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Samsung Galaxy S II ad mocks iPhone line-waiters - Page 4

post #121 of 272
In the Get A Mac ads. Apple anthropomorphized the computers themselves.

They did not call people who use PC's stupid losers.

Quote:
Originally Posted by 845032 View Post

Apple like this kind of commercial.

"Get a Mac"(Mac vs PC) ad mock PC users.
http://www.youtube.com/watch?v=siSHJfPWxs8
post #122 of 272
Quote:
Originally Posted by sennen View Post

What are you tripping on?

http://www.suntimes.com/technology/i...-ask-siri.html

Jeez, will people stop responding to obvious trolls? Anyone claiming that the 4S is an utter failure or disaster after the initial massive launch sales is a freaking obvious troll. I don't care if you actually have a real beef with the 4S or Apple. Only an obvious troll would STILL call it a disaster.

If there's any freaking doubt just look at his other flamebait postings.

OMFG people, just adding trolls to the ignore list is annoying enough without multiple reposts via quotes.

linkgx1 may or may not be an obvious troll but his sig and 520 posts since a join date of October 2011 and the questionable bs on this thread earned him a quick addition to my ignore list. This place is still infested by trolling and frankly I ignore pretty damn quick these days. The S/N ratio sucks otherwise. I'm sure that while the mods are pretty quick to slap anantksundaram with an infraction point (for saying shut up? really?), anthropic will escape the ban hammer for months.

And no dude, Samsung doesn't have $343B as TBell pointed out. That's total assets not cash.

For 09 their total assets were $294B with $182B in total liabilities. And that's for the entire Samsung group...including the all the subsidiaries like the ones that make oil rigs. Samsung Electronics is about $124B worth of total assets with about $44B worth of total liabilities.



Apple couldn't actually afford to buy Samsung (Group or Electronics) but it sure would be funny to see an Apple branded oil rig made by Apple Heavy Industries. Or a big assed LNG tanker.

iTanker...coming to an Apple store near you.

Amusingly you can also factually state that Samsung is building Utopia...
post #123 of 272
You do know the difference between opinion and fact, do you not?

Quote:
Originally Posted by anthropic View Post

No, it is a failure, it's a real disappointment.

It's the first time Apple have released a new phone that isn't better than the competition. I view that as a massive failure.

For Apple to let Samsung leapfrog them to now have the best product in a market that Apple CREATED is a real shame, I've used an S2 lately and I much prefer the larger screen, still can't believe Apple didn't deliver a better product.
post #124 of 272
This ad totally made me decide to change to Android, I mean Samsung.
post #125 of 272
Quote:
Originally Posted by Dick Applebaum View Post

Ahh... But it had the Hoodie Girl:


Looks like Hoodie Girl has had some work done under her hood.

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply
post #126 of 272
Quote:
Originally Posted by Apple ][ View Post

BI: Is the goal of the campaign to get iPhone users to switch or pull in people buying a smartphone for the first time?

Wallace: We're not targeting fanboys. We're not going to convert them. We're using them as a foil to target current Android users upgrading to a new phone and people entering the smartphone market for the first time.


Read more: http://www.businessinsider.com/samsu...#ixzz1eV6fUOmX

"BI: What about the Galaxy Nexus? Isn't that supposed to be your flagship phone this year?
Pendleton: They're both a big thing. Right now the GSII is the main lead product. GSII is a great product for us and we feel it's the best smartphone on the market today. There will be future work on the Galaxy Nexus next year."

Really? That must be making Google happy. I guess the Nexus really does have a couple hardware faults being corrected.

The only Samsung I'm vaguely interested in is the Focus S but I'm a lot more likely to wait for the Nokia in spring.
post #127 of 272
Quote:
Originally Posted by solipsism View Post



Rumor: At CES Samsung will introduce its voice-controlled personal assistant dubbed Samsung Integrated Response Interface.

That's funny.
post #128 of 272
Quote:
Originally Posted by Simsonic View Post

And the Samsung Galaxy user said to the iPhone user: "Wouldn't you love to have a TV with a keypad to carry around in your pocket, except this beast won't fit in your pocket."

