware, the marketing, or the hype -- it's that over a few years, the customer builds up so much software and STUFF on their phones and pads that there is "lock in." Just as Microsoft kept everyone on Windows with MS Office and VB Script.

If Google were savvy about this fundamental force -- it would create a "transfer to Android package" -- where they would scan your iTunes for equivalent apps, and the developers could give you free or discounted apps. Maybe some of the cost of the move would be subsidized by the Developer of the platform...

... anyway, I don't think that will happen. Google and many of their manufacturers are NOT really savvy in organizing things. Only the Music industry has only recently come up with a good alternative to iTunes after about 8 years - and it took a lot of disparate music companies COOPERATING to do it -- but only after they lost the digital music industry to Apple.


>> The "Walled Garden" of Apple is NOT a downside -- it's an incentive. And until the Android marketplace, can offer a "get into our Walled Garden with all your stuff" or they come up with an iOS emulator (but after they get burned on ripping off JAVA? No way in hell).
post #22 of 47
Quote:
Originally Posted by Orlando View Post


The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.

Everybody needs "a computer" and most people choose Windows. Only a select few choose Macs.

Everybody needs "a cell phone" and most people choose Android. Only a select few choose the iPhone.

But as of right now.... no one needs a tablet. It's still a luxury item with a lot of overlap of their other devices.

Even so... those who buy a tablet are choosing the iPad because of the App Store, accessories, etc. It doesn't really matter what the other companies are doing in the tablet space.

I predict that the tablet market will evolve like the MP3 player market... and not the cell phone market.

There were plenty of MP3 players that were cheaper and "better" than the iPod... but no one could top the iPod.

I don't think citing "look what happened to Android phones" is any guarantee that the same will happen in the tablet market.
post #23 of 47
The major advantage Apple have over all their competitors is economy of scale...

When introducing the iPad they had the confidence and cash to order big on components which means they got massive discounts on production costs which equates to being able to offer a lower retail price without hurting profit margin. When rumours of the iPad first circulated the price was consistently touted as $999. The announcement of $499 blew competitors who had been planning to undercut by selling at $800 or $900 out of the water.

The GalaxyTab and Xoom etc all seem to have been production runs in the (hundreds of?) thousands rather than the millions of iPads that Apple went for, so consequently they can't get the scale deals from component suppliers and so their tablets cost more to build even while using lower quality components.

If you then add in trying to match or beat Apple for price I'm struggling to see where any of these competitors ever hoped to make money on these things...

And as Acer came to realise recently - market share means nothing if you are losing money on everything you sell.
post #24 of 47
Quote:
Originally Posted by Apple ][ View Post

Best Buy - ad (6 months from now)

Tablet Mania!!! 72 Hours Only!!! 3 Amazing Tablet Deals This Weekend Only!!!
......
Offer ends soon. Contact your local store for details.

That was so good I nearly reported it as spam!
post #25 of 47
Quote:
Originally Posted by Orlando View Post

People said that about Android when they saw the original G1 phone.

Oh yes, Android caught up and surpassed Apple's share.

Given the state of Android and what Google has to stoop to in order to compete with Apple's 14-month old phone (and in many cases their 2 year old phone), Google can certainly keep the crown.

Google gets the "banana boat" share. Apple gets the glory, by all the measures that actually matter in the market.
post #26 of 47
Quote:
Originally Posted by Orlando View Post

People said that about Android when they saw the original G1 phone.

And they were correct in terms of profitability.
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post #27 of 47
How to clear the warehouses. Put on a few games liky Pong and do a deal with Kellog to give one free with three tops off a Cornflakes box.
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post #28 of 47
Quote:
Originally Posted by Mister Snitch View Post

It's amazing that there's obviously such an enormous demand for 'tablets' yet only one company seems to be able to make money off them. It's even more amazing when you consider how much money Apple is making and that they cannot make the product fast enough. You'd think that at least one really serious second banana would emerge from all this, but no.

Of course, that was very much the experience with the iPod, too.

