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AT&T already stocking iPhone 5 silicone sleeves in stores

post #1 of 36
Thread Starter 
On the heels of a leak showing iPhone 5 cases entered into the carrier's inventory system, more evidence has emerged that AT&T has begun stocking third-party iPhone 5 cases days before Apple is expected to unveil its next handset.

An alleged store employee at an AT&T retail store sent to MacRumors photos of newly arrived silicone sleeves for the as-yet-unannounced "iPhone 5." The product appears to be a low-end generic case, as it carries no distinguishable brand, is simply labelled "cell phone accessory" and comes in oversized packaging.

The sleeve features a tapered design with the mute switch on the right side of the device, resembling purported iPhone 5 cases that have proliferated in China for months.

However, the publication took care to note that the cases run against the "growing feeling that Apple may not be releasing such a device" because of recent evidence suggesting that Apple's design for its next iPhone may be "nearly identical to the iPhone 4."

Earlier on Thursday, a leaked photo allegedly of AT&T's inventory system surfaced, showing entries for iPhone 5 hard case, soft case and skin products from Case-Mate. The case maker had previously posted its case designs on its website, but took them down shortly after they went up.



Anticipation for the next-generation iPhone reached a fever pitch after Apple sent out invitations to an event next Tuesday, Oct. 4, with the tagline "Let's talk iPhone." The tagline has prompted renewed speculation that Apple will include voice recognition features on its fifth-generation smartphone. The next iPhone is widely believed to feature the A5 processor found in the iPad 2 and an 8-megapixel camera.

There has been some disagreement, however, about whether Apple will introduce a redesigned iPhone 4 in addition to a new model. It had been suggested that Apple was looking to release a cheaper iPhone 4S alongside the iPhone 5, but recent reports have poured cold water on the rumor.
post #2 of 36
I guess every MNO in the US has now pissed off Apple for one reason or another, except for Sprint.
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post #3 of 36
Quote:
Originally Posted by solipsism View Post

I guess every MNO in the US has now pissed off Apple for one reason or another, except for Sprint.

Apple just acquired Sprint and renamed the iPhong the SprintPhone!
post #4 of 36
Could this possibly suggest apart from the obvious indication of a redesign, a more imminent release following Tuesday's event. Seems too early to stock cases for something not due out for over 2 weeks...
post #5 of 36
They should have regional managers go from store to store and line-up all employees of similar skin-tone and match the photos with their hands - then fire the match.
post #6 of 36
Have you ever seen such a cheap product?
post #7 of 36
iPhone condoms. How sweet. Does that mean all iPhones are male?
An Apple man since 1977
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An Apple man since 1977
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post #8 of 36


EDIT: oops, link didn't work. Its the "fuuuuuuu..." cartoon.
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post #9 of 36
Quote:
Originally Posted by mesomorphicman View Post

They should have regional managers go from store to store and line-up all employees of similar skin-tone and match the photos with their hands - then fire the match.

Why? If these things are on the shelves already then they are in the public domain and anyone is free to take a pic of them.
post #10 of 36
ok... that's some UGLY packaging, not to mention the fact that the "bubble" it's in is HUGE! I'll believe it when I see the actual iPhone... next Tuesday...
post #11 of 36
Quote:
Originally Posted by digitalpen View Post

ok... that's some UGLY packaging, not to mention the fact that the "bubble" it's in is HUGE! I'll believe it when I see the actual iPhone... next Tuesday...

I agree 100% about the packaging. Why would an AT&T store sell such unattractive products? I feel like this is either a fake or a misdirection.
post #12 of 36
What good is all the hype to an entrepeneur if they can't make a dime off it? Early iPhone cases are a way to monetize on speculation.

So long as people buy 'em, the seller doesn't care whether the product is legit. That's what's been going on in China and now that's what's going on at AT&T.

Here's what's actually interesting:
What would AT&T's policy be for folks who purchase a case that proves useless?
post #13 of 36
Quote:
Originally Posted by brutus009 View Post


Here's what's actually interesting:
What would AT&T's policy be for folks who purchase a case that proves useless?

A refund?

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"My 8th grade math teacher once said: "You can't help it if you're dumb, you are born that way. But stupid is self inflicted."" -Hiro. 

...sometimes it's both
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post #14 of 36
Quote:
Originally Posted by mesomorphicman View Post

They should have regional managers go from store to store and line-up all employees of similar skin-tone and match the photos with their hands - then fire the match.

A modern-day Cinderella.

