Originally Posted by Wiggin
The biggest hurdle could be the willingness of the cable companies to let Apple get a foot in the door. What is their movitation to play ball?
We shall see...
Let me tell you that ISP's don't like managing there set-top box or having to build an the ecosystem. Apple could provide the ecosystem and manage VOD and Cable gets less set-top box to manage and VOD profit is share.
Cable will not lose live TV, but they do face competition from internet VOD.
and then there'is the killer app : a plan.
Free 32" Apple TV with 3 years subscription. Min 40$/month
299$ 42" Apple TV with 3 years subscription. Min 50$/month
399$ 52" Apple TV with 3 years subscription.
20$ mandatory base package.
+20$ for 20 channels of you're choosing. or
+30$ for 35 channels. or
+40$ for 50 channels.