Originally Posted by Gatorguy
Tho not breaking it down by specific model, Amazon did offer a press release a couple days back bragging of over one million kindle devices sold per week since the Fire was released.
That as interesting in what it doesn't say
as what it does say.
Somewhere, there have been estimates that 3.9-5 Million Fires would be sold this year.
For sake of discussion, let's assume that Fire Sales == Fire Shipments to consumers and to resellers.
The Fire began shipping (was released) Nov 14. The assumption is that there were quite a few preorders.
Last Monday, Dec 12, was the 4th full week of Fire sales/shipments.
January 2, 2012 will be the 7th full week of Fire sales/shipments.
To attain a conservative estimate of 4 Million sales/shipments in 7 weeks, Amazon would need to sell/ship 572 Thousand Fires per week.
Realistically though, sales/shipments should be expected to reduce drastically by Dec 24 -- or 5.7 weeks.
So a reasonable calculation would be 4 Million Fires sold/shipped in 5.7 weeks == 701 Thousand Fires per week.
So, here are the questions:
1) Is Amazon selling/shipping the (between 570-700 Thousand) number of Fires necessary to attain 4 Million Fire sales/shipments in 2011?
2) Do you believe that the "more than 1 million Kindle devices sold per week" includes sales/shipments of more than 1 Million Kindle Fires per week?
3) If yes to number 2), why wouldn't Amazon brag about it?
4) If no to number 2), what meaning, if any, can be ascribed to Amazon's claim?
If you make the category broad enough, the claim loses any meaning...
Amazon: "We sell nnnn books per week".
Observer: "Yeah, So What? Compared to What", Which book sells best? How many?"
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