Originally Posted by Hellacool
"The statistics come from 11 million daily active users of top-ranked applications
available on iOS, Amazon and Android"
Limited set of applications. straight from the article.
Yes, but... The AI article
didn't say this was for "in-app-purchases".
I certainly suspect if an app has 11 million daily active users -- that it is a game or eReader app.
I control all the purchases on our iDevices -- and we very seldom make in-app purchases... but we have 870 apps, 148 iBooks, 3 Kindle Books and 4 Nook Books. Almost all the eBooks are in-app purchases. I would bet we have made less than 75 in-app purchases for games and less than 15 for serious (less-popular) apps.
That's over a span of approximately 1 year -- In app purchases were initiated on Apr 15, 2011.
So, for our household of 2 adults and 3 teenagers -- these stats have no meaning.
I estimate we spent approximately:
-- $150 on new apps and books in the 45 days of the study period.
-- $10 on in-app game purchases in the 45 days of the study period (the grandkids have to pay me to make these purchases).
To make this study's stats have any meaning -- it would help to know the app categories... tho I surmise it is games and eBooks.