Originally Posted by Ronbo
Every time this comes up, this thought goes through my head once again: I thought the whole point of LTE (long ago) was supposed to be how worldwide-compatible it was gonna be. What went wrong?
LTE as a standard can't really work worldwide especially considering the provider of LTE in the USA is Verizon, which is a CDMA network. Not many countries still have a CDMA network in operation - many were closed down for GSM.
The truth here is that Apple made the mistake in labelling the models the way they did. Selling something as the iPad wifi+4G indicates to the consumer more than anything that they can get 4G on said device. To have the possibility for 4G not even in one's country stretches the "capable of 4G" argument too far. Most users will never experience the 4G that Apple is describing, so fine print isn't enough. It needs to be up front and centre, all references to 4G shouldn't be on these devices.
Apple has built an enormous user base and with that user base comes trust. Many people who buy Apple products are not technologically savvy. It's the reason many people buy their products - they just work. When people bought the iPhone 3G, they knew they were getting a device capable of 3G in their country. Regardless of any fine print, the regular consumer of any country could not be made to realise that their iPad with 4G in its title in fact can't do 4G in their country simply by some fine print. People near me in line on release day didn't know 4G wasn't available here using this iPad, and many in the line probably didn't. You can't raise a generation of people on Apple devices and not expect to think for them. It goes hand in hand with Apple products.
The ACCC are just doing their duty to the Australian community by bringing product sellers into line with the law. Not doing so would make them irresponsible. They simply want Apple to correct their local advertising to remove references to 4G because it doesn't exist in the country at these standards. These come with mandatory fines they can't simply shrug off because it's Apple. As was stated in the Australian news this morning, the ACCC has won harder cases in the past - for example, 3D TV's were sold around the country before football season, with the promise of 3D content. The fine print stated that the 3D content was only available in capital cities, but this was not spoken in the adds nor prominent enough in its (fine) print to communicate this appropriately to potential consumers.
People from the USA (whom I assume are the bulk of the people here calling us Australians idiots) seem to forget that in their country, the consumer can't make a mistake, not because they're more intelligent - but due to the fact that no matter what 4G model they buy, be it Verizon or AT&T, they're going to be able to get 4G. People in countries which aren't locked into a carrier have to think harder about these things, and they shouldn't have to rely on limited fine print to tell them no, when the title of the damn device tells them otherwise.
Heaven forbid your precious Apple can do something wrong. The fanboyism here is out of control. The USA is the king of dumbness when it comes to lawsuits. Look at yourselves first before projecting onto others.