Quote:
Originally Posted by ttollerton View Post

I agree 100% about the packaging. Why would an AT&T store sell such unattractive products? I feel like this is either a fake or a misdirection.

Maybe it wasn't a true AT&T store, no matter what the article says. But, then again, everything we read on the internet is true.
post #15 of 36
Quote:
Originally Posted by Tulkas View Post

A refund?

As much is obvious, but think of the ramifications: overhead involving restocking, labor to file returns, repackaging costs, time wasted dealing with returns in the heat of an iPhone release, disgruntled customers resulting in loss of AT&T brand loyalty/trust, inventory tracking costs, etc.

Maybe it's just a risk worth taking to be the only major carrier with cases in-stock on day of launch. If so, then you would expect Verizon to be doing the same regardless of risk.

Either they're dead certain these are the correct cases or they just have that much free capital to risk. I'm betting on the latter. \
post #16 of 36
AI should have splashed out a couple of bucks to actually buy the case so they could measure the inside and tell us the dimensions of the new phone.
post #17 of 36
And in related news, a former female employee of AT&T has filed for employment benefits after it was disclosed that she inadvertently released privileged data contrary to her non-disclosure agreement.
post #18 of 36
Quote:
Originally Posted by smaceslin View Post

employee of AT&T has filed for employment benefits

Knowing AT&T, that's exactly what would happen.

Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
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Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
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post #19 of 36
Quote:
Originally Posted by brutus009 View Post

As much is obvious, but think of the ramifications: overhead involving restocking, labor to file returns, repackaging costs, time wasted dealing with returns in the heat of an iPhone release, disgruntled customers resulting in loss of AT&T brand loyalty/trust, inventory tracking costs, etc.

Maybe it's just a risk worth taking to be the only major carrier with cases in-stock on day of launch. If so, then you would expect Verizon to be doing the same regardless of risk.

Either they're dead certain these are the correct cases or they just have that much free capital to risk. I'm betting on the latter. \


Of course ATT would know what iPhone5 looks like by now. Apple had to send them final production examples to verify indeed they work on the carrier's network.
post #20 of 36
Quote:
Originally Posted by xsu View Post

Apple had to send them final production examples to verify indeed they work on the carrier's network.

Are you insane? No, they didn't have to do that. Apple wouldn't have to tell them squat. Apple does all the testing themselves.

Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
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Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
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post #21 of 36
Quote:
Originally Posted by Tallest Skil View Post

Are you insane? No, they didn't have to do that. Apple wouldn't have to tell them squat. Apple does all the testing themselves.

you still have to work out the subsidy agreement and a lot of other business details. not like new iphones just appear at at&t stores one day out of the blue.

and yes, apple does have to certify their product on the carriers' networks like everyone else
post #22 of 36
Quote:
Originally Posted by al_bundy View Post

you still have to work out the subsidy agreement and a lot of other business details.

Doesn't mean Apple has to show anyone anything. AT&T agreed to the first iPhone without seeing it.

Quote:
and yes, apple does have to certify their product on the carriers' networks like everyone else

Sure, but that doesn't involve giving the devices to the carriers.

Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
Reply

Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
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post #23 of 36
Seems like Apple's grapple on secrecy keeps breaking more and more with every new generation which is a good thing for the consumer. One day the Apple will have to tear down for good the Jobs paranoia wall.
post #24 of 36
Quote:
Originally Posted by iKol View Post

which is a good thing for the consumer.

Not really. Or, rather, the current state of affairs isn't at all bad for the consumer.

Quote:
One day the Apple will have to tear down for good the Jobs paranoia wall.

No.

Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
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Originally posted by Marvin

Even if [the 5.5” iPhone exists], it doesn’t deserve to.
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post #25 of 36
Quote:
Originally Posted by Tallest Skil View Post

Not really. Or, rather, the current state of affairs isn't at all bad for the consumer.

I guess your contract didn't expire 4 months ago and weren't stuck in limbo then waiting.and waiting......
post #26 of 36
Quote:
Originally Posted by iKol View Post

I guess your contract didn't expire 4 months ago and weren't stuck in limbo then waiting.and waiting......

What's the big deal about your contract expiring? Did your previous phone stop working?
post #27 of 36
Quote:
Originally Posted by muppetry View Post

What's the big deal about your contract expiring? Did your previous phone stop working?

No not at all- I'd rather not be starting a new contract w AT&T so late past my eligible renewal date.
post #28 of 36
Quote:
Originally Posted by iKol View Post

No not at all- I'd rather not be starting a new contract w AT&T so late past my eligible renewal date.

