Originally Posted by Patranus
Let hope Apple doesn't become ego driven and other don't try and consolidate "power".
You can hope all you want. But my guess is that you are looking at the first shots over the bow, fired by Ives.
He's in the same position as a bunch of other SVPs. Unusual for a designer, but nevertheless.
For his situation to become a news story, my guess is that his private publicist worked with flacks (either Ives' own, or maybe Apple PR firms') who worked with newspaper reporters to give them a nice story.
At least, that is my general understanding of how these things become media fodder.
If I were to guess, it would be that Ives' publicist is working at Ives' direction to get Ives more power in the company, or maybe just to preserve his current power. It is a play to establish the general opinion that Steve didn't want anybody to interfere with Ives' sphere of influence.
Given how many other SVPs were in Ives' position while Steve was around, I'd wager that Ives, being a designer and not a business guy, felt a need to strike first.
I'm certainly not saying that Ives is doing anything wrong. I'm impressed with his brilliance, in fact.
But I wouldn't hold out any hope that the post-Steve transition will be free from politics, struggle and even back stabbing. It would be extremely unusual for anything like that to happen in corporate America.