It's been said before many times. Like the iPod, it's an iPad market, not a tablet market.
post #29 of 47
Quote:
Originally Posted by cvaldes1831 View Post

A price war for the bottom of the tablet barrel may end up being very, very ugly.

Look at what happened with the Personal Music Player (PMP) business. Some tried to compete with features (Zune HD) and others on price and in the end, it really didn't matter. Zune is dead. While you can buy a 4GB iRiver MP3 player for $25 (versus the 2GB iPod shuffle at $49), guess what? Apple still has something like 90% of the PMP market, including 99% of the market that the iPod touch covers.

Heck, cost competition isn't even driving sales of competitors' content. The iTunes Store is the dominant digital music store; Amazon has never gotten much traction and Wal-mart is shutting down their digital music storefront (Yahoo and Microsoft are a distant memory now).

The market would benefit from some credible competition to Apple's iPad and yet, it appears no one can get it done and worse, they are falling farther and farther behind.


The key point is that Apple's customers don't care about such matters. It's not like they're reading SEC filings from Apple and their competitors and deciding which device to buy. They just buy what seems to be the best for their needs and if they don't like it, they have 30 days to return it.



People don't buy what you sell, they buy what you believe. And Apple believes in building the best that can be built for the best value.
post #30 of 47
Quote:
Originally Posted by shen View Post

And since Android is still a money losing proposition and he iPhone is number one, I am not seeing your point.

His point is that "even as" people predicted that Android phones would not "gain traction" (see Josh - I can write like DED too!) due to the G1 being seen as inferior to the iPhone, Android phone sales have pulled way ahead of iOS phone sales. Therefore, he claims, it is entirely possible that Android tablet sales volume will too pull ahead of iOS tablets.

He said nothing about profitability of the OS. His point concerned the sales volume of hardware.
post #31 of 47
Quote:
Originally Posted by Michael Scrip View Post

I don't think citing "look what happened to Android phones" is any guarantee that the same will happen in the tablet market.

There are no guarantees in life. But strong indications exist everywhere.
post #32 of 47
Quote:
Originally Posted by Orlando View Post

The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.

Not only does it appear there will not be carrier subsidized BOGOs to artificially infant tablet marketshares, some carriers are turning there back completely.

Quote:
Originally Posted by cycomiko View Post

Ah, more people hivhlighing apple makes more money on be product you brought than other companies made on competing products, as if a high margin is the reason to purchase stuff.

When you are investing in a product with. Certain amount of lock-in, the sustainability of the product line should be a key consideration. I suppose you coul argue th lack of Aps to buy for Android reduce lock in and therefore it doesn't matter.

I also matters because developers are not going to invest resources in dieing platforms. Profibility actually make a hug difference to consumers.

Quote:
Originally Posted by AppleLover2 View Post

His point is that "even as" people predicted that Android phones would not "gain traction" (see Josh - I can write like DED too!) due to the G1 being seen as inferior to the iPhone, Android phone sales have pulled way ahead of iOS phone sales. Therefore, he claims, it is entirely possible that Android tablet sales volume will too pull ahead of iOS tablets.

He said nothing about profitability of the OS. His point concerned the sales volume of hardware.

I am not convinced Android has traction. The market share has not done much to attract developers and anything but very basic Apps are only supported on a handful of handsets. Profibilty is also important to traction. How sustainable is 2 of the top 5 Android handset makers losing money?

How can you talk about traction and ignore profitability. Do you believe people are so attached to th Android platform they will accept increasing prices?
post #33 of 47
Watch them all brag about how many tablets they sold in the 2011 after slashing the price within pennies of the actual cost.
post #34 of 47
Quote:
Originally Posted by kerryb View Post

Watch them all brag about how many tablets they sold in the 2011 after slashing the price within pennies of the actual cost.

"Hey guysh, we shold fifteen of them thish time!"

Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
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Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
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post #35 of 47
Quote:
Originally Posted by Radjin View Post

People don't buy what you sell, they buy what you believe. And Apple believes in building the best that can be built for the best value.

