or Connect
AppleInsider › Forums › General › General Discussion › Apple unveils redesigned, simpler Fifth Ave glass cube
New Posts  All Forums:Forum Nav:

Apple unveils redesigned, simpler Fifth Ave glass cube

post #1 of 80
Thread Starter 
Apple on Friday took the wraps off of its flagship store on New York City's Fifth Avenue, revealing its new glass cube entrance that sports a simpler look with fewer panes.

Construction workers spent the last few months completely replacing the 32-foot glass cube, which previously used 90 panes of glass. The new design features 15 larger, seamless panes.

A giant temporary structure was placed over the site in July to conceal the work being done on the cube. A sign that work was at an end came on Thursday, when the company temporarily closed the site ahead of a grand reopening scheduled for today at 10 a.m. Eastern.

The total project cost Apple an estimated $6.7 million, and the store remained open its usual 24 hours a day, 7 days a week even as work was under way. Customers were forced to make their way through a makeshift lighted entrance for the last few months to access the underground store.

Workers began removing some of the support structures surrounding the construction in late September. Work was completed in time for Apple to stay on schedule and meet its originally planned November completion date.

Apple's new Fifth Avenue glass cube. Photos via MacRumors.

The original cube, said to have been personally designed by Apple co-founder Steve Jobs, is one of the most photographed landmarks in New York City. The former Apple CEO even paid for the project himself, and is the owner of the structure.



The all-glass design has even inspired other projects from Apple, including its megastore in Shanghai that opened last summer. Like the Fifth Avenue store, its entrance is a staircase enclosed in glass, though the one in China is a cylinder.
post #2 of 80
Very clean.
post #3 of 80
When you look at the size of the people in the photo, it's amazing they can get the panes so big without cracking. Before you even see any of the computers or tablets you're already thinking these engineers are a cut above.
post #4 of 80
From: http://www.appleinsider.com/articles...lass_cube.html

Quote:
Originally Posted by Apple

"By using larger, seamless pieces of glass, we're using just 15 panes instead of 90."

Looks like there are still seams visible.
post #5 of 80
Very impressive. Once they get it down to just the five panes their work will be done. Presumably things are different in the US, but if someone erected such a structure in the UK the 'health and safety' fascists would be down in an instant demanding it be covered in stickers with the legend: "Warning! Glass!"
Believe nothing, no matter where you heard it, not even if I have said it, if it does not agree with your own reason and your own common sense.
Buddha
Reply
Believe nothing, no matter where you heard it, not even if I have said it, if it does not agree with your own reason and your own common sense.
Buddha
Reply
post #6 of 80
It's a beautiful thing.

Because I question the idea that SJ paid for the original from his own pocket I naturally followed the link which supposedly leads to the page that first reported this. There is no mention of SJ having paid personally, so I still question it.
post #7 of 80
Quote:
Originally Posted by neiltc13 View Post

From: http://www.appleinsider.com/articles...lass_cube.html
Looks like there are still seams visible.

And the little lights aren't twinkling.
post #8 of 80
I found an islamic group online once who were saying this design was insult to mecca! And calling for steve jobs to be killed!

Some people are screwed in the head.
post #9 of 80
Very nice.

Speaking of Jobs owning the cube, any word on the Jobs estate?
post #10 of 80
Quote:
Originally Posted by neiltc13 View Post

From: http://www.appleinsider.com/articles...lass_cube.html

Looks like there are still seams visible.

The panes are seamless. Which simply means they are not framed or connected to each other. It wouldn't be possible to make the edges invisible because of light refraction.
post #11 of 80
And if I were insanely rich, I would make an offer to replace it for AAPL, but I want to just get a handful of spark plug porcelain and stand back and just toss them at it.

Like I said, I would pay to replace it...but sure would be fun to bust it down like a sandcastle.
post #12 of 80
"you have 30 minutes to move your car. you have ten minutes to move your car. your car has been towed. your car has been impounded. your car has been crushed into a cube. you have thirty minutes to move your cube."