Yes, but that's what I don't get. I'm in the same situation. Nothing has changed, same service, same price, phone still works fine, I can wait a few months.
post #29 of 36
Quote:
Originally Posted by muppetry View Post

Yes, but that's what I don't get. I'm in the same situation. Nothing has changed, same service, same price, phone still works fine, I can wait a few months.

You're not thinking ahead- you'll be locked into a new contract now until Oct2013.
post #30 of 36
I guess these cases don't cost that much for AT&T, Case-Mate, and others to take the risk. There are good odds that they'll have to throw these cases into the dumpster.
post #31 of 36
Quote:
Originally Posted by Tallest Skil View Post

Are you insane? No, they didn't have to do that. Apple wouldn't have to tell them squat. Apple does all the testing themselves.

Not to sure about that. Earlier models were field tested by AT&T. This is pretty much a carrier requirement. No carrier in the world is going to just accept a vendor's word for testing.

circa 2007: http://www.usatoday.com/tech/wireles...e-launch_N.htm

Quote:
Thandu is one of about 200 field technicians who have been secretly testing the iPhone and looking for technical glitches for more than 10 weeks and counting. AT&T routinely tests new devices, but the iPhone has been different, Thandu says. The technicians have logged more than 10,000 hours on the phone, including more than 5,000 hours of voice calls and near 5 gigabytes of data usage. Most phones, he says, get about half that much test time.

AT&T's scrutiny is understandable. The iPhone is shaping up to be the must-have cellphone of the year, maybe the decade if it follows in iPod's footsteps. AT&T has exclusive U.S. distribution rights for five years and hopes to use the device to lure new customers.

To win at that, however, the iPhone must live up to its hype. That's where Thandu and his crew come into play. "My job is to make sure the devices we sell meet the high bars we set for them, in terms of technical requirements and test specifications," he says.

Doing dry runs with the world's most anticipated cellphone has been challenging. Tests had to be done in places frequented by wireless users. Under strict orders to keep the phone under wraps, technicians had to hide or disguise the phone when in public, Thandu says.

The disguises took many forms: an iPod "sock" was sometimes slipped over the iPhone. Other times, he says, testers kept the device inside a newspaper or pants pocket and used a wireless headset.

For the actual testing, technicians frequented all the places where consumers go: office buildings, subway platforms, stairwells, elevators, crowded bars, sprawling suburban malls and congested city streets. They also showed up incognito at Apple and AT&T stores

"My 8th grade math teacher once said: "You can't help it if you're dumb, you are born that way. But stupid is self inflicted."" -Hiro. 

...sometimes it's both
Reply

"My 8th grade math teacher once said: "You can't help it if you're dumb, you are born that way. But stupid is self inflicted."" -Hiro. 

...sometimes it's both
Reply
post #32 of 36
Quote:
Originally Posted by Tulkas View Post

Not to sure about that. Earlier models were field tested by AT&T. This is pretty much a carrier requirement. No carrier in the world is going to just accept a vendor's word for testing.

circa 2007: http://www.usatoday.com/tech/wireles...e-launch_N.htm

200 technicians used up 5gb of data over 10 weeks.... yet today everyone complains about having a gig or two for themselves per month!
post #33 of 36
Quote:
Originally Posted by Tallest Skil View Post

Doesn't mean Apple has to show anyone anything. AT&T agreed to the first iPhone without seeing it.



Sure, but that doesn't involve giving the devices to the carriers.


AT&t upgraded a voicemail system they used for other phones as well, they didn't pay the entire R&D and allow a phone on their network sight unseen

AT&T has tens of thousands of towers in different states of software versions. someone has to go out and test on a good percentage of them. and this version the radio is going to be from qualcomm and not crapfineon like the last 4 versions
post #34 of 36
the packaging looks suspicious and generic. I wouldn't mind seeing like a smart cover for the iphone if it does indeed have a metal back.
post #35 of 36
Quote:
Originally Posted by tkrunner1738 View Post

the packaging looks suspicious and generic. I wouldn't mind seeing like a smart cover for the iphone if it does indeed have a metal back.

When the iPad 2 first debuted I thought that would be a good idea, but my iPad's SmartCover doesn't always stay one when it's in my computer bag getting jostled so I have a hard time thinking it would fair any better in my front pocket. Plus, with the way I use my iPhone I'd think it would get in the way.
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post #36 of 36
Quote:
Originally Posted by iKol View Post

You're not thinking ahead- you'll be locked into a new contract now until Oct2013.

Yes, but - sorry - I must be slow today, as well as not thinking head. Why is that bad?
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