And the iPhone user says: "No thanks, I'll keep my iPhone."

It's as simple as that.

Advertising is effective when it sells an idea, a state of mind, a feeling, a bliss.

This ad by Samsung sells jealousy. It is not only a waste of money, but it does the opposite of what it should do. And they have to pay the firm that produced that crap? What a rip.

ummm did we watch the same ad?

how exactly does this sell jealousy?
post #129 of 272
Quote:
Originally Posted by zeromeus View Post

This commercial just proves that Samsung is junk. Nobody's buying them, that's why you can get them whenever you want without standing in line for it. So in making fun of people in line for the iPhone, SamSUNK just proved to the consumer that their SamJUNK devices are plentiful on the shelves collecting dust.

By your logic Twilight is better than Fight Club.

Just sayin.
post #130 of 272
Quote:
Originally Posted by Splash-reverse View Post

Yeah, who like it when significant upgrade but look the same on the outside? Third party manufacturers of accessories etc. That's how you keep the profitable ecosystem thriving for months to come. And did they just suggest unchanged design is bad when they can't even design their own without copying or pasting recognisable OSX/iOS icons all over their stores?

Pah!

Those icons weren't Samsungs...of the hundreds of blatant copying things Samsung can be shown to do you picked the one that isn't.
post #131 of 272
Will this work like Motorola mocking white earbud Apple drone buyers with Moto's Super Bowl Xoom commercial? That was a huge success. Stop mocking Apple and just do your thing. Or is it they're also simply jealous no one waits in lines for their phones? Jealous ones envy.
post #132 of 272
Quote:
Originally Posted by sennen View Post

What he says explicitly contradicts what we see on screen.

how?

(basing this on the snippet Apple ][ posted...if there are weasely comments in the article I'll edit this post when I get to reading it (reading and replying to comments now))


addition: yea...nothing contradictory there.
post #133 of 272
Quote:
Originally Posted by nht View Post

Jeez, will people stop responding to obvious trolls? Anyone claiming that the 4S is an utter failure or disaster after the initial massive launch sales is a freaking obvious troll. I don't care if you actually have a real beef with the 4S or Apple. Only an obvious troll would STILL call it a disaster.

If there's any freaking doubt just look at his other flamebait postings.

OMFG people, just adding trolls to the ignore list is annoying enough without multiple reposts via quotes.

linkgx1 may or may not be an obvious troll but his sig and 520 posts since a join date of October 2011 and the questionable bs on this thread earned him a quick addition to my ignore list. This place is still infested by trolling and frankly I ignore pretty damn quick these days. The S/N ratio sucks otherwise. I'm sure that while the mods are pretty quick to slap anantksundaram with an infraction point (for saying shut up? really?), anthropic will escape the ban hammer for months.

And no dude, Samsung doesn't have $343B as TBell pointed out. That's total assets not cash.

For 09 their total assets were $294B with $182B in total liabilities. And that's for the entire Samsung group...including the all the subsidiaries like the ones that make oil rigs. Samsung Electronics is about $124B worth of total assets with about $44B worth of total liabilities.



Apple couldn't actually afford to buy Samsung (Group or Electronics) but it sure would be funny to see an Apple branded oil rig made by Apple Heavy Industries. Or a big assed LNG tanker.

iTanker...coming to an Apple store near you.

Amusingly you can also factually state that Samsung is building Utopia...

A lot of you here have an odd definition of trolling.
post #134 of 272
Quote:
Originally Posted by mesomorphicman View Post

Will this work like Motorola mocking white earbud Apple drone buyers with Moto's Super Bowl Xoom commercial? That was a huge success. Stop mocking Apple and just do your thing. Or is it they're also simply jealous no one waits in lines for their phones? Jealous ones envy.

Eh, this commercial was lightyears better than that Xoom ad (ANY Xoom ad at that)

It was simple...effective...showed an Apple bias but didn't have any of the Samsung users actually diss Apple. Etc.