- homer simpson as mr. burns' assistant.
"Personally, I would like nothing more than to thoroughly proof each and every word of my articles before posting. But I can't."

appleinsider's mike campbell, august 15, 2013
Reply
"Personally, I would like nothing more than to thoroughly proof each and every word of my articles before posting. But I can't."

appleinsider's mike campbell, august 15, 2013
Reply
post #13 of 80
Yes, its 'cleaner', and 'simpler', and is a truly amazing feat...

But, on first sight, I think Ron Johnson may have had a point, when he said of the original construct: "The proportions we have today work magically with the colonnade of the GM Building".

I did immediately notice the lack of interplay in those lines now missing.

Of course its a matter of personal preference, but the new look is SO clean...its almost as if 'there is no there, there'.
I know that was the point, just not sure its a good one...\
post #14 of 80
Quote:
Originally Posted by allblue View Post

Very impressive. Once they get it down to just the five panes their work will be done. Presumably things are different in the US, but if someone erected such a structure in the UK the 'health and safety' fascists would be down in an instant demanding it be covered in stickers with the legend: "Warning! Glass!"

From Apple ][ - to new Mac Pro I've used them all.
Long on AAPL so biased
Google Motto "You're not the customer. You're the product."
Reply
From Apple ][ - to new Mac Pro I've used them all.
Long on AAPL so biased
Google Motto "You're not the customer. You're the product."
Reply
post #15 of 80
Quote:
Originally Posted by monstrosity View Post

I found an islamic group online once who were saying this design was insult to mecca! And calling for steve jobs to be killed!

Some people are screwed in the head.

Better to not to give them any more publicity IMHO.
From Apple ][ - to new Mac Pro I've used them all.
Long on AAPL so biased
Google Motto "You're not the customer. You're the product."
Reply
From Apple ][ - to new Mac Pro I've used them all.
Long on AAPL so biased
Google Motto "You're not the customer. You're the product."
Reply
post #16 of 80
So, it loses the symmetry of using square panes of glass to make the cube but still has seams? Doesn't seem so great to me

Plus the Apple Logo is still backwards when you look from the other side, they should have spent more time trying to fix that.
Check out my Apple Tech Podcast: Cidercast
Reply
Check out my Apple Tech Podcast: Cidercast
Reply
post #17 of 80
Let's see how this thing looks at night!
post #18 of 80
And once Apple gets their new Cupertino headquarters built, I'm sure they'll revisit the Shanghai cylinder in a similar fashion, having gained the knowledge to make larger, better panes of curved glass.

The Shanghai cylinder looks downright BAD compared to the cube now.
post #19 of 80
I can't wait to get down to see it. I bet it's great.
post #20 of 80
It still looks like a cube. iCube 1S. In other words, to the uninitiated, it appears to be pretty much the same as the original cube before it, with very minor enhancements.
post #21 of 80
Quote:
Originally Posted by theguycalledtom View Post

So, it loses the symmetry of using square panes of glass to make the cube but still has seams? Doesn't seem so great to me

Plus the Apple Logo is still backwards when you look from the other side, they should have spent more time trying to fix that.

It was never stated that it would be seamless, just fewer panes of glass used making for fewer seams. To be seamless the structure would have to be one contiguous piece of glass.
post #22 of 80
Quote:
Originally Posted by AppleInsider View Post

... Construction workers spent the last few months completely replacing the 32-foot glass cube, which previously used 90 panes of glass. The new design features 15 larger, seamless panes. ...

Technically, the new one uses 25 panels (not including the door and awning) and the old one used several hundred. Looks good though.

The manager of each store should wear long white robes and carry a staff with a miniature replica of the glass cube on the top.
post #23 of 80
Quote:
Originally Posted by theguycalledtom View Post

So, it loses the symmetry of using square panes of glass to make the cube but still has seams? Doesn't seem so great to me.

