Originally Posted by palegolas
Adobe basically says: "You're conventional. Let your tools be too."
Apple says: "Conventional editing isn't efficient enough. Let us show you the future."
And Final Cut owners said: "That's great but this is the present so when Final Cut Pro X is ready, it will be considered. For now, new licenses of software usable in a collaborative environment need to be bought and if Apple doesn't have them, they will be bought elsewhere."
Apple says: "Ok, call us and we'll give you more FCS3 licenses."
Apple can't just put an entire multi-billion dollar industry on hiatus. People have built companies around Final Cut Pro and it's not the same as a revision 1 product when they jump to Final Cut Pro X. X means version 10 not version 1.0 and implies it will hit the ground running.
Originally Posted by Dick Applebaum
No special skills or knowledge needed. Were not *there* yet with video editing but were heading there.
I disagree with that quote. I believe that software can make the job easier but I don't think it's right to dismiss the thousands of hours of experience that go into making a skilled artist. In some cases, it's entirely accurate such as the colour matching tool and audio sync tools but overall, skill is still required to make a movie worth watching.
Originally Posted by paleoglas
Why did they even buy shake in the first place?
In 2000, Microsoft bought Bungie and discontinued any Mac games from them. In 2002, Apple buys Nothing Real and discontinues Shake for Windows.
I don't think that was the main motivation though. Their main addition with Shake was the multi-plane node, which showed what they wanted it to be. Motion is essentially that one node expanded into an app. I think they bought Shake for the same reasons they bought KeyGrip and SoundJam - so that they could turn it into an app they really wanted without starting from scratch. What else could they have bought that does what After Effects does? Combustion maybe.