Like someone else said though in order for this to be actually effective they should make this a campaign of sorts...a one off commercial will do nothing but drum up internet debates like these.
post #135 of 272
Quote:
Originally Posted by Apple ][ View Post

BI: Is the goal of the campaign to get iPhone users to switch or pull in people buying a smartphone for the first time?

Wallace: We're not targeting fanboys. We're not going to convert them. We're using them as a foil to target current Android users upgrading to a new phone and people entering the smartphone market for the first time.



Read more: http://www.businessinsider.com/samsu...#ixzz1eV6fUOmX

Haha! Here's my favorite quote:
Quote:
Pendleton: We've already done a great job at promoting the Galaxy S II from Samsung's point of view. Now we want to show the voice of the consumer and play into the conversations and debate going on in a real way.

So what they're saying in effect is, "let's go out to the Intarwebs, find out what the 'debate' is, and give voice to the 'consumers' (*ahem* trolls) and their rhetoric"? Really??? So right now, some Samsung marketing exec like Todd Pendleton is reading forums like AppleInsider where troll vs fanboy battles are being waged, and scraping the bottom of the rhetorical argument barrel for their next ad?

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply
post #136 of 272
Quote:
Originally Posted by linkgx1 View Post

Samsung has a lot of money ($343 billion). They practically own Korea. Err, South Korea.

Go back to the page that you linked and read one more time that they have $343b.

Can't blame you if you can't understand what was written there.
post #137 of 272
Quote:
Originally Posted by linkgx1 View Post

I have a Vibrant and a iPhone 4S. To be honest, I like the sound on my Vibrant better. How is it a POS? I love the Super AMOLED screen with it's infinite black color and home the tech will be on TVs real soon. I also haven't had any burn in. BEAUTIFUL display (lacks retina sharpness though). I also have a plasma tv...no burn in.

Also, you are not making any sense. You tell me to go where the high end headphones are, but to plug them into my phone (at an Apple store?). I'm not seeing your point....

In an Apple store they have headphones plugged into iPhones and iPods that you can listen to, you can unplug them and plug them into your own phone, any phone with a 3.5mm socket.

The sound from the Galaxy 2 line is pitiful.

Reviews agree.

Quote:
The Samsung I9100 Galaxy S II might have lost a mm around the waist, but it certainly hasn't lost its voice. The performance of the smartphone in our audio quality test is pretty good overall and it's really impressive in the active external amplifier part.
So when the Galaxy S I9100 has no resistance applied to its line-out it got excellent scores all over. There are really no weak points to its performance here and since its pretty loud too we are left with no other option but to give it an excellent mark.
Things aren't as impressive when you plug-in a pair of headphones. Stereo crosstalk, which increases rapidly, volume levels decrease and intermodulation distortion starts creeping in. The general result is still decent, but we've certainly seen better here.

Source

Quote:
If you want to have the best possible audio output on your cell phone get an iPhone. The rule has always been as simple as that and the iPhone 4S is no exception to it. The new iOS smartphone did great in both the headphones off and headphones on parts of our test, achieving some pretty great scores and remaining impressively loud all the time.
In the first trial (connected to an active external amplifier), the iPhone 4S performed marvelously, but that's hardly a surprise. Even less talented smartphone musicians can get good scores here, so we couldn't expected anything less than perfect from the iPod descendant.
What really puts the iPhone 4S in a class of its own (not counting its predecessors, of course) is its headphones-on performance. The minor jump in stereo crosstalk is all that our lab equipment was able to detect as the resistance to the line-out port increased. The rest of the readings remained virtually unchanged, rounding up a really impressive performance.

Source
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post #138 of 272
Quote:
Originally Posted by NotScott View Post

Question is... who's the target audience for the ad?

It's not us line-waiting iPhone lovers. They couldn't possibly think this ad would lure passionate Apple enthusiasts away from the iPhone with it.

It's not Googlier-than-thou Android lovers either - they've already got those guys. It's gotta be some in between, "want a cool phone but don't understand what the iPhone fuss is about" segment. Oooh big screen! Uh-oh battery rumors... 4G sounds... I dunno, better than 3G.