+1 Totally agree. I liked it better before.
post #24 of 80
Quote:
Originally Posted by airnerd View Post

And if I were insanely rich, I would make an offer to replace it for AAPL, but I want to just get a handful of spark plug porcelain and stand back and just toss them at it.

Like I said, I would pay to replace it...but sure would be fun to bust it down like a sandcastle.

Seek help.
post #25 of 80
I bet that is Apple was able too they would have made one large panel per side. But that aside, I think it looks really clean. Nice.
An Apple man since 1977
Reply
An Apple man since 1977
Reply
post #26 of 80
Quote:
Originally Posted by allblue View Post

Very impressive. Once they get it down to just the five panes their work will be done. Presumably things are different in the US, but if someone erected such a structure in the UK the 'health and safety' fascists would be down in an instant demanding it be covered in stickers with the legend: "Warning! Glass!"

In Canada, Apple would have had to go an extremely grueling building permit process. Then, once it was approved and erected one of the bureaucrats at City Hall would tell them it'll have to come down because of a code violation.
na na na na na...
Reply
na na na na na...
Reply
post #27 of 80
Quote:
Originally Posted by Shogun View Post

+1 Totally agree. I liked it better before.

I think it look cool before with all the panels. Kinda of gave it a sparkly look.
An Apple man since 1977
Reply
An Apple man since 1977
Reply
post #28 of 80
My brother used to haul large glass panels on tractor trailer. These are huge. I could just imagine what it took to make them and haul them. My goodness the cost as well.
An Apple man since 1977
Reply
An Apple man since 1977
Reply
post #29 of 80
Quote:
Originally Posted by allblue View Post

Very impressive. Once they get it down to just the five panes their work will be done. Presumably things are different in the US, but if someone erected such a structure in the UK the 'health and safety' fascists would be down in an instant demanding it be covered in stickers with the legend: "Warning! Glass!"

I hope the giant hole in the ground will be good enough to keep people from walking in to it. I see people walk in to the side of bus stops all the time in Chicago. The way things are going here with deregulation... we probably won't even require a safety shield on a saw blade.
post #30 of 80
Quote:
Originally Posted by Onhka View Post

The panes are seamless. Which simply means they are not framed or connected to each other. It wouldn't be possible to make the edges invisible because of light refraction.

That's not what 'seamless' means. The previous poster said that Apple claimed the panes were seamless. That's easy. The panes in your windows are probably seamless, too.

No one claimed that the structure as a whole would be seamless. Such a claim would be wrong. There ARE seams - whether the panels are framed or not is an entirely different issue.
"I'm way over my head when it comes to technical issues like this"
Gatorguy 5/31/13
Reply
"I'm way over my head when it comes to technical issues like this"
Gatorguy 5/31/13
Reply
post #31 of 80
Quote:
Originally Posted by Constable Odo View Post

It still looks like a cube. iCube 1S. In other words, to the uninitiated, it appears to be pretty much the same as the original cube before it, with very minor enhancements.

Not really. To the uninitiated the cube looks very clean and open. To the uninitiated the previous cube looked very different. Both cubes, both beautiful, but not at all the same.

The next iteration will feature only 5 panes though the internal support beams will still 'spoil' the look, I guess.
post #32 of 80
1) This engineering achievement brings out the crazies in forums.

2) Maybe it's the lessened structural glass elements between the wall panes but the optical quality of the glass looks better.


Quote:
Originally Posted by allblue View Post

Very impressive. Once they get it down to just the five panes their work will be done.

Next would be 10 panes (2 panes x 5 sides) due to the machine development needing to be widened.
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
Dick Applebaum on whether the iPad is a personal computer: "BTW, I am posting this from my iPad pc while sitting on the throne... personal enough for you?"
Reply
post #33 of 80
Quote:
Originally Posted by neiltc13 View Post



Looks like there are still seams visible.



No, the Emperor's new clothes are clearly quite seamless.
post #34 of 80
Quote:
Originally Posted by Onhka View Post

The panes are seamless. Which simply means they are not framed or connected to each other.

