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Apple revises estimated shipping times in its online store [u]

post #1 of 14
Thread Starter 
A day after shipping times slipped for a number of Apple products -- most notably the soon-to-be-updated iPhone -- the company has modified estimated shipping times to show items "in stock" rather than shipping within 24 hours.

Update: Users are still able to see how long it is estimated to take for some products with limited availability to ship. But previously, well-stocked devices were advertised to ship within 24 hours, while now they are simply presented as "in stock" with no timetable for shipment.

On Thursday, AppleInsider noted that U.S. iPhone 4 order ship times had slipped to one to three business days, from their previous estimated shipping of within 24 hours. The slower shipping applied not only to all models of the iPhone 4 stateside, but a number of other products in the Apple store.

But on Friday, as noted by AppleBitch, Apple opted to remove estimated shipping times for in-stock items. Now, users are simply able to see whether a product is "in stock," and no turnaround time is given.

For items with limited availability, estimated shipping times are still provided. For example, the new 27-inch Cinema Display with Thunderbolt is estimated to ship within two to three weeks.

It is unknown whether the "in stock" indicator has simply replaced the 24-hour shipping window, or if "in stock" also includes hardware that might take a few extra days to ship.

Shipping times have been a good indication of Apple's available inventory of a given device. The company will typically draw down its production of hardware before a new model is introduced; for example, in February shipping times for the MacBook Pro slipped to three to five days just prior to a refresh of the notebooks.



Shipping times can also reveal when Apple is struggling to meet up with demand, as was the case earlier this year, when iPad 2 orders at launch were estimated to ship in four to five weeks. As Apple eventually caught up with demand, the estimated shipping times gradually improved.
post #2 of 14
This is interesting... not because of the iPhone 5, but if you had looked closer the iPad 2 had slipped to several weeks. Hmm... maybe they didn't want anyone to notice. Could indicate an iPad 2.5 or iPad 3 is coming for the holidays? Now that would be interesting... everyone knows a new iPhone is due out soon.
post #3 of 14
Mac Pro: Quad core, 8 core and Server listed as in stock. 12 core listed 2-4 days.

Curious.
post #4 of 14
It can only mean one thing! Tim Cook is cancelling every single Apple product! They will go into enterprise software solutions!
Check out my Apple Tech Podcast: Cidercast
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Check out my Apple Tech Podcast: Cidercast
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post #5 of 14
Quote:
Originally Posted by theguycalledtom View Post

It can only mean one thing! Tim Cook is cancelling every single Apple product! They will go into enterprise software solutions!

Could a G5 Powerbook finally be in the works?
post #6 of 14
Does this mean I have to buy things on Craigslist now?
post #7 of 14
One thing i was wondering , would apple just put up the iphone 4gs (or iphone 5 if its called that) on the store without a big conference about it?
post #8 of 14
Quote:
Originally Posted by BrettF View Post

Could indicate an iPad 2.5 or iPad 3 is coming for the holidays?

Originally posted by Relic

...those little naked weirdos are going to get me investigated.
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Originally posted by Relic

...those little naked weirdos are going to get me investigated.
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post #9 of 14
you can see delivery and shipping estimates when you add items to your cart
post #10 of 14
Quote:
Originally Posted by madweb View Post

you can see delivery and shipping estimates when you add items to your cart

So what does it say? "Ships in 24 hours?" What did you order?
post #11 of 14
Quote:
Originally Posted by AppleInsider View Post

A day after shipping times slipped for a number of Apple products -- most notably the soon-to-be-updated iPhone -- the company has modified estimated shipping times to show items "in stock" rather than shipping within 24 hours. ...

This makes sense in that the items that are "in stock" would be the items that the shipping time was more likely to be either irrelevant or conversely, inaccurate for in that "ships in 24 hours" is not really a calculated estimate, but just filler text for anything that's in stock.
post #12 of 14
I would guess that an In Stock item would normally ship within 24 hours, but this gives them some wiggle room in case they get very busy, or some other factor keeps them from shipping within 24 hours.
post #13 of 14
Quote:
Originally Posted by anantksundaram View Post

So what does it say? "Ships in 24 hours?" What did you order?

depends on the product. i didn't order anything. anyone can add things to their cart without actually buying them. just don't check out.
post #14 of 14
Sounds like a way to be a little more ambiguous to press speculation about inventory levels near possible product transitions (or whatever other use the rumor press and competitors may make of the info) without depriving buyers of a likely estimate as to when they'll get their orders.

An iPhone, a Leatherman and thou...  ...life is complete.

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An iPhone, a Leatherman and thou...  ...life is complete.

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