The artcraft in that spot for me is exactly that line about being an Apple devotee because he's "creative" and then is outted as just a barista. In two seconds it reinforces Apple's old niche AND makes fun of the blindly devoted.

Too bad the niche doesn't hold water today and that iPhone, iPad, and MacBook Air fans are devoted to quality, not the name.

So sayeth NotScott.

These are the exact same thoughts that crossed my mind when I watched it. This is definitely not going to convert any iPhone users. After all, anyone who has actually lived with an iPhone knows for damn sure they're using it for lots of reasons but least of all as a fashion statement. So Samsung blows their credibility with would-be converts right there. And they're definitely not having to do this to win over Google users who saddle themselves to the disaster called Android simply because they are terrified of being seen using an Apple product.

So I don't know. Who was this for? The only conclusion I can draw is that Samsung believes their own B.S. about Apple customers buying iPhones just as an image thing. And if they really believe that, it's sort of a sad commentary on them and their attitude toward their customers.
post #139 of 272
Quote:
Originally Posted by Flash_beezy View Post

The 4S is in no way a disappointment.

Media makes it seem that way, but holy shit I love my 4S

I have a 4, my wife has a 4S. Other than Siri (which barely works when listening to standard English), they're identical.

I hope the 5 is a big improvement. 4G I personally have no interest in, as 4G networks don't exist in the UK, but I certainly want a much larger screen, more system RAM, and for Apple to push NFC.
post #140 of 272
If the point of this ad is to convince people of why they should buy the Galaxy S II, then it is a terrible ad that does not accomplish that goal.

If the point of this ad is to take shots at Apple. Then it was pretty successful.

Quote:
Originally Posted by AbsoluteDesignz View Post

It was simple...effective...showed an Apple bias but didn't have any of the Samsung users actually diss Apple. Etc.

Like someone else said though in order for this to be actually effective they should make this a campaign of sorts...a one off commercial will do nothing but drum up internet debates like these.
post #141 of 272
Quote:
Originally Posted by Flash_beezy View Post

The 4S is in no way a disappointment.

Media makes it seem that way, but holy shit I love my 4S

Me too. It's the perfect upgrade from my second gen iPod touch.
post #142 of 272
Quote:
Originally Posted by anantksundaram View Post

I have no doubt that you guys like the clicks, therefore the eyeballs, therefore the ad revenue. But you may wish to worry about your authenticity.

We are volunteers; just members of the community like you. We've got nothing to do with the commercial side of AI.

I suggest that you try to be less cynical; not everyone with a contrary opinion to yours is being paid to have said opinion.
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post #143 of 272
The similarities are on the surface. On the inside they are very different.

You should switch Siri to UK English.

Quote:
Originally Posted by kotatsu View Post

I have a 4, my wife has a 4S. Other than Siri (which barely works when listening to standard English), they're identical.
post #144 of 272
Quote:
Originally Posted by TenoBell View Post

If the point of this ad is to convince people of why they should buy the Galaxy S II, then it is a terrible ad that does not accomplish that goal.

If the point of this ad is to take shots at Apple. Then it was pretty successful.

Actually, it wasn't very successful at taking shots at Apple. It was taking shots at Apple users by relying on some idiotic stereotypes. I'm no marketing guru or anything but I'm pretty sure insulting your potential customers is a dumb move.
post #145 of 272
Quote:
Originally Posted by inkswamp View Post

Actually, it wasn't very successful at taking shots at Apple. It was taking shots at Apple users by relying on some idiotic stereotypes. I'm no marketing guru or anything but I'm pretty sure insulting your potential customers is a dumb move.

They aren't targeting Apple users to switch. Good thing too.

Frankly, if I'm trying to grab the "I'm not going to follow the crowd" crowd I'd push WP7...
post #146 of 272
I never bothered about the Android platform... there is no guarantee that you will get the next software update and handset makers really don't bother about the existing customers who bought in.