Ah.

But the old entryway was exactly the same in that regard. I guess that one too was seamless. Or, maybe the panes were seamless. Hard to tell what these sorts of Applewords mean.
post #35 of 80
Quote:
Originally Posted by esummers View Post

I hope the giant hole in the ground will be good enough to keep people from walking in to it. I see people walk in to the side of bus stops all the time in Chicago. The way things are going here with deregulation... we probably won't even require a safety shield on a saw blade.

It's a question of balance isn't it? A number of years ago I was working in a hostel, which had over twenty bathrooms. Each one had a hand basin with two taps, the left hand one had a red flash on top with the letter 'H' embossed on it, and the right-hand one a blue flash with the letter 'C' on it. One morning a man in overalls arrived, and he spent the day affixing a sign to the splash-board behind each hot tap. The sign read "Warning! The water from this tap might be hot!". Hot water from a hot tap? Who'd have thunk it?

Edit: for American readers: tap = faucet.
Believe nothing, no matter where you heard it, not even if I have said it, if it does not agree with your own reason and your own common sense.
Buddha
Reply
Believe nothing, no matter where you heard it, not even if I have said it, if it does not agree with your own reason and your own common sense.
Buddha
Reply
post #36 of 80
Quote:
Originally Posted by allblue View Post

Very impressive. Once they get it down to just the five panes their work will be done. Presumably things are different in the US, but if someone erected such a structure in the UK the 'health and safety' fascists would be down in an instant demanding it be covered in stickers with the legend: "Warning! Glass!"

- but there is a pretty good reason for marking clear glass when used as a door, or if it is in the direct path of foot traffic. Have you ever walked into a glass door? Fun to watch, perhaps but not really fun to do. I'd imagine Apple would rather fence the cube in than stick fat red stripes and warnings all over it.

It hurts to walk into a glass door. Specially when you are naked
post #37 of 80
See Below:
Quote:
Originally Posted by airnerd View Post

And if I were insanely rich, I would make an offer to replace it for AAPL, but I want to just get a handful of spark plug porcelain and stand back and just toss them at it.

Like I said, I would pay to replace it...but sure would be fun to bust it down like a sandcastle.

QED
post #38 of 80
Quote:
Originally Posted by boredumb View Post

Yes, its 'cleaner', and 'simpler', and is a truly amazing feat...

But, on first sight, I think Ron Johnson may have had a point, when he said of the original construct: "The proportions we have today work magically with the colonnade of the GM Building".

I did immediately notice the lack of interplay in those lines now missing.

Of course its a matter of personal preference, but the new look is SO clean...its almost as if 'there is no there, there'.
I know that was the point, just not sure its a good one...\

I totally agree - its too clean now. All the little connecting bits between the panes in the original cube formed a pattern that broke up the facets and was visually pleasing, especially at night. Without them, the structure, while technically marvelous, is visually dull by comparison. I miss the old cube :-(
post #39 of 80
Quote:
Originally Posted by ConradJoe View Post

Ah.

But the old entryway was exactly the same in that regard. I guess that one too was seamless. Or, maybe the panes were seamless. Hard to tell what words mean.

No, it's not hard to tell what words mean - unless you're a troll.

The panes are clearly seamless. The cube (or even each individual face) is not.
"I'm way over my head when it comes to technical issues like this"
Gatorguy 5/31/13
Reply
"I'm way over my head when it comes to technical issues like this"
Gatorguy 5/31/13
Reply
post #40 of 80
It does not make any sense whatsoever that Steve Jobs personally owns and had the cube built with his own money.

What was he able to achieve with personal funding that couldn't be achieved using corporate cash? Are his ashes going to be entombed in the floating Apple?
New Posts  All Forums:Forum Nav:
  Return Home
  Back to Forum: General Discussion
AppleInsider › Forums › General › General Discussion › Apple unveils redesigned, simpler Fifth Ave glass cube