Everyone says that: Acer, Motorola, HP, Logitech, RIM, etc.

They will address different markets at different price points with differing levels of customer satisfaction, design, etc. but in the end, they all say that they are building the best things with the best value.

In the end, the public will vote with their dollars. Some companies deliver, others won't, but they all have the same belief that what they are producing is a good value proposition to the consumer whether it's McDonald's or some fine-dining white tablecloth restaurant. If you don't understand that, you don't understand fundamental business in a free market economy.
post #36 of 47
Quote:
Originally Posted by Orlando View Post

People said that about Android when they saw the original G1 phone.

Then you will understand why things are different.
post #37 of 47
Quote:
Originally Posted by Orlando View Post

The early Android tablets weren't any good and neither were the early Android phones, but it didn't take long for Android phones to improve and to start properly competing with the iPhone and it probably won't take long for the major flaws with Android tablets to be fixed either. Don't just look at the current state of non-iPad tablets.

But even for the phones the current outlook is a losing proposition. How long can you sell a free OS while fighting lawsuits for all the code you stole and buying companies for their IP? Android is dead, it may just take 2-4 years for it to stop kicking...
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post #38 of 47
Quote:
Originally Posted by nagromme View Post

They could save a lot of money with a) plastic housings and b) ceasing the development and delivery of software updates (obsolete before the warranty runs out).

I dont know if they can save enough, but some

But since the major selling feature of Android tablets appears to be "It looks enough like an iPad to confuse people", that might be counterproductive.

Quote:
Originally Posted by ipen View Post

Better support from Apple? Read this one:
http://www.dzone.com/links/r/welcome...een_disab.html
This is not just 1 random case. There are many many cases like this since Nov. 2010.
I'm closing my iTune acct now... until Apple admits about the security problem and puts in some fix.

Actually, it does appear to be an isolated case. And it appears that the person's password was stolen. But even if there are a large number of cases, which would you rather have:
a. We've detected what appears to be fraudulent activity in your account and have therefore temporarily disabled the account so that you aren't robbed
or
b. We open our store to anyone who wants to deliver product and are happy to include 50,000 viruses in the list of apps that are available.

Quote:
Originally Posted by shen View Post

But even for the phones the current outlook is a losing proposition. How long can you sell a free OS while fighting lawsuits for all the code you stole and buying companies for their IP? Android is dead, it may just take 2-4 years for it to stop kicking...

You left out: "spend $12.5 B for intellectual property that you're incapable of developing yourself".

I wonder if Google realizes that they Apple developed the iPhone for something like 1/100 of what Google just spent for IP.
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post #39 of 47
Quote:
Originally Posted by kerryb View Post

Watch them all brag about how many tablets they sold in the 2011 after slashing the price within pennies of the actual cost.

That's exactly why they are doing this, but more specifically, they are slashing prices now to clear the inventory in Q3, so they can dance the whole dance again. They will sell thousands of tablets to the retail channel again in Q4 to refill. After Christmas, they will be able to report the high sales they had for the Christmas season, neglecting to elaborate that the sales were to the stores, not to consumers.

If they don't get rid of inventory now, they'll have minimal sales next quarter.
post #40 of 47
The problem with the Tablet market is that there really isn't one. Apple just announced and released the iPad all of a sudden in the span of months and after the mentality of people thinking that it's just a big iPod touch, people started going crazy for them. It's not because they need a tablet, but it's instant on, full screen internet device that's a better alternative for a laptop for some people and has the ability to run useful apps and work related websites for companies. The Tablet market happened because companies figured that Apple couldn't just own the market to themselves and RIM's investors were clamoring for them to come out with a Blackberry alternative which hasn't worked out so well. At the end of the day a tablet can do everything the iPad can and probably more but it's gonna always come down to the App ecosystem which Apple completely dominates.
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  • Non-iPad tablet makers expected to slash prices to move inventory overstock
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