After iPhone 4s launch in India with its ridiculous pricing and the still more astronomical rate plans provided by the carriers.. it just does not make sense to own a iPhone. I would rather buy a Macbook or maybe Air with the price of the iPhone.. Now waiting for the Nokia phone with windows, if Nokia does not match up I would buy into a refurbished iPhone 4 or even a 3GS..
post #147 of 272
The funniest thing about the ad is that only in Samsungs wildest dreams could they expect to sell even half as many Galaxy SII handsets as the iPhone 4S sold at launch alone.

My mate at earphone warehouse has a stack of Galaxy SII handsets ready to return for recycling which were all traded in for iPhone 4S handsets.

Quote:
Originally Posted by kotatsu View Post

I have a 4, my wife has a 4S. Other than Siri (which barely works when listening to standard English), they're identical.

I hope the 5 is a big improvement. 4G I personally have no interest in, as 4G networks don't exist in the UK, but I certainly want a much larger screen, more system RAM, and for Apple to push NFC.

More system RAM?? why do you require this? do you find the RAM lacking? if so please explain???
post #148 of 272
it's kind of a funny ad.

but one thing that makes me sick is that they had to find a guy who looks like the "mac guy" in the "pc vs mac" ads to say the words, which is low.
post #149 of 272
Rule #1 in advertising:
Never, ever, EVER, put references to your competitors products or the people buying them in your ads.

Samsung really has a terrible marketing, if it weren't for the fact that they have such a strong brand image (mostly because they are everywhere, in any market imaginable) they would be just like Motorola or LG.

How they can make the classic mistake of trying to sell stuff using negative advertising is beyond me, sometimes it looks like Samsung Electronics is ran by complete idiots.
post #150 of 272
It's a good commercial. A bit crude but good for the target audience.

Stop being buthurt at a little fun made in your expense.

That's kinda hypocritical considering how wantonly you all (purposeful generalization) diss anyone who is not a fan of the Apple ecosystem or their products.
post #151 of 272
Quote:
Originally Posted by d-range View Post

Rule #1 in advertising:
Never, ever, EVER, put references to your competitors products or the people buying them in your ads.

See below. Guess Apple doesn't know the rules either.

Quote:
Originally Posted by Gustav View Post

I can just imagine if Apple made an ad stereotyping Android users. Whoo boy, what a pimply-faced nerd-fest that would be. No worries though, Apple has too much class for that. And they're smart enough to realize advertising the user experience from owning the product is more effective that insulting your potential customers.

So what was the "I'm a PC" ad campaign all about if not belittling the competition and stereotyping?

Personally I think Sammy did a pretty good job with the ad. Funny, nailed talking points, didn't go overboard. Did I say funny?
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post #152 of 272
Quote:
Originally Posted by AbsoluteDesignz View Post

That's kinda hypocritical considering how wantonly you all (purposeful generalization) diss anyone who is not a fan of the Apple ecosystem or their products.

Your "purposeful generalisation" qualifier still doesn't make it true. That's a pretty lazy, mud-slinging attack.

Personally I don't give a flying f*** what brand phone someone uses, I don't question my friends decisions to get an HTC, Samsung or Windows Phone. That doesn't mean I can't post on an Apple-oriented website my opinions on the short-comings of rival companies/products. Going by most regular posters comments here, I don't believe that they simply "diss anyone who is not a fan of the Apple ecosystem or their products."
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post #153 of 272
Maybe I'm just weird, but the thing that bugs me about the advert is that there are not currently people standing in line (at least not with 9 hours to go) waiting for the next Apple phone because the 4S launch was nearly six weeks ago.

This would have worked really well in the week or so between the 4S announcement and release date (although they wouldn't have been able to get the dig about the battery life in). Now it just seems lame - "the next big thing is already here" whether you mean the Samsung phone or the Apple one.
post #154 of 272
Quote:
Originally Posted by Gatorguy View Post

See below. Guess Apple doesn't know the rules either.

So what was the "I'm a PC" ad campaign all about if not belittling the competition and stereotyping?

Personally I think Sammy did a pretty good job with the ad. Funny, nailed talking points, didn't go overboard. Did I say funny?

Fair point, I thought the "I'm a PC" commercials were stupid as well, just like the ones Microsoft made as a rebuttal. They are all a form of negative advertising. If your product is actually worth it's money, you should be able to advertise it on its strong points, not by making the competition look bad.
post #155 of 272
Quote:
Originally Posted by solipsism View Post

The 1st iPhone had no 3G.
The 2nd had a display resolution that was slightly below the norm.
The 3rd was well below the norm.
The 4th was clearly smaller than the average Android phone.

Sounds like all the iPhones were utter failures.

Yes! and all the sales figures back that up!

The Samsung spot was very funny..... Apple besides designing and creating quality products always has the BEST marketing spots in the industry!

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"Eventually Google will have their Afghanistan with Oracle and collapse"

"The future is Apple, Google, and a third company that hasn't yet been created."


 


 

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Tallest Skil:


"Eventually Google will have their Afghanistan with Oracle and collapse"

"The future is Apple, Google, and a third company that hasn't yet been created."


 


 

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post #156 of 272
I love the line "If it looks the same, how will people know that I upgraded?"

Apple people get accused all the time of using Apple products because their a status symbol. That is complete BS. In fact this seems to indicate the opposite.

We don't need a phone that looks completely different just so others will know that we've upgraded and are carrying the latest greatest phone. My phone is for ME, not for anyone else. A requirement for an upgrade doesn't mean that the screen size has to change, or is must be thinner and in doing so make my accessories obsolete.

The people that get their nighty in a knot because the 4S looks like the 4, seem to think that a cosmetic change is more important than under the hood improvements. These same people said that this phone would not sell, yet it is. They can't make them fast enough. The 4S does what I need it to do and then some.

I'm not saying that a slightly larger screen wouldn't be an improvement. I'm not saying that thinner and lighter isn't a good thing. Those things, while very nice, are not that important in the big scheme of things. Faster is important to me. A better camera is important to me. Siri is a killer feature that is only going to get better. The original Siri app was terrific, but Apple's Siri is far better having baked it in to the OS.

Yep, Apple people know that bigger isn't always better, nor is a cosmetic change so everyone will know that I upgraded, a reason to buy a new phone. Apple took a terrific phone and simply made it better – under-the-hood. That's fine by me.
post #157 of 272
Quote:
Originally Posted by TenoBell View Post

You do know the difference between opinion and fact, do you not?

Exactly. Samsung have a lot of lilly-pads to go before they can even dream of 'leapfrogging' Apple. 'Anthropic' sounds like a Samsung troll.

This ad is built on a HUGE fantasy, trying to get us to believe that iPhone users would actually gawk at a Samdung imitation. In real life if I were waiting in line for an iPhone and saw someone using a galaxy or whatever it's called I'd probably just think "poor chick, she's either behind the times or just can't afford to switch to Apple right now'.

post #158 of 272
Quote:
Originally Posted by solipsism View Post



Rumor: At CES Samsung will introduce its voice-controlled personal assistant dubbed Samsung Integrated Response Interface.

Now that was funny! You all read it here first!

Tallest Skil:


"Eventually Google will have their Afghanistan with Oracle and collapse"

"The future is Apple, Google, and a third company that hasn't yet been created."


 


 

Reply

Tallest Skil:


"Eventually Google will have their Afghanistan with Oracle and collapse"

"The future is Apple, Google, and a third company that hasn't yet been created."


 


 

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post #159 of 272
Quote:
Originally Posted by linkgx1 View Post

Oh, so you tell people to .... Reported.

Here ya go. What do you have to say now?

I don't know which part of your complete misinterpretation of that fact sheet comes off with the most "fail". Is it the fact that you think total assets equals cash, or that you think the Won equals a US dollar?

Either way, you really botched that one.

2010 financial statements pegged cash at 8.5 Billion which is 1/10th of Apples cash reserve.
post #160 of 272
I thought the ad was effective, would probably have folks on the fence at least go take a look. It's not a criticism of the 4GS, but a ad designed to make standing in line at a Apple store seem a bit silly for the next release.

It is a bit last year though, pre-order seems to be the way to go now, so the ad is even better since it picks on a issue that is already solved.

Gotta